Summary
Overview
Work History
Education
Skills
Interests
Timeline
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Harry Kirenga

416 College St, Toronto,Ontario

Summary

Talented Media Account Manager offering expertise in the planning and implementation of media plans which meet the client brief as well as the advertising and marketing objectives. Proven experience for delivering excellent value for clients by purchasing media inventory at a competitive rate. Collaborative and strategic team member with a positive contribution to internal and external agency stakeholders.

Overview

3
3
years of professional experience

Work History

Account Manager

PHD Media
07.2022 - 02.2023
  • Liaising with Account Director and strategy team on all client briefings to best understand and carry out their business needs.
  • Lead implementation planning processes across multiple briefs and assisted with strategic planning collecting data on audiences targets and approximate size of each group using marketing/ research analysis tools including Clear Decisions, Roy Morgan.
  • Developed and presented media implementation recommendations, execution plans and tracking metrics for each campaign.
  • Researched and developed media buying plans, prioritizing cost-efficiency and meeting campaign objectives.
  • Analyzed campaign performance weekly to spot trends, test strategies and optimize plans. Prepared performance analysis reports on media properties, presenting findings to clients.
  • Oversaw management of a Media Assistant on my accounts including managing their day to day tasks/ workload and assisting in the development of their understanding of media principles.

Media Executive

PHD Media
04.2021 - 06.2022
  • Overseeing development and execution of all media plans, while proactively managing creative deadlines with creative agencies and clients.
  • Briefing media partners across all broadcast channels and effective administration of buying; accurate and timely Pegasus loading/ data entry, ensuring all bookings made and confirmed, material instructions shared and amendments captured.
  • Participated in all internal and external agency meetings, managing/ updating WIP sheets as well communicating any queries and providing updates when required.
  • Daily and weekly monitoring of television holdings with appropriate adjustments to meet required objectives pre and during flighted campaigns.
  • Working effectively with all relevant stakeholders focusing on contributing to effective working relationships with other members through recognizing the impact of personal behavior towards others.
  • Handled entire finance process, developing and tracking financial sheets with 100% accuracy ensuring all buying costs are within planned budget.

Advertising Traffic Coordinator

Sky New Zealand
02.2020 - 04.2021
  • Implementing and handling advertising campaigns across all on air channels including Sky Sport, Entertainment and Prime.
  • Managing my own client portfolio with over 30 clients working with various agencies in NZ as well as Australia; working closely with Media Buyers and Account Managers.
  • Client Service: Frequent communication with clients via phone and email in order to monitor, amend or cancel on air campaigns.
  • Liaising with internal sales team to resolve availability issues in order to book airtime for clients.
  • Creating sales reports for both internal and external use.

Education

Bachelor of Commerce - BCom) Marketing and Information systems

University of Auckland
Auckland, AUK
2019

Skills


  • Strategic planning
  • Media Planning offline/ online
  • Media Buying offline/ online
  • Post Campaign analysis
  • Competitive reporting
  • Sponsorships/ Integrations

Interests

Volunteer: Positive Women NZ   2016 - Ongoing

  • Helped to raise approximately $1000 for the Positive Women foundation by participating in an organized event by collecting donations.
  • Assisted with special events or programs.
  • Maintained clean, neat and operational facilities to serve program needs.
  • Used strong interpersonal communication skills to convey information to others.
  • Supported engaging, fun and smooth-running events by helping with organization and planning.


Timeline

Account Manager

PHD Media
07.2022 - 02.2023

Media Executive

PHD Media
04.2021 - 06.2022

Advertising Traffic Coordinator

Sky New Zealand
02.2020 - 04.2021

Bachelor of Commerce - BCom) Marketing and Information systems

University of Auckland

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Harry Kirenga