Edwina Keuning
Waikanae,WGN
Summary
Strong leader and problem-solver dedicated to streamlining operations to decrease costs and promote organizational efficiency. Uses independent decision-making skills and sound judgment to positively impact company success.
Overview
11
11
years of professional experience
Work History
AREA MANAGER
Strike Force NZ
2022.06 - Current
- Area Manager - Sales & Merchandising Managing Portfolio
- Exceeded targets by building, directing, and motivating high-performing sales team.
- Organized meetings for up to 15 staff members to discuss upcoming promotions, key strategies, and tasks.
- Designed displays to deliver interactive, engaging, and memorable store experiences for shoppers.
- Optimized store displays and appearance via strategic merchandising.
- Created sales cycle plan to develop and service accounts through product marketing, prospecting, promotion, and merchandising for proper product visibility.
- Serviced accounts using prospecting, product marketing, and merchandising techniques to enhance product awareness.
- Motivated and mentored merchandise team to achieve high performance and job satisfaction.
- Interacted with customers to obtain feedback and drive satisfaction.
- Developed sales strategy based on research of consumer buying trends and market conditions.
- Maintained relationships with established accounts and prospected new retailers by calling on customers and engaging prospects in person.
- Built relationships with customers and community to promote long term business growth.
TERRITORY SALES MANAGER
PepsiCo Ltd – Bluebird Foods Wellington Territory
2016.01 - Current
- Met with existing customers and prospects to discuss business needs and recommend optimal solutions.
- Developed and maintained comprehensive understanding of products, services and competitors to enhance sales presentations.
- Collaborated with cross-functional teams to identify and address customer needs.
- Utilized CRM software to manage customer accounts and track performance metrics.
- Developed and implemented sales strategies to increase profits.
- Generated weekly and monthly reports on sales performance to provide recommendations to meet sales goals.
- Managed customer accounts to secure customer satisfaction and repeat business.
ASS. STORE MANAGER
Pak n Save Upper Hutt Wellington
2014.01 - 2016.01
- Supervised and evaluated staff to help improve skills, achieve daily objectives, and attain advancement.
- Maintained positive customer relationships by responding quickly to customer service inquiries.
- Reconciled daily sales transactions to balance and log day-to-day revenue.
- Responded to customer concerns, working with manager to significantly raise customer satisfaction ratings.
- Interviewed, hired, and trained staff associates and equipped to comply with company policies and procedures.
- Rotated merchandise and displays to feature new products and promotions.
- Managed opening and closing procedures and recommended changes to enhance efficiency of daily activities.
- Walked through store areas to identify and proactively resolve issues negatively impacting operations.
- Created and maintained safe and secure work environments for employees.
- Developed and maintained strong relationships with suppliers to facilitate timely product delivery.
- Assisted in recruiting, hiring and training of team members.
- Implemented business strategies, increasing revenue, and effectively targeting new markets.
Education
Skills
- Problem Solving
- Adaptability
- Collaboration
- Strategic Thinking
- Project Management
- Very Creative
- Logistics Savvy
- Purchase Ordering Savvy
- Proactive!
- Microsoft Excel
- Strong Communicator
References
References on request
Hobbies and Interests
- Cooking
- Chalk painting & Craft.
- Completing DIY projects
- Music
- Family & Pets Orientated
Timeline
AREA MANAGER
Strike Force NZ
2022.06 - Current
TERRITORY SALES MANAGER
PepsiCo Ltd – Bluebird Foods Wellington Territory
2016.01 - Current
ASS. STORE MANAGER
Pak n Save Upper Hutt Wellington
2014.01 - 2016.01
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