Chaeyoon Park
Auckland,CBD
Summary
I started as a supply chain assistant, working up to Marketing Manager, where I analyzed customer buying trends to determine pricing strategies, scheduled clearance events, and designed seasonal promotions that contributed to a $12M increase in annual revenue. I also have a passion for personal development and growing our teams as well as myself. Auckland CBD, AUK 1010
Overview
6
6
years of professional experience
Work History
Merchandiser Assistant
Essenlue, SEOUL
08.2020 - 12.2021
- Managed and prepared promotions to reduce excess inventory stock.
- Managed Cupang sales(B2B) to inventory.
- Acquired new customers (Singapore, Taiwan, Vietnam, Australia, Thailand) to achieve personal management target.
- Managed exporting procedures for various assigned countries.
- Participated in legal departmental projects to improve on the performance and handling C/I,P/L and B/L.
- Contacted overseas branches and gained communication skills.
- Established marketing plans for large contracts.
- CRM(Customer Relationship Managements).
- Answered customer questions regarding store merchandise, department information and pricing.
Marketing Manager
Essenlue
08.2018 - 08.2020
- Creating a marketing strategy to attract consumers to purchase specific SKU.
- Created company brand messaging, collateral materials, customer events, promotional strategies and product commercialization.
- Research and supply products based on customer's demand.
- Utilized market trends and target audience statistics to effectively and appropriately market products.
- Plan brand strategy and tactics to achieve brand objectives.
- Lead new product launches with multi-functional teams.
- Manage brand P&L and marketing budget.
- Analyzed the competitive market, landscape and developed a strategically plan.
- Gave swag to celebrities.
Supply Chain Assistant
Korean Board Games Ltd
01.2016 - 05.2018
- Collaborated with internal teams to improve outputs to meet demand and supply requirements, ensuring inventory integrity targets for finished goods.
- Managed production levels, identified material shortages and monitored inventory levels to meet order delivery requirements.
- Established inventory targets, stock level and risk,
- Analyzed the sales forecast and the actual order quantity for efficient inventory flow / cost.
- Managed the lifecycle of multiple purchase orders(POs) across various categories and brands working collaboratively with related departments.
- Cooperated with OEM companies to develop in-house-brand and determine the board games text/label are written in compliance with the Korean board games Act.
- Planning, Developing, Executing brand launch strategies through sampling and market research
Education
ASSOCIATE'S DEGREE - Department Of Public Administration.
Hangyang Women'sUniversity
02.2016
Skills
- Market Trend Analysis
- Purchasing Management
- Teamwork and Collaboration
- Time management
- Sociable
- Entrepreneurial skill
- Positive thinking and Analysis skills
Languages
Korean
Native or Bilingual
English
Professional Working
Timeline
Merchandiser Assistant
Essenlue, SEOUL
08.2020 - 12.2021
Marketing Manager
Essenlue
08.2018 - 08.2020
Supply Chain Assistant
Korean Board Games Ltd
01.2016 - 05.2018
ASSOCIATE'S DEGREE - Department Of Public Administration.
Hangyang Women'sUniversity
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