Herb Christophers
Pegasus,CAN
Summary
Dynamic communications professional with extensive experience at the Department of Conservation, excelling in storytelling and brand messaging. Proven track record in enhancing organizational visibility and managing high-profile events. Adept at public speaking and team leadership, successfully cultivating media relationships and producing impactful content that resonates with diverse audiences.
Overview
25
25
years of professional experience
1
1
Certification
Work History
Principal Communications Advisor
Department of Conservation
, Wellington
01.2018 - 12.2023
- Developed press releases and speeches for high-level officials, including Minister and Director General.
- Created engaging content for social media, website, and promotional materials.
- Monitored news sources to identify topics aligned with DOC policies and objectives.
- Conducted interviews with scientists and recreation staff to generate compelling publication stories.
- Supervised interns on projects related to advertising, public relations, and branding initiatives.
- Coordinated production of corporate videos, including a 2023 series on conservation.
- Managed relationships with external stakeholders, including media and pest control organizations.
- Organized events such as press conferences and presentations to enhance public engagement.
Seior Communications Advisor
Department of Conservation
, Wellington
01.1999 - 12.2017
- Cultivated relationships with local media outlets to enhance organizational visibility within community.
- Prepared presentations for internal meetings on communications initiatives.
- Led communications efforts for Department of Conservation on strategic pest control issues.
- Engaged with field teams across conservation initiatives to capture compelling stories.
Education
Plant Physiology, Microbiology
Central Institute of Technology
Wellington, NZ12-1974
Skills
- Storytelling and brand messaging
- Team leadership and event management
- Public speaking and presentation skills
Languages
French
Limited
Maori
Elementary
Accomplishments
- Gold Quill Award. Issues Management and Crisis Communication
Affiliations
- Outtdoors enthusiast Skier, tramper cyclist
Certification
- First Aid (lapsed)
Timeline
Principal Communications Advisor
Department of Conservation
01.2018 - 12.2023
Seior Communications Advisor
Department of Conservation
01.1999 - 12.2017
Plant Physiology, Microbiology
Central Institute of Technology
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