Catalina Cortes Silva
Auckland,AUK
Summary
Analytical and proactive operations and customer service professional with expertise in supply chain management, inventory optimization, and retail operations. Proven track record of improving logistics efficiency, optimizing stock management, and enhancing customer satisfaction through personalized service and product recommendations. Highly adaptable and results-driven, able to perform under pressure, streamline processes, and contribute meaningfully to team and organizational objectives while continuously growing professionally and personally.
Overview
6
6
years of professional experience
Work History
Sales Advisor
Macpac
Botany, Auckland
05.2025 - Current
- Delivered exceptional, personalized customer service by identifying and addressing individual client needs.
- Communicated complex product technologies and features clearly, guiding customers to informed purchase decisions.
- Recommended products based on customer needs, enhancing satisfaction and contributing to sales performance.
- Coordinated shipments to multiple store locations, optimizing logistics and delivery efficiency.
- Operated the POS system with precision, handling sales transactions, returns, and exchanges accurately.
- Maintained store organization and supported visual merchandising to uphold professional presentation standards.
- Conducted regular stock cycle counts to ensure inventory accuracy and prevent discrepancies.
- Processed and prepared online orders for shipment, ensuring timely and accurate fulfillment.
- Performed daily bank deposits post-closure, maintaining financial integrity and accuracy.
Casual Sales Assistant
Number One Shoes
Botany, Auckland
03.2025 - 06.2025
- Served customers, providing assistance and product information.
- Attended to the cashier, handling transactions accurately and efficiently.
- Replenished merchandise to maintain stock levels and store presentation.
- Cleaned and organized the store to ensure a welcoming shopping environment.
Salesperson
Puma
Auckland, Auckland
12.2024 - 02.2025
- Served customers and guided them through their purchases, providing product information and recommendations.
- Replenished merchandise to ensure stock availability and maintain store presentation.
- Organized warehouse and managed new arrivals to optimize inventory flow and accessibility.
- Cleaned and maintained store at the end of each workday, ensuring a safe and welcoming environment.
Waitress/Front of House Employee
Peach's Hot Chicken
Panmure, Auckland
09.2024 - 12.2024
- Attended to tables and ensured compliance with cleanliness standards.
- Prepared tables.
- Took orders and delivered food and drinks.
- Cleaned public areas.
Subcontracting Coordinator
Melon Hormigones
Santiago, Chile
05.2023 - 05.2024
- Coordinated subcontractor management meetings across different regions of the country.
- Led subcontracting committees addressing legal and contractual matters.
- Conducted site visits to operational plants to review contractor issues and identify improvement opportunities.
- Implemented process improvements aimed at reducing transportation costs.
- Led the truck delivery project (Bank Leasing), coordinating stakeholders and overseeing implementation.
Operations Analyst
ClicOH
Santiago, Chile
12.2022 - 05.2023
- Provided operational support for logistics operations in Chile.
- Created and planned First Mile and Last Mile delivery routes.
- Coordinated pickups and deliveries with logistics partners.
- Analyzed and developed operational KPIs to monitor performance.
- Managed Cross-Docking and sorting processes within warehouse operations.
- Maintained fleet billing records and supported billing reconciliation.
- Monitored and tracked last-mile deliveries to ensure operational follow-up.
Operations Intern
ClicOH
Santiago, Chile
09.2022 - 11.2022
- Supported First Mile and Last Mile logistics operations, coordinating pickups, deliveries, and shipment tracking across multiple logistics partners.
- Planned and optimized delivery routes using SimpliRoute, improving operational efficiency and on-time delivery performance.
- Managed package tracking and operational reporting through Excel and Google Sheets by consolidating data from different logistics partners.
- Improved driver billing reconciliation processes by implementing semi-automated Excel tools, reducing manual errors and discrepancies.
- Contributed to route optimization by sectorizing delivery areas, increasing delivery success rates from ~80% to over 92%.
Salesperson
Surprice
Santiago, Chile
07.2022 - 11.2022
- Assisted customers with product selection and inquiries.
- Maintained store appearance and organized merchandise displays.
- Processed transactions accurately using point-of-sale system.
- Completed my undergraduate thesis within the company, developing a process improvement proposal aimed at reducing inventory loss in the physical retail store operations.
Cashier
Adidas
Santiago, Chile
02.2022 - 07.2022
- Assisted customers in locating products and answering inquiries promptly.
- Maintained cleanliness and organization of checkout area throughout shifts.
- Handled cash, credit, and returns according to company policies accurately.
- Collaborated with team members to ensure smooth store operations daily.
- Maintained KPIs at high performance levels according to company operational requirements through daily transactions.
- Performed cash register opening and closing procedures every weekend.
Operations Intern
Empresa GTP (Tur Bus Chile)
Santiago, Chile
11.2021 - 03.2022
- Participated in the Asset Life Cycle project to analyze and manage the company’s bus fleet.
- Managed and cleaned the “Fleet Master” database in Excel, containing ~1,700 assets and 150+ variables per vehicle.
- Integrated and validated asset information between Excel databases and IBM Maximo to improve data reliability.
- Identified data inconsistencies and proposed improvements using the VIN (Vehicle Identification Number) standard.
- Developed a methodology to group fleet assets by technical similarities (year, manufacturer, chassis, body) to optimize data analysis.
- Implemented VIN code decoding in Excel to extract vehicle technical specifications such as manufacturer, year, and mechanical features.
- Contributed to increasing the Fleet Master database completion from 35% to 80%.
- Created a process flowchart in Bizagi to standardize the automated fleet data entry process.
- Assisted in developing preventive maintenance methodologies for the fleet.
- Prepared engineering orders and technical documentation to address recurring mechanical and electrical issues in bus models.
- Produced daily fleet reliability reports, analyzing route incidents and supporting the development of operational KPIs.
Salesperson
Under Armour
Santiago-Valparaiso, Chile
11.2019 - 03.2021
- Assisted customers with product selection and inquiries.
- Maintained store appearance and organized merchandise displays.
- Processed transactions accurately using point-of-sale system.
- Be a hostess when there is a lot of public flow.
Education
Post-Graduate Certificate - Operations And Supply Chain Management
University of Chile
Santiago De Chile06-2025
Graduate Certificate - Industrial Civil Engineer
Andres Bello University
Santiago De Chile04-2023
Graduate Certificate - Engineering Sciences
Andres Bello University
Santiago De Chile07-2022
Skills
- Sales techniques
- Customer service experience
- Data analysis
- Process improvement
- Logistics coordination
- Inventory management
- Operations analysis
- Supply chain management
- Team collaboration
Languages
Spanish
Native/ Bilingual
English
Professional
Timeline
Sales Advisor
Macpac
05.2025 - Current
Casual Sales Assistant
Number One Shoes
03.2025 - 06.2025
Salesperson
Puma
12.2024 - 02.2025
Waitress/Front of House Employee
Peach's Hot Chicken
09.2024 - 12.2024
Subcontracting Coordinator
Melon Hormigones
05.2023 - 05.2024
Operations Analyst
ClicOH
12.2022 - 05.2023
Operations Intern
ClicOH
09.2022 - 11.2022
Salesperson
Surprice
07.2022 - 11.2022
Cashier
Adidas
02.2022 - 07.2022
Operations Intern
Empresa GTP (Tur Bus Chile)
11.2021 - 03.2022
Salesperson
Under Armour
11.2019 - 03.2021
Post-Graduate Certificate - Operations And Supply Chain Management
University of Chile
Graduate Certificate - Industrial Civil Engineer
Andres Bello University
Graduate Certificate - Engineering Sciences
Andres Bello University