Danielle Watts

House of Fine Foods works closely with New Zealand retailers and global FMCG brands to fill New Zealand homes with authentic, innovative brands from around the world

• Increased client satisfaction by building strong relationships and addressing their needs promptly.
• Managed a diverse portfolio of accounts, ensuring timely communication and effective problem resolution.
• Conducted regular account reviews to identify areas for improvement and ensure continued success.
• Developing customer plans and strategies to deliver a budget number and margin expectation for each brand
• Relationship management with all appropriate stakeholders while providing the business with customer and category insights
• Development and implementation of customer strategies that complement the brand strategies with a focus on driving profitable growth and accelerate NPD that drives HOFF brand growth in NZ
• Developing and presenting regular business and category reviews with customers in order to achieve mutually beneficial outcomes for growth and profitability
• Negotiating trading terms, pricing, and overall promotional spending within account
• Determination and implementation of promotional calendar to maximise opportunities and returns for House of Fine Foods
• Responsibility for forecast accuracy and actions required to deliver forecasts
• Preparation and presentation of various reports to the business stakeholders in support of key metrics, quarterly sales results, annual forecasts and account status re

• House of Fine Foods works closely with New Zealand retailers and global FMCG brands to fill New Zealand homes with authentic, innovative brands from around the world
• Management of a large territory
• Continued development and strengthening of customers’ trust
• Management of direct reports, locally and remotely.

• Real Pet Food process same-day and next-day pet foods and have both fresh and frozen options which are all available in-store & for delivery
• Management of the Southeast Auckland, Coromandel and Gisborne Territory
• Build, maintain and strengthen customer relationships to ensure win-win outcomes
• Understanding the organisations offering, key market segments and competitor activity to identify and act on opportunities to improve profit and share for Real Pet Food Co and the customer
• Identify critical activities and tasks whilst using a planned and organised approach to achieve individual and team sales targets and objectives
• Management of direct reports, locally and remotely
• Develop logical promotional plans and load these into promotional portals for PEL Key Accounts
• Contribute to CRM tool development meetings and trial
• Head the management of the current CRM tool used, including data export, information loading.

• Administrative support for Customer Service & Sales team ad hoc tasks
• Data entry, AP & AR & creation and maintenance of manuals and policies.

• This role involved the administration and people focused side of property management
• High level of customer service skills needed in order to reach mutually agreeable outcomes for landlords and renters
• Credit checking
• Tenant vetting
• Selling benefits of Barfoot & Thompson to potential landlords
• Contractual signing.