Helen Luo
Auckland,New Zealand
Summary
Results-oriented and attentive professional with a strong focus on both online and offline channel. Seeking to leverage my experience in media strategy and performance solution to contribute to Spark Foundry and Publicis Media's esteemed reputation for client success and meaningful connections. Committed to enhancing my creative skills and deepening my knowledge of different channels to deliver innovative solutions for maximized client success.
Overview
4
4
years of professional experience
Work History
Account Executive
Wavemaker - GroupM
07.2023 - Current
- Strengthened customer relationships through a proactive approach, delivering exceptional service and exceeding client expectations to ensure long-term loyalty.
- Managed multiple accounts simultaneously while maintaining organization and prioritizing tasks efficiently with global and local brands.
- Maintain consistent communication and coordination with internal teams, managing the campaign process from initial planning to the delivery of post-campaign reports.
- Demonstrate quick thinking and solution-focused approaches to address and resolve issues promptly as they arise.
- Leading monthly billing processes, ensuring accurate and timely invoicing, efficiently addressing finance queries, and maintaining compliance throughout the entire procedure.
- Participated actively in networking events and trade shows, representing the company professionally and expanding its reach within target markets.
Marketing Coordinator
The University Of Auckland
02.2023 - 06.2023
- Planned and executed new social media content, frequently utilizing unconventional ideas.
- Worked closely with the supporting team to host on-campus events and activities in the Faculty of Arts department.
- Collaborated with seniors and the editorial team on marketing materials aligned with the university's values and inclusivity standards.
- Researched and assessed student feedback, reported findings to the council, and offered recommendations.
Front Of House / Social Media Manager
Pepperjacks
10.2021 - 12.2022
- Developed and planned all social media campaigns and promotions for the new business launch.
- Coordinated and implemented consumer events and functions.
- Designed and produced the company's website.
- Handled customer feedback and queries both online and offline.
- Fostered meaningful relationships with guests and increased customer intention rates.
Front Desk Receptionist
Rodney Wayne
01.2021 - 06.2021
- Exuded enthusiasm, professionalism, and likeability to enrich customer service experience.
- Communicated with other staff to maintain a positive and welcoming environment for all.
- Encouraged freedom of self-expression and uniqueness in supporting individual beauty.
- Developed a strong knowledge of products and services for maximized sales opportunities.
Education
Bachelor of Arts - Double Major in Communication And Sociology
The University of Auckland
New Zealand, The University Of Auckland06.2023
High School Diploma -
Macleans College
Auckland, Macleans College01.2018
Skills
- Attention to Detail
- Collaborative Work Attitude
- Innovative
- Problem-Solving
- Customer Success
- Personal Presentation
- Excellent verbal and written communication skills
Languages
Chinese (Mandarin)
English
References
Available upon request.
Timeline
Account Executive
Wavemaker - GroupM
07.2023 - Current
Marketing Coordinator
The University Of Auckland
02.2023 - 06.2023
Front Of House / Social Media Manager
Pepperjacks
10.2021 - 12.2022
Front Desk Receptionist
Rodney Wayne
01.2021 - 06.2021
Bachelor of Arts - Double Major in Communication And Sociology
The University of Auckland
High School Diploma -
Macleans College
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