K Brooke Jenkins

• Led comprehensive brand development process for Slime Bakery, including creating full brand name, anlogos and establishing brand identity guideline
• Designed and developed a visually appealing website for Slime Bakery, ensuring seamless user experience and implementing SEO strategies to enhance online visibility.
• Utilised photography skills to capture enticing images of Slime Bakery's products, showcasing them effectively on the website and social media platforms.
• Managed social media platforms for Slime Bakery, curating engaging content and implementing strategic campaigns to increase brand awareness and drive customer engagement.
• Spearheaded the setup and management of social media advertising campaigns, targeting specific audiences to maximise reach and conversions.
• Played a key role in product design and development, collaborating with the team to create innovative and appealing slime products that resonate with the target market.
• Contributed to the overall success of Slime Bakery by combining expertise in brand development, website design, SEO, photography, social media management, campaigns and product design.

Social Media Management & Advertising

• Increased brand awareness by developing and implementing effective social media strategies.
• Boosted engagement rates with the creation of compelling and visually appealing content.
• Managed multiple social media platforms, ensuring a consistent brand voice and message.
• Collaborated with cross-functional teams on integrated marketing initiatives, resulting in increased online presence.
• Analysed performance metrics to identify areas for improvement and optimise social media campaigns.
• Developed targeted advertising campaigns, driving website traffic and generating leads.
• Monitored social media trends and emerging platforms, adopting new strategies to stay ahead of the competition.
• Provided exceptional customer service through timely and thoughtful responses to user comments and messages.
• Successfully built a loyal following by consistently sharing valuable content that resonated with the target audience.
• Coordinated influencer partnerships, leveraging their reach to expand brand visibility.
• Created comprehensive reports on social media performance, presenting data-driven insights to stakeholders.
• Streamlined content creation processes, improving efficiency while maintaining quality standards.
• Led team meetings and training sessions, fostering collaboration among team members for optimal results in social media management tasks.
• Optimised posting schedules based on platform-specific analytics to maximise content visibility.
• Effectively managed crisis communication during unfavourable situations, protecting the company's reputation online.
• Devised creative promotional campaigns aligning with overall marketing objectives, boosting sales during peak seasons.
• Increased customer engagement through social media.
• Monitored the online presence of the company's brand to engage with users and strengthen customer relationships.
• Developed marketing content such as blogs, promotional materials, and advertisements for social media.
• Developed and managed content calendars for each platform to establish timely and relevant posts.
• Designed and implemented social media strategies to align with business goals.
• Collaborated with team members to develop creative campaigns for social media platforms.
• Analysed marketing plans and social media strategies to identify strategic weaknesses and make recommendations for improvements.
• Suggested and implemented new features to develop brand awareness.
• Developed relationships with influencers to grow the reach of the company and create wider visibility.
• Developed and promoted the corporate brand, images and identity to the media and public.
• Cultivated a strong corporate image and identity with clear branding.
• Wrote engaging and successful press releases to control information and public opinion.
• Taught in-house employees strategies for successful internal and external communications.

Graphic Design

• Improved client satisfaction by creating visually appealing and impactful graphic designs for various marketing materials.
• Collaborated with cross-functional teams to ensure consistent branding and messaging across all company materials.
• Developed innovative design concepts that effectively communicated brand identity and boosted overall brand awareness.
• Managed multiple projects simultaneously, ensuring timely completion of deliverables while maintaining high-quality standards.
• Created engaging social media graphics that drove user engagement and increased online visibility.
• Provided creative direction on photoshoots to ensure alignment with overall campaign themes and objectives.
• Developed creative designs for print materials, brochures, banners, and signs.
• Created digital image files for use in digital and traditional printing methods.
• Employed design fundamentals when selecting typography, composition, layout, and colour in design work.
• Completed final touches for projects such as image sizes and font selection.
• Designed creative digital displays used in online advertising for local businesses.
• Edited and enhanced existing artwork and graphics.

