Evangeline De Guzman
Lower Shotover,OTA
Summary
Serviced-focused General Manager dedicated to delivering positive customer experiences to promote loyalty and repeat business. Orchestrates optimal resource utilization to handle expected operational needs. Sales leader with sound judgment, good planning abilities and interpersonal communication strengths.
Overview
17
17
years of professional experience
1
1
Certification
Work History
General Manager
Marah Frankton Enterprises Ltd
12.2022 - Current
- Hired 45 employees on various positions both local and international applicants.
- Trains and develops new and current staff based on NZ-required modules and McDonald's training standards
- Assisting in supervising overall store operations of two restaurants in Queenstown
- Provides guidance to restaurant general manager in terms of building sales, and controlling profit line items
- Responsible in conception and implementation of enthusiasm activities geared towards improving and retaining morale of staff.
- Ensuring McDonald's system wide activities are also enforced
Senior Manager - Brand Extension
Golden Arches Development Corporation
04.2022 - 12.2022
- Supervised development and implementation of strategies to drive profitability growth of 163 kiosks. Ensured timely and proper communication and execution of plans and strategies
- Managed 31 McCafe business segment of McDonald's Philippines. Partners with key departments to develop, set up, implement, and continuously improve operational standards of McCafe
- Assessed and submitted subordinates and own performance for mid-year and year-end reviews
- Lead team toward achievement of goals; calibrated team goals and targets as needed. 8-month performance yielded highest sales growth and achievement across all brand extensions
- Identified opportunities and threats to build business plans and optimize market performance
Field Service Manager
Golden Arches Development Corporation
02.2017 - 03.2021
- Successfully managed budgets and allocated resources to maximize productivity and profitability.
- Assisted consultants in organizing and overseeing assignments to drive operational excellence.
- Cultivated positive rapport with fellow employees to boost company morale and promote employee retention.
- Established performance goals for employees and provided feedback on methods for reaching those milestones.
- Established team priorities, maintained schedules and monitored performance.
- Set aggressive targets for employees to drive company success and strengthen motivation.
- Evaluated employee performance and conveyed constructive feedback to improve skills.
- Leveraged data and analytics to make informed decisions and drive business improvements.
Market Manager
Golden Arches Development Corporation
04.2021 - 03.2022
- Worked shoulder-to-shoulder with Field Service Managers and franchisees to create and accomplish long term sales, profit and people goals
- Developed and trained Field Service Managers and Field Service consultants to be able to help franchisees maximize their organization potentials
- Developed and trained future franchisees and provides recommendations if qualified to be future owner operators
- Used all informational analysis available such as customer satisfaction measurement to identify opportunities and threats to build business plan and optimize market potentials
- Supervised and provided guidance to 63 Owner Operators across multiple locations in the Philippines
- Built brand awareness in local market and increased penetration with proactive strategies.
- Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
- Built relationships with customers and community to establish long-term business growth.
- Collaborated with upper management to implement continuous improvements and exceed team goals.
Operations Manager
Golden Arches Development Corporation
04.2007 - 01.2017
- Supervised operations staff and kept employees compliant with company policies and procedures.
- Developed systems and procedures to improve operational quality and team efficiency.
- Led hiring, onboarding and training of new hires to fulfill business requirements.
- Established positive and effective communication among unit staff and organization leadership, reducing miscommunications, and missed deadlines.
- Analyzed and reported on key performance metrics to senior management.
- Developed and implemented strategies to maximize customer satisfaction.
- Identified and resolved unauthorized, unsafe, or ineffective practices.
- Reduced process bottlenecks by training and coaching employees on practices, procedures, and performance strategies.
- Trained and guided team members to maintain high productivity and performance metrics.
- Tracked employee attendance and punctuality, addressing repeat problems quickly to prevent long-term habits.
- Cultivated and strengthened lasting client relationships using strong issue resolution and dynamic communication skills.
Education
Bachelor of Science - Operations Management
Lyceum of The Philippines University
Manila, Philippines04.2011
Skills
- P&L Management
- Expense Control
- Staff Supervision
- Team Building
- Operations Management
- Team Training and Development
- Performance Analysis
- Inventory Control
- Performance Evaluations
Certification
- Certificate in Personnel Management and Human Resources - The Career Academy - March to June, 2023
Timeline
General Manager
Marah Frankton Enterprises Ltd
12.2022 - Current
Senior Manager - Brand Extension
Golden Arches Development Corporation
04.2022 - 12.2022
Market Manager
Golden Arches Development Corporation
04.2021 - 03.2022
Field Service Manager
Golden Arches Development Corporation
02.2017 - 03.2021
Operations Manager
Golden Arches Development Corporation
04.2007 - 01.2017
Bachelor of Science - Operations Management
Lyceum of The Philippines University
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