Summary
Overview
Work History
Education
Skills
Interests
Timeline
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Jiaxiang Zhang

Barista, Roaster
Auckland

Summary

Mission-driven Barista Manager with excellent communication and teaching skills and infectious love of coffee. Maintains calm, mature and professional demeanor and proactive approach to problem-solving and staff management. Over 2 years of experience in specialty coffee establishment with focused perspective on executing high-functioning coffee bar. Also over 1 year or experience in specialty coffee roasting with establishing personal coffee bean brand.

Overview

5
5
years of professional experience
6
6
years of post-secondary education
2
2
Languages

Work History

Senior Barista

Café Del Volcán
Shanghai, China
12.2020 - 08.2022
  • Fully in charge of all bar work including formula research of coffee, making coffee, service, order supplies, etc.
  • Work in all type of brewing method including espresso, filter, etc.
  • Join the product creation process with team
  • Handle pressure as working in a Asian top 50 cafe
  • Engendered customer loyalty by remembering personal preferences and allergy information.

Branding Manager & Store Manager

Pie Bird
Shanghai, China
11.2019 - 08.2020
  • Conceptualized brand identity and develop brand image through social media
  • Developed and implemented favorable pricing structures balancing firm objectives against customer targets.
  • Served customers quickly and efficiently and created strategies to prevent delays.
  • Developed coffee beverage menu, recipes, specialty coffee drinks and appropriate menu pricing.
  • Presented process improvement ideas to leadership team to cultivate professional, friendly and efficient work environment.

Associated Manager in Digital Marketing

Acitivation
Shanghai, China
08.2017 - 09.2019
  • Mainly serves two big project (Tour de France China, LaLiga)
  • Mainly in charge of tv broadcast and production, new media planning and creating, marketing planning of different projects
  • Have rich experiences in communicating and managing clients and vendors.

Education

Master of Arts - Intercultural Communication

The University of Manchester
Manchester, UK
09.2013 - 06.2015

Bachelor of Arts - Communication and English Studies

The University of Portsmouth
Portsmouth, UK
09.2012 - 06.2013

Bachelor of Arts - English

Shanghai Maritime University
Shanghai, China
09.2009 - 06.2013

Skills

Pressure handling

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Interests

Sports, traveling

Timeline

Senior Barista

Café Del Volcán
12.2020 - 08.2022

Branding Manager & Store Manager

Pie Bird
11.2019 - 08.2020

Associated Manager in Digital Marketing

Acitivation
08.2017 - 09.2019

Master of Arts - Intercultural Communication

The University of Manchester
09.2013 - 06.2015

Bachelor of Arts - Communication and English Studies

The University of Portsmouth
09.2012 - 06.2013

Bachelor of Arts - English

Shanghai Maritime University
09.2009 - 06.2013

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Jiaxiang ZhangBarista, Roaster