Jonathan Kraettli
East Tamaki,AUK
Summary
Experienced Content Creator with over 10 years of expertise in videography, photography, and social media management. Skilled in producing high-quality, engaging visual content to enhance brand visibility. Proven ability to lead creative projects, meet tight deadlines, and deliver exceptional results.
Overview
7
7
years of professional experience
Work History
Freelance Business Owner
Focal Photographic/Jonathan Kraettli Weddings
11.2017 - Current
- Delivered over 50 wedding projects globally, featured in NZ Bride and Groom Magazine.
- Collaborated with brands like Canon, Kathmandu, and Macpac, creating engaging photography campaigns.
- Built and maintained a social media following of 35,000+ with strong engagement.
- Captured motorsports content for leading teams, earning awards in motorsports photography.
- Worked with Glassons in Sydney, Australia to film and edit highly engaging video content for store display, social media campaign's, and website
Head of Content
ASD Motorsports
10.2023 - 10.2024
- Produced cinematic videos and high-quality photographs for race events to enhance online presence.
- Built social media followings of 10.5k on TikTok and created content for facebook and Instagram account with over 36k followers
- Developed social media content strategies to engage fans and promote merchandise sales.
- Wrote compelling scripts and voice-overs for promotional materials, including major series announcements for Lucas Oil Late Model Series and World of Outlaws.
- Collaborated with drivers and crew to create engaging behind-the-scenes content.
Content Creator
Whitecliffe College/Skill New Zealand
11.2020 - 12.2022
- Collaborated with marketing teams to produce multimedia content for websites and social media.
- Designed and edited video content using Adobe