Email Campaigns

• Enhanced email campaign performance by strategising and implementing A/B testing methods.
• Optimised email delivery rates through analysing data, identifying trends, and adjusting strategies accordingly.
• Increased open rates with engaging subject lines and personalised content tailored to target audiences.
• Boosted click-through rates by incorporating compelling calls-to-action and visually appealing designs in emails.
• Mitigated spam complaints by establishing a strong sender reputation through consistent branding elements in emails as well as clear messaging about the value proposition offered.
• Collaborated with sales teams to align email marketing efforts with overall business goals and drive lead generation.
• Tracked key performance indicators to measure success of campaigns.
• Wrote engaging and successful marketing, advertising, and website copy.

Photography

• Enhanced client satisfaction by delivering high-quality photographs for various events and projects.

• Oversaw social media management for Jetex, Mike Pero, curating engaging content and implementing effective strategies to enhance brand visibility and engagement.
• Utilised advanced video editing skills to produce high-quality promotional videos, showcasing Jetex Mike Pero's services and offerings in a captivating manner.
• Crafted compelling narratives and visuals to convey Jetex, Mike Pero's brand message and value proposition through video content.
• Collaborated closely with Mike Pero to align social media and video content with overarching brand objectives and campaigns.
• Played a pivotal role in elevating Jetex, Mike Pero's online presence and brand perception through impactful social media management and professional video editing.
• Successfully expanded the social media page from 2.5k following to 13k following within 2 months through strategic content planning and engagement tactics.
• Executed targeted ad campaigns to reach specific audiences and drive conversions for Jetex.
• Achieved viral success with a post garnering over 1.5 million engagements, significantly boosting brand visibility and attracting new followers.

• Orchestrated comprehensive brand development strategies for Norms Diner, encompassing logo design, brand identity establishment and cohesive messaging.
• Conceptualised and executed the creation of Norms Diner's website, overseeing the project from inception to completion to ensure a seamless online presence.
• Designed captivating menus that reflect Norms Diner's offerings and brand aesthetic, enhancing customer engagement and satisfaction.
• Produced compelling print media materials to effectively promote Norms Diner's products and services.
• Managed social media platforms to foster customer engagement and brand visibility, implementing strategic content and campaigns to drive growth.
• Orchestrated targeted advertising campaigns to expand Norms Diner's reach and attract new customers.
• Positioned Norms Diner in local area through effective brand development, website management, print media, social media presence and advertising initiatives.

• Directed comprehensive brand development initiatives at Shammy Shine, including naming, logo creation, and establishing brand identity.
• Employed photography and videography skills to capture compelling visuals for Shammy Shine's marketing materials and promotional campaigns.
• Led content creation efforts across multiple platforms, such as social media, to enrich brand engagement and visibility.
• Crafted a visually appealing website that proficiently showcases Shammy Shine's services and offerings.
• Executed graphic design for vehicle graphics.
• Produced all print media materials for Shammy Shine.

• Directed website development and social media strategies for Airpark Limousines to enhance its online presence.
• Developed and maintained the company's website to ensure a user-friendly interface and optimal functionality.
• Implemented effective social media campaigns to increase brand awareness and engagement within the target audience.
• Utilised creative content creation techniques to showcase Airpark Limousines' services and offerings across social media platforms.
• Successfully positioned Airpark Limousines as a leading player in the luxury transportation industry through strategic website and social media management.
• Produced all print media materials.

• Managed Luxury Yacht Charters' social media platforms to enhance brand visibility and engagement, crafting compelling content to showcase the luxury yacht experience.
• Collaborated with Luxury Yacht Charters to facilitate partnerships and collaborations for prestigious events such as the Dubai Boat Show, leveraging the company's presence to maximise exposure and opportunities.
• Fostered relationships with influencers and industry leaders to expand Luxury Yacht Charters' reach and influence within the luxury yacht industry.