Summary
Overview
Work History
Education
Skills
Interests
Winner Entrepreneur One to Watch, Southland Business Excellence Award 2021
Timeline
Generic

Bibhas Biswas

Invercargill,STL

Summary

Dynamic Founding Director at CRUNCHY LTD, I spearheaded innovative solutions that boosted operational efficiency and drove revenue growth. With expertise in strategic planning and team leadership, I cultivated a culture of collaboration, successfully launching new products and expanding market reach while ensuring financial stability through effective budget management.

Results-driven professional with strong background in founding and directing initiatives.

Experienced with launching and scaling new ventures. Utilizes strategic planning and innovative thinking to drive success.

Self-motivated professional successful in seizing viable opportunities for expansion and innovation in business. Background in increasing profits, reducing costs, and transforming customer service standards.

Entrepreneurial and creative Founder passionate about turning innovative ideas into tangible results.

Experienced formulating and executing strategic plans, creating new products and services, and developing business opportunities.

Innovative leader with proven track record in driving organizational success. Adept at navigating complex challenges and fostering culture of continuous improvement.

Overview

2026
2026
years of professional experience

Work History

Founding Director

CRUNCHY LTD
Invercargill, Southland
12.2018 - Current
  • Implemented innovative solutions to streamline operations, reduce overhead costs, and increase overall efficiency.
  • Established a successful organization by developing and executing strategic plan and ongoing coaching and development initiatives, and implementation of performance management systems.
  • Launched new products or services that filled gaps in the market, generated increased revenue streams, and solidified the company''s position as a leading provider within its industry.
  • Fostered a culture of collaboration and innovation within the organization, empowering employees to take ownership of their work and achieve success.
  • Expanded market reach by identifying new business opportunities and implementing targeted marketing campaigns.
  • Delivered outstanding results in revenue growth by pursuing strategic acquisitions and expanding product offerings.
  • Overcame challenges by analyzing complex situations, identifying root causes, and implementing creative solutions that aligned with organizational goals.
  • Steered the organization through periods of change and transformation by effectively managing resources, addressing employee concerns, and aligning organizational objectives with overall industry trends.
  • Ensured financial stability by establishing sound budgeting practices, monitoring cash flow, and conducting regular financial audits.
  • Optimized internal processes for greater productivity through continuous improvement initiatives that focused on streamlining workflows, leveraging technology solutions, and reducing inefficiencies.
  • Navigated challenging market conditions by closely monitoring industry trends, adapting business strategies as needed to maintain competitive advantage.
  • Developed strong partnerships with other businesses to allow for collaboration and more significant opportunities for growth.
  • Developed key operational initiatives to drive and maintain substantial business growth.
  • Created organization's mission and vision statements for use by employees.
  • Established and maintained strong relationships with customers, vendors and strategic partners.
  • Managed financial, operational and human resources to optimize business performance.
  • Represented organization at industry conferences and events.
  • Collaborated with legal, accounting and other professional teams to review and maintain compliance with regulations.
  • Developed innovative sales and marketing strategies to facilitate business expansion.
  • Oversaw business-wide changes to modernize procedures and organization.

Startup Founder

Masala Foods Ltd
Invercargill, Southland
04.2023 - 06.2025
  • Implemented effective marketing campaigns to increase brand recognition and attract new customers.
  • Analyzed industry trends and tracked competitor activities to inform decision making.
  • Formulated and executed strategic initiatives to improve product offerings.
  • Created organization's mission and vision statements for use by employees.
  • Increased company growth by developing and implementing innovative business strategies.
  • Drove product development from concept to launch, ensuring alignment with customer needs.

Startup Founder & Facilitator

BE CHAMPION LTD
12.2018 - 12.2019


  • Delivered high-quality training sessions, ensuring participants developed a thorough understanding of the subject matter.
  • Increased participant engagement by incorporating interactive activities and group discussions into sessions.
  • Drove product development from concept to launch, ensuring alignment with customer needs.
  • Increased company growth by developing and implementing innovative business strategies.
  • Studied market to determine optimal pricing of goods and capitalize on emerging opportunities.
  • Leveraged social media platforms for targeted advertising campaigns that boosted online visibility and brand awareness.

Activities Coordinator

ILT STADIUM SOUTHLAND
Invercargill, Southland
2014 - 02.2018
  • Coordinated, planned, developed and implemented activities designed to enrich lives of assisted living residents.
  • Enhanced participant engagement by incorporating creative activities and events into the daily schedule.
  • Organized diverse activities, addressing various interests and promoting social interaction among participants.
  • Encouraged, supported and assisted residents with activities and documented activity attendance and degree of involvement.
  • Fostered a sense of belonging among participants through regular recognition of achievements during group gatherings and celebrations.
  • Increased activity participation by maintaining a welcoming and inclusive environment for all attendees.
  • Developed and implemented themes and activities for children between ages of 5-15.

Education

Performance Coach Programme - Sports Coaching /Management

Academy Southland
Invercargill, NZ
07-2018

Graduate Diploma Sports And Exercise Science - Sports Coaching

Southern Institute of Technology
Invercargill, NZ
06-2014

Bachelor of Electronics Engineering - Engineering

Jadavpur University
Kolkata, India
12-2012

Skills

  • Entrepreneurial and innovative
  • Process improvements
  • Negotiation
  • Revenue generation
  • Decision-making
  • Client relationship building
  • Strategic thinking
  • Consulting
  • Innovative and visionary

Interests

  • Camping
  • Playing Sports
  • Running
  • I participate in a variety of outdoor recreational activities
  • Artificial Intelligence (AI) and Machine Learning
  • Design and Build Websites
  • Team Sports
  • Gym Workouts

Winner Entrepreneur One to Watch, Southland Business Excellence Award 2021

Celebrating someone who demonstrates a passion for business entrepreneurship & design thinking led solutions.

Timeline

Startup Founder

Masala Foods Ltd
04.2023 - 06.2025

Founding Director

CRUNCHY LTD
12.2018 - Current

Startup Founder & Facilitator

BE CHAMPION LTD
12.2018 - 12.2019

Activities Coordinator

ILT STADIUM SOUTHLAND
2014 - 02.2018

Performance Coach Programme - Sports Coaching /Management

Academy Southland

Graduate Diploma Sports And Exercise Science - Sports Coaching

Southern Institute of Technology

Bachelor of Electronics Engineering - Engineering

Jadavpur University
Bibhas Biswas