Summary
Overview
Work History
Education
Skills
Timeline
Generic

Andrea Smith

Devonport,AUK

Summary

I have been fortunate enough to work in agencies across multiple disciplines. My experience ranges from traditional above-the-line through to below-the-line, including direct marketing and interactive solutions. I have also worked on an extensive range of clients (Technology based; retail; FMCG; motor vehicles; beverage industry). I am keen to cover most territories of communication, because there is always a fresh and innovative way to deliver information that is engaging and entertaining whilst remaining relevant and enlightening. Most importantly, I am passionate about what I do and how we can influence people’s thoughts and emotions about brands through our work.

Having taken some time out of the advertising industry to attend to some personal needs of my family, I am keen to get back into a position that utilises my experience in the field and provides me with professional challenges.

Overview

26
26
years of professional experience

Work History

General Assistant

Barcodes Limited
06.2017 - Current
  • Streamlined office processes by implementing efficient organizational systems and digital tools.
  • Applied advanced administrative and analytical skills in overseeing day-to-day operational activities.
  • Reconciled account files and produced monthly reports.
  • Edited documents to improve accuracy of language, flow, and readability.
  • Maintained positive customer relations by addressing problems head-on and implementing successful corrective actions.

Senior Account Manager (contract)

.99
02.2016 - 09.2016
  • Client: Spark

Senior Account Manager (contract)

.99
10.2014 - 11.2014
  • Clients: Farmers, Ziera, BP

Senior Account Manager (contract)

The Brand Agency
08.2014 - 09.2014
  • Client: Bunnings

Account Director (contract)

Ogilvy
12.2013 - 12.2013
  • Client: KFC

Account Director (contract)

JWT
06.2011 - 09.2012
  • Clients: Pharmacybrands

Account Director

Ogilvy
04.2004 - 12.2008
  • Clients: KFC, Kodak
  • Several pitches - Cadbury, Vodafone

Account Manager

Harrison Human Bates
03.2001 - 10.2002

Client: Microsoft

Account Manager

Underline
10.1998 - 02.2001
  • Clients: MultiChoice, DStv, M-net, M-Web (TV providers)

Traffic Controller

BLGK Bates
11.1997 - 09.1998
  • Clients: British American Tobacco, Duracell, Robertson Food & Household, Land Rover, Coca-Cola, Financial Mail, Nestle, John Orr

Education

Diploma in Marketing Management - Marketing

IMM Graduate School
Johannesburg, South Africa
12.1998

Skills

  • Strong operational & implementation skills
    Strategic planning & development
  • Brand development
  • Product launches
    Campaign management & integration with through-the-line offerings: Branding, retail, internal & digital communication
  • Client Relationship Management
  • Analytical skills

Timeline

General Assistant

Barcodes Limited
06.2017 - Current

Senior Account Manager (contract)

.99
02.2016 - 09.2016

Senior Account Manager (contract)

.99
10.2014 - 11.2014

Senior Account Manager (contract)

The Brand Agency
08.2014 - 09.2014

Account Director (contract)

Ogilvy
12.2013 - 12.2013

Account Director (contract)

JWT
06.2011 - 09.2012

Account Director

Ogilvy
04.2004 - 12.2008

Account Manager

Harrison Human Bates
03.2001 - 10.2002

Account Manager

Underline
10.1998 - 02.2001

Traffic Controller

BLGK Bates
11.1997 - 09.1998

Diploma in Marketing Management - Marketing

IMM Graduate School
Andrea Smith