Charles Niu
North Shore,New Zealand
Summary
Results-driven sales professional with over 7 years of experience in building strong relationships within the dealer network, including Sales staff, Sales Managers, and Owners. Proven ability to exceed targets through strategic collaboration and adaptability, leading to record registrations from both Dealers and internal fleet teams. An integral contributor to successful Fieldays events and national dealership sales initiatives. Committed to fostering a positive team culture that drives organizational success and continuous improvement.
Overview
27
27
years of professional experience
Work History
Retail Sales Representative
Isuzu Utes & Renault
09.2024 - Current
- Core responsibilities were still similar to my retail manager’s role
- Being that daily point of contact with the dealers to maximize sales opportunities whilst still communicating with existing fleet customers for new opportunities
- Compiling EOM reporting and dealer monthly incentive targets, approving margin rebates on a weekly basis and updating the GM with retail sales forecasts
- Provide updates to vehicle arrivals vs sold (Wholesales & Retails), Feedback to the GM on any dealer related matters
- Utilise internal CRM to manage and maintain current customer relationships
- Prepare quotes for government and fleet customers in a timely fashion
- Work with the dealer network to increase volume of fleet business
- Work with General Manager to oversee all stock management activities including Dealer pipeline & Distributor stock to ensure arrivals are at minimum 80% pre-sold
National Fleet Manager
Hyundai
02.2024 - 09.2024
- Maintaining relationships with existing customers in order to generate ongoing sales and canvas for new potential customers
- Prepare quotes for individual cars, government and fleet
- Arrange demonstrations for new and existing fleet customers
- Prepare responses to RFPs for new and existing customers
- Work with Sales Administrator to prepare quarterly reports for AOG
- Travel to Wellington and Canterbury once per quarter, remaining main centres every six months
- Communicate orders to Fleet Administration for processing and delivery
- Closely liaise with sales planning team to ensure collaborative demand planning
- Monitor competitor pricing and review information regularly on competitor activity and associated fleet offerings
- Prepare and maintain scheduled fleet pricing information and work with dealer network to ensure comparative fleet pricing
- Maintain an awareness of LEV market, infrastructure & technological advancements
- Attend EV & partnership events where practical with a view to promoting brand positioning & technology offerings
- Co-ordinate & deliver Customer EV Training where applicable
- Ensure relevant reports are prepared for HMC as and when required
National Retail Sales Manager
Hyundai
07.2017 - 02.2024
- Own the current customer sales strategic plan
- To achieve HMNZ (and HMC secondary sales goal) vehicle sales target whilst retaining HMNZ’s margin goals
- Prepare weekly Monday management meeting and monthly planned activity report
- Submit monthly expense report
- Contribute to the development of policies, procedures and objectives for selling Hyundai product
- Contribute to development and implementation of new model strategies
- Liaise and build sound relationships with the Dealer network and major customers
- Control, motivate and manage dealer sales staff and managers
- Manage, develop and guide HMNZ’s sales systems
- Collaborate with Direct Manager, Marketing team and Product specialist on competitive product analysis, territory analysis and dealer marketing plans
Retail Assistant Manager
John Andrew Ford
Grey Lynn
01.2012 - 01.2017
- Responsible for team performance, inventory management, departmental administration, manufacturers bulletin and communications
Front of House Assistant Manager
Hyatt and Pullman Hotels
01.1998 - 01.2012
- Company Overview: Worked for the Hyatt and Accor Hotel chain in Auckland and London
- Worked my way up from Luggage porter to Front of House Assistant Manager
- Worked for the Hyatt and Accor Hotel chain in Auckland and London
Education
Diploma - Business Travel & Tourism
Auckland University Of Technology
Auckland City01.2005
Auckland Grammar -
01.1996
Tonga Secondary School’s -
01.1994
Skills
- Self Motivated
- Strong Verbal communications
- Collaborative Team Member
- Proactive
- Results Oriented
- Achievement Focused
- Calm under pressure
- Proficient at Encouraging Team Performance
- Problem-Solving Skills
- Data Administration
- Intermediate Excel Proficiency
- Proficient in Autoplay Features
References
- Scott Kelsey, CEO Hyundai NZ, Isuzu Utes and Renault NZ, 027 480 1722
- Ross Sommerville, GM Isuzu Utes NZ, 027 838 6670
- Andy Sinclair, CEO for Winger Group (Former CEO at Hyundai NZ, Isuzu Utes & Renault NZ), 021 888 882
- Charlie Cowperthwaite, GM Omoda Jaecoo NZ (former direct manager at Hyundai NZ), 021 896 090
Additionalinformation
Clean NZ Full Drivers License, No Criminal Record
Timeline
Retail Sales Representative
Isuzu Utes & Renault
09.2024 - Current
National Fleet Manager
Hyundai
02.2024 - 09.2024
National Retail Sales Manager
Hyundai
07.2017 - 02.2024
Retail Assistant Manager
John Andrew Ford
01.2012 - 01.2017
Front of House Assistant Manager
Hyatt and Pullman Hotels
01.1998 - 01.2012
Diploma - Business Travel & Tourism
Auckland University Of Technology
Auckland Grammar -
Tonga Secondary School’s -
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