Changsen Ding

I was responsible for developing and implementing marketing strategies to increase brand awareness, drive sales, and enhance customer engagement. My key responsibilities included:

• Collaborating with cross-functional teams to develop and execute marketing campaigns, promotions, and events that align with business objectives and target audience
• Conducting market research and analysis to identify customer needs, preferences, and trends, and developing insights to inform product and marketing decisions
• Creating and managing content for various marketing channels, including social media, email marketing, website, and print collateral
• Monitoring and analyzing key performance metrics to evaluate the effectiveness of marketing efforts and optimize campaigns for maximum ROI
• Managing relationships with external partners, such as distributors, retailers, and vendors, to ensure consistent brand messaging and positioning

Through my role as Marketing Manager at Zhuode Co., Ltd, I gained extensive experience in creating and executing marketing plans that drove sales growth, enhanced brand equity, and increased customer loyalty. I also developed strong skills in project management, market research, content creation, and data analysis.

As a Cross-border E-commerce Sales & Marketing Manager, I was responsible for managing and coordinating projects related to international online sales and product innovation. I worked closely with cross-functional teams including sales, marketing, logistics, and customer service to ensure seamless execution of projects that supported the growth and expansion of the company’s business.

Key responsibilities:

• Developed project plans, set project timelines, and tracked progress against milestones.
• Identified and mitigated risks, communicated progress to stakeholders, and resolved any issues that arose during the course of the project.
• Worked closely with internal and external partners to drive product localization and cultural adaptation, and to identify new product opportunities for international markets.
• Analyzed and reported on sales data, customer behavior, and market trends to inform product innovation and business decisions.
  Developed and implemented product launch strategies, and managed the end-to-end product launch process from ideation to commercialization.
• Identified new market opportunities and developed strategies to penetrate those markets.
• Developed and maintained relationships with key stakeholders, including suppliers, partners, and customers.

As an experienced Cross-border E-commerce Sales & Marketing Manager, I am skilled in CRM and communicating effectively with partners worldwide. I prioritize building strong relationships with partners through collaboration and open communication to foster trust and long-term success.

As a Customer Service Manager at Tiger Trade, you will be responsible for managing a team of customer service representatives and ensuring that our customers receive the highest level of service and support. You will work closely with other departments, such as sales and marketing, to develop and implement customer service strategies that align with our overall business goals.

Key Responsibilities:

• Manage a team of customer service representatives, including hiring, training, coaching, and performance management.
• Develop and implement customer service policies and procedures that align with our company's mission and values.
• Ensure that our customers receive timely and effective support via phone, email, chat, and other communication channels.
• Monitor customer service metrics, such as response time, resolution time, customer satisfaction, and other key performance indicators.
• Analyze customer feedback and trends to identify areas for improvement and recommend solutions to relevant departments.
• Collaborate with sales and marketing teams to develop customer retention strategies, upsell opportunities, and promotions that drive customer engagement and loyalty.
• Maintain a deep understanding of our products and services, as well as our customers' needs and preferences.
• Stay up-to-date on industry trends and best practices in customer service management.