Dedicated and enthusiastic professional with a diverse background in marketing, real estate, social media, retail leadership, administration, and recruitment. Offering a blend of organisational skills and attention to detail, well-suited to a dynamic team, and eager for opportunities to learn and grow.
Overview
9
9
years of professional experience
Work History
Assistant Store Manager
Lululemon
08.2024 - Current
Collaborated with the Store Manager to develop strategic plans for sales growth and operational improvements.
Recruited, hired and trained new employees, aimed at building high-functioning team focused on stock management, visual merchandising, and general store operations.
Redesigned our in-store Key Leader training program to better equip new store leaders to contribute to successful business results.
Monitored store KPIs regularly to track progress towards goals, adjusting strategies as needed to maximise results.
Executed successful store opening and closing procedures, ensuring all tasks were completed accurately and on time.
Enhanced employee performance through regular coaching, training, and constructive feedback sessions.
Managed store budget effectively, making cost-saving adjustments when necessary, without sacrificing quality or customer experience.
Supervised and evaluated staff to help improve skills, achieve daily objectives, and attain advancement.
Managed daily store operations to ensure optimal customer service and employee productivity.
Supported staff scheduling, ensuring adequate coverage during peak hours while minimising labour costs.
Fostered a positive workplace culture by consistently demonstrating leadership qualities such as integrity, professionalism, and open communication.
Assisted the Store Manager in analysing sales data to identify trends and make informed decisions for improving overall store performance.
Resolved escalated customer issues effectively leading to improved customer satisfaction rates.
Coached Educators in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
Managed budgets for community programs, ensuring efficient resource allocation and cost-effective planning across all projects.
Digital Marketing Freelancer
Self-Employed
10.2023 - Current
Develop original content through social listening, trend analysis, and independent sources.
Designed and created an optimised website & e-commerce store using Squarespace.
Fostered and engaged with community across Instagram and Facebook, utilising consistent and set tonal values.
Improved page content, keyword relevancy, and branding to achieve search engine optimisation goals.
Enhanced brand awareness by creating engaging and shareable social media content.
Strengthened client relationships with consistent communication and timely project updates.
Provided concept ideas, shot list, and proposed script to clients for approval prior to filming.
Developed a social media strategy template utilising Canva.
Leveraged industry trends and news to create relevant and timely posts that increased audience interest.
Presented clients with unique copy options based on overall marketing objectives.
Worked to client creative briefs, delivering content that met the desired deliverables and produced results.
Developed proficiency in video editing tool CapCut.
General administrative duties such as strong email communication, invoicing, and workload prioritisation and planning.
Associate Recruitment Consultant
McArthur Recruitment
08.2023 - 04.2024
Built strong relationships with candidates through regular communication and understanding their unique needs.
Coordinated interviews and onboarding between clients and candidates to ensure seamless communication throughout the process.
Expanded the company's talent pool by actively sourcing candidates through job boards and social media platforms.
Conducted comprehensive candidate screenings to assess skills, experience, and fit for specific roles.
Operated and maintained applicant tracking and candidate management systems.
Supported hiring process by scheduling interviews, conducting reference checks and completing various paperwork.
Conducted regular follow-ups with placed candidates, ensuring their satisfaction and addressing any potential concerns or areas for development.
Fostered an inclusive recruitment environment by actively engaging with diverse communities and promoting equal opportunity practices throughout all stages of the hiring process.
Conducted thorough pre-screening interviews, assessing both technical skills and cultural fit for potential hires.
Advertised job opportunities on social media platforms and job boards.
Wrote job postings and job descriptions for boards.
Managed the scribe and selection support desk by assigning scribes to client processes and processing weekly timesheets and payroll.
Part-Time Educator
Lululemon
02.2023 - 05.2023
Greeted customers and helped with product questions, selections, and purchases.
Stocked merchandise, clearly labelling items, and arranging according to size or colour.
Maintained clean sales floor and straightened and faced merchandise.
Handled returns and exchanges professionally, resolving customer issues while adhering to company policies.
Organised store merchandise racks and displays to promote and maintain visually appealing environments.
Answered questions about store policies and addressed customer concerns.
Completed weekly inventory counting using RFID technology.
Unpacked and processed new stock on a weekly basis.
Assisted in managing inventory levels, accurately processing shipments, and restocking merchandise as needed.
Marketing Assistant
Bayleys Real Estate (Capital Commercial 2013 Ltd)
06.2022 - 05.2023
Prepared and maintained accurate property listings, sales contracts and closing documents.
Enhanced client satisfaction by providing exceptional administrative support and maintaining open communication lines between agents and clients.
Utilised Adobe In-Design, Photoshop, and Illustrator on a daily basis.
Contributed to successful marketing campaigns by creating visually appealing promotional materials for properties and viewings.
Developed and deployed marketing collateral to promote properties and drive sales.
Created and coordinated email marketing campaigns for real estate agent’s individual databases.
Managed filing system, entered data and completed other clerical tasks.
Maintained an accessible and comprehensive database of property listings, client contacts, and transaction records for easy retrieval and reference by team members.
Used both Microsoft Office and Adobe Suite programs with intermediate level proficiency.
Coordinated leads management with PropertySuite CRM software to improve efficiency with prioritized prospects.
Led development of marketing collateral to support the showcasing of properties.
Assistant Store Manager
Lululemon
07.2021 - 01.2022
Collaborated with the Store Manager to develop strategic plans for sales growth and operational improvements.
Recruited, hired and trained new employees, aimed at building high-functioning team focused on stock management, visual merchandising, and general store operations.
Monitored store KPIs regularly to track progress towards goals, adjusting strategies as needed to maximize results.
Executed successful store opening and closing procedures, ensuring all tasks were completed accurately and on time.
Enhanced employee performance through regular coaching, training, and constructive feedback sessions.
Managed store budget effectively, making cost-saving adjustments when necessary, without sacrificing quality or customer experience.
Supervised and evaluated staff to help improve skills, achieve daily objectives, and attain advancement.
Managed daily store operations to ensure optimal customer service and employee productivity.
Supported staff scheduling, ensuring adequate coverage during peak hours while minimising labour costs.
Fostered a positive workplace culture by consistently demonstrating leadership qualities such as integrity, professionalism, and open communication.
Assisted the Store Manager in analysing sales data to identify trends and make informed decisions for improving overall store performance.
Resolved escalated customer issues effectively leading to improved customer satisfaction rates.
Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
Analysed quarterly profit and loss statements.
Visual Merchandising Team Lead
Lululemon
09.2019 - 06.2021
Completed store opening and closing procedures
Counted out cash drawers and balanced totals
Improved customer service by projecting friendly and knowledgeable attitude
Implemented Visual Merchandising strategies to increase conversions and sell-through of new and slow-moving products
Analysed sell-through data week on week to make VM recommendations
Trained new employees on company policies, procedures, and best practices to ensure consistent performance across the team
Enhanced store sales by implementing effective visual merchandising strategies and product placement
Managed the in-store planogram for a high-volume store
Streamlined inventory management processes for increased efficiency and reduced stock discrepancies
Opened inventory boxes and restocked shelves
Optimised store floorplan to guide customer journey during new product releases & sale periods
Provided constructive feedback to senior management regarding areas of improvement leading to enhanced overall store performance
Boosted merchandise sales by implementing strategic visual merchandising techniques
Monitored retail analytics and visual merchandising technology and adjusted
Developed visual merchandising plans and strategies to promote store offerings
Led the store visual merchandising team through weekly merch shifts, utilising the train/coach/feedback model to upskill the team
Educator/Visual Merchandising Team Member
Lululemon
02.2018 - 01.2020
Greeted customers and helped with product questions, selections, and purchases
Stocked merchandise, clearly labelling items, and arranging according to size or colour
Maintained clean sales floor and straightened and faced merchandise
Handled returns and exchanges professionally, resolving customer issues while adhering to company policies
Organised store merchandise racks and displays to promote and maintain visually appealing environments
Answered questions about store policies and addressed customer concerns
Completed weekly inventory counting using RFID technology
Unpacked and processed new stock on a weekly basis
Assisted in managing inventory levels, accurately processing shipments, and restocking merchandise as needed
Receptionist
Pedman Spicer/Takapuna IPL
05.2016 - 02.2018
Barista
Coffix
07.2017 - 01.2018
Education
Diploma of Digital Marketing -
Digital Marketing Institute
11-2024
Bachelor of Design - Fashion Design
Massey University
Wellington, NZ
10-2021
Skills
Administration: Well-rounded administration individual proficient in MS Office applications, report writing, handling customer queries, office management, data entry, and organisation
Communication: The ability to communicate professionally and confidently, demonstrated through written content (emails, job adverts, social posts), building rapport with stakeholders, and the effective use of remote communication tools
Customer service: Dedicated and experienced at providing exceptional and professional customer service
Time Management: Effective prioritisation and organisation of tasks to meet key deadlines, with previous managers confident providing autonomy over management of own workload
Teamwork and Leadership: Works effectively within a team to achieve successful outcomes and goals, as well as the ability to train, manage, and appropriately delegate to others
Other Skills
Attention to detail
Advanced proficiency in Canva
Reference checking
Stakeholder engagement
Report writing
Preparing contracts
Invoicing
Social media content creation
Adobe Suite intermediate proficiency
CRM/database management
Proficient in MS Office applications
Email marketing
Efficient problem-solver
Timeline
Assistant Store Manager
Lululemon
08.2024 - Current
Digital Marketing Freelancer
Self-Employed
10.2023 - Current
Associate Recruitment Consultant
McArthur Recruitment
08.2023 - 04.2024
Part-Time Educator
Lululemon
02.2023 - 05.2023
Marketing Assistant
Bayleys Real Estate (Capital Commercial 2013 Ltd)
06.2022 - 05.2023
Assistant Store Manager
Lululemon
07.2021 - 01.2022
Visual Merchandising Team Lead
Lululemon
09.2019 - 06.2021
Educator/Visual Merchandising Team Member
Lululemon
02.2018 - 01.2020
Barista
Coffix
07.2017 - 01.2018
Receptionist
Pedman Spicer/Takapuna IPL
05.2016 - 02.2018
Diploma of Digital Marketing -
Digital Marketing Institute
Bachelor of Design - Fashion Design
Massey University
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