Jerry Ma
Auckland,New Zealand
Summary
Dynamic Technical Sales Director with a proven track record at Wurth New Zealand Ltd, achieving 460% of sales targets. Expert in sales strategy and team leadership, I excel in client acquisition and retention, driving significant revenue growth through innovative digital solutions and effective negotiation skills.
Overview
13
13
years of professional experience
Work History
Technical Sales Director
Wurth New Zealand Ltd
Auckland, New Zealand
09.2022 - Current
- Surpassed annual sales targets by 460% in 2024, driving NZD $3.6 millions in revenue through strategic product launch
- Led a team of 180 sales associates, improving close rates by 90% via social media training, delegating tasks to regional and area sales manager to meet specific strategy growth
- Negotiated and closed more than 100 high-value contracts with government clients, including MNC and government related agencies
- Launched digital platform with essential informaiton such as brochures and links that reduced sales cycle time by 5 days
Key project manager
Hilti New Zealand Ltd
Auckland, New Zealand
01.2019 - 08.2022
- Increased regional sales by 300% YoY by redesigning outreach campaigns, identifying new markets and current market product gap
- Maintained a 95% client retention rate through personalized account management
- Collaborated with product and marketing to launch engineer to lead project sales strategy
Regional codes & approval manager (AU/NZ)
Hilti New Zealand Ltd
Auckland, New Zealand
01.2017 - 12.2018
- Exploring path to maintain and surpass competitor’s products via research and development to collborate with academic organisation
- Ensuring fastening product compliances and earthquake research remains global top standards
Regional Anchor business manager (AU/NZ)
Hilti New Zealand Ltd
Auckland, New Zealand
01.2015 - 12.2017
- Design and implementing regional strategy to take over major competition’s market share by 20% via codes and approval, education and sales training strategy
- Delegating sales tasks to sales force to focus on key projects to achieve yield results
Key account manager (AU/NZ)
Hilti New Zealand Ltd
Auckland, New Zealand
01.2012 - 12.2014
- Exploring fastening sales opportunities Christchurch post earthquake, achieved 200% sales increased and remain top 1% sales results in the company
- Developed 200 new business accounts and achieved retention rates over 95%
Education
Master of engineering science -
University of Auckland
Auckland01.2020
Postgraduate diploma of business admistration -
University of Auckland
Auckland01.2016
Bachelor of human resource and media communication -
University of Otago
Dunedin01.2006
Skills
- Sales Strategy & Pipeline Development
- Client Acquisition & Retention
- CRM Platforms (Salesforce, HubSpot, Zoho)
- Team Leadership & Sales Training
- Revenue Growth & Forecasting
- B2B/B2C Negotiations
- Data Analysis & Market Research
- Cross-functional Collaboration
- CRM Systems
- Microsoft Office Suite
- LinkedIn Sales Navigator
- Technical sales strategy
- Product & marketing strategy
- SAP advance users
Accomplishments
- Top national sales manager - Top leaders Award (2021): Ranked top 5% of 20 national sales executives.
- The first Artificial intelligence paper to apply to construction industry during my master research study.
- Growing anchor business from NZD$700K to NZD$3.6 millions via national sales strategy.
References
Available upon request
Timeline
Technical Sales Director
Wurth New Zealand Ltd
09.2022 - Current
Key project manager
Hilti New Zealand Ltd
01.2019 - 08.2022
Regional codes & approval manager (AU/NZ)
Hilti New Zealand Ltd
01.2017 - 12.2018
Regional Anchor business manager (AU/NZ)
Hilti New Zealand Ltd
01.2015 - 12.2017
Key account manager (AU/NZ)
Hilti New Zealand Ltd
01.2012 - 12.2014
Master of engineering science -
University of Auckland
Postgraduate diploma of business admistration -
University of Auckland
Bachelor of human resource and media communication -
University of Otago
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