Summary
Overview
Work History
Education
Skills
Affiliations
Interests
Timeline
Generic

Haydn Marriner

Rotorua,Glenholme

Summary

I am a dedicated professional with a history of meeting organisational goals while utilising consistent and industry practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organisational needs. I pride myself on my relationship development skills, being able to work with whomever, where ever. I have a strong understanding of Te Ao Māori and bring a people centric approach to everything that I do. I am collaborative team player who is ready to immerse themselves in the challenges, support the team, and embrace continuous learning.

Overview

10
10
years of professional experience

Work History

Brand and Marketing Manager

RotoruaNZ
09.2020 - Current
  • Collaborated with creative teams on the development of attention-grabbing marketing materials aligned with overall marketing and communications strategy.
  • Strengthened marketing and communications consistency across all platforms, ensuring cohesive messaging and visual identity guidelines adherence.
  • Evaluated campaign performance metrics, adjusting strategies as needed to optimize results continually.
  • Improved internal collaboration between departments, fostering a unified approach to brand management and marketing initiatives.
  • Streamlined communication channels for increased efficiency in messaging and promotion efforts.
  • Established clear KPIs for all team members, facilitating continuous improvement in individual and collective performance levels.
  • Led cross-functional teams in the successful execution of high-impact marketing campaigns.
  • Increased customer engagement with targeted social media campaigns and content creation.
  • Developed strategic partnerships through effective relationship management.
  • Organisational media spokesperson.
  • Media manager including writing media releases.
  • Developed a practised understanding of local government systems and process including LGOIMA 1987 and The Local Government Act 2002.
  • Oversaw preparation of all copy, images, videos, emails, and other collateral.
  • Continually maintained and improved the organisations reputation to our stakeholders.
  • Conducted market research to identify new opportunities and target markets.
  • Mentored local personnel on best practices and protocols to maximize productivity.

Communications and Media Management

Tamati Coffey
01.2014 - 10.2020
    • Increased media coverage for Tamati Coffey through through targeted press release distribution.
    • Developed compelling content for his social media channels, driving user engagement and shares. Lifting profile.
    • Developed key message frameworks to ensure consistent messaging across all channels and touchpoints.
    • Speech writing.
    • Developed very strong understanding of central government governance structures and practises.
    • Developed high level relationships across parliament.
    • Developed workable relationships with Wellington ministry staff.

      • Created compelling visual assets for use across multiple platforms, enhancing personal brand consistency and recognition.

Tourism Development Contractor

Self Employed
04.2017 - 07.2020
  • Provided fully scoped development plans for land based activities within the Whitsundays Region.
  • Sourced local, state and federal funding avenues.
  • Created end to end cost / benefit analysis on all proposed developments.
  • Delivered high-quality work on time and within budget, earning positive feedback from clients.
  • Delivered outstanding service to customers to maintain and extend relationships for future business opportunities.
  • Managed multiple projects simultaneously while maintaining strict adherence to deadlines and budgets.
  • Coordinated timely delivery of materials and resources to job sites, preventing delays in project timelines.
  • Consulted with customers to assess needs and propose optimal solutions.
  • Identified areas for cost reduction, leading to significant savings without compromising quality.
  • Developed detailed project proposals that effectively communicated scope, timeline, and deliverables to clients.
  • Developed an effective and practised understanding of Whitsunday Council systems and processes.
  • Developed and effective and practised understanding of the Queensland State Government regulations as it relates to tourism and business operations.
  • Developed effective co-funding and bid documents on behalf of clients.

General Manager

ZORB New Zealand
03.2014 - 05.2017
  • Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
  • Managed a diverse team of professionals, fostering a positive work environment and high employee satisfaction.
  • Developed and implemented strategies to increase sales and profitability.
  • Cultivated strong relationships with clients, vendors, and partners to ensure long-term success and loyalty.
  • Maximized efficiency by coaching and mentoring personnel on management principles, industry practices, company procedures, and technology systems.
  • Managed a staff of up to 35 in summer and 15 in winter.

Education

Graduate Diploma - Marketing

University of Waikato
Hamilton, NZ
03.2005

Bachelor of Communications - Management Communication & Public Relations

University of Waikato
Hamilton, NZ
03.2004

Skills

  • Marketing Analytics
  • Performance Reporting
  • Partnership Development
  • Creative Direction
  • Competitive Analysis
  • Relationship Management
  • Staff Management
  • Strategic Planning
  • MS Office Suite
  • Project Management
  • Content Development
  • Te Reo Māori
  • Engagement Plan Development
  • Critical and Ongoing Learning
  • Market Research Analysis
  • Communications and Public Relations Management
  • Crisis Management Communications
  • Strong Understanding of Te Tiriti o Waitangi

Affiliations

  • New Zealand Backpacker Board (BYATA) - Board Chair

Interests

My personal interests include Rugby, Road Running, The Warriors, History, Politics and Star Wars. 

Timeline

Brand and Marketing Manager

RotoruaNZ
09.2020 - Current

Tourism Development Contractor

Self Employed
04.2017 - 07.2020

General Manager

ZORB New Zealand
03.2014 - 05.2017

Communications and Media Management

Tamati Coffey
01.2014 - 10.2020

Graduate Diploma - Marketing

University of Waikato

Bachelor of Communications - Management Communication & Public Relations

University of Waikato

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Haydn Marriner