Summary
Overview
Work History
Education
Skills
Timeline
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Adam Ross Murphy

Adam Ross Murphy

Silverdale

Summary

A persistent and strategic leader with 35+ years of experience, including 25 years in the tech sector, with a strong track record of exceeding sales targets in competitive environments. Skilled in leading high-performing sales teams, developing go-to-market strategies, and leveraging AI and cloud solutions to drive business growth. A seasoned negotiator, securing favourable terms and multi-million-dollar contracts that maximise profitability.

Extensive experience in fast-paced start-ups enables a fresh perspective in leadership teams, backed by deep expertise in business strategy and team leadership. Known for collaboration, problem-solving, and a customer-centric approach. Passionate about building strong networks and leading teams to success. Outside of work, cherish time with family and friends, also enjoying motorcycling, weightlifting, camping and outdoor adventures, and DIY projects.

Overview

35
35
years of professional experience

Work History

Head of Sales

Possibl.ai
02.2024 - Current
  • Lead sales strategy and execution for AI-driven solutions, helping businesses integrate AI into their operations
  • Bridge the gap between AI innovation and practical implementation, ensuring measurable business value
  • Develop and maintain strong relationships with enterprise and mid-market clients
  • Drive revenue growth through strategic sales planning, customer engagement, and market development
  • Lead strategic partnerships and third-party relationships to enhance AI solution offerings and expand market reach
  • Collaborate with key industry stakeholders to drive innovation, co-develop solutions, and establish long-term partnerships

Chief Customer Officer

Avgar Limited
06.2021 - 12.2023
  • Developed customer-first strategies for a golf technology start-up, leading sales and support teams
  • Spearheaded the launch of Avgar Studio, delivering ahead of schedule with high customer satisfaction
  • Established a robust customer base for TotalCoach, strengthening UI/UX testing and sales strategies
  • Defined and executed go-to-market strategies to accelerate revenue growth and market penetration
  • Built and led the sales and customer support team, ensuring seamless service delivery and engagement
  • Engaged closely with product development teams to refine offerings based on customer insights and market needs

Northern Region Sales Manager

Computer Concepts Limited
12.2020 - 06.2021
  • Led the regional sales team, including account managers, business development managers, and technical consultants to achieve YoY growth
  • Managed sales alignment with corporate objectives, transitioning the team to Spark Northern Region Sales Structure
  • Responsible for sales activity across the Northern Region ~ $100M ABR
  • Developed and executed regional sales strategies to drive market expansion and revenue growth
  • Strengthened client relationships through strategic engagement, solution development, and tailored service offerings
  • Provided mentorship and coaching to sales professionals, fostering skill development and team performance improvement

Technical Consultant

Computer Concepts Limited
07.2019 - 12.2020
  • Led cloud transformation strategies and engagements across Spark and CCL sales teams
  • Responsible for driving cloud transformation projects across several large enterprise accounts, including banks, utility providers, and transport operators
  • Supported executive client engagement by providing advisory services on cloud strategy, architecture, and migration
  • Delivered high-value consulting on cloud adoption frameworks, helping clients align cloud investments with business objectives
  • Led knowledge-sharing initiatives within CCL and Spark sales teams to improve understanding of cloud technologies and best practices
  • Led cloud transformation strategies across Spark and CCL sales teams
  • Drove first Northern Region cloud transformation and AWS/Azure audit report for ASB Bank

Various Leadership Roles

Spark NZ Limited
11.2002 - 06.2019
  • Led ICT and cloud sales initiatives across key corporate & enterprise accounts
  • Achieved YoY growth in solution sales, securing multiple major deals exceeding NZ$1M in contract value.
  • Recognised for sales excellence, team coaching, technical & sales leadership
  • Led sales team success through strategic coaching, pipeline management, and consultative selling, resulting in strengthened client relationships and increased solution adoption
  • Implemented strategic sales frameworks, integrating CRM automation, data analytics, and consultative sales techniques to drive customer acquisition and retention
  • Oversaw the execution of complex enterprise technology projects, ensuring seamless delivery and high client satisfaction
  • Advocated Agile methodologies, mentoring teams to adopt new ways of working, enhancing productivity and collaboration
  • Managed high-value sales pipelines, identifying growth opportunities and optimising sales performance through data-driven insights

Education

Structural Engineering - Structural Engineering

AUT
Auckland

Skills

  • Sales Leadership & Strategy
  • AI & Cloud Solutions
  • Customer-Centric Sales & Relationship Management
  • Leadership & Organisational Development
  • Revenue Growth & Business Development
  • Executive Engagement
  • Agile & Commercial Leadership
  • Competitive Analysis & Market Intelligence
  • Coaching

Timeline

Head of Sales

Possibl.ai
02.2024 - Current

Chief Customer Officer

Avgar Limited
06.2021 - 12.2023

Northern Region Sales Manager

Computer Concepts Limited
12.2020 - 06.2021

Technical Consultant

Computer Concepts Limited
07.2019 - 12.2020

Various Leadership Roles

Spark NZ Limited
11.2002 - 06.2019

Structural Engineering - Structural Engineering

AUT

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Adam Ross Murphy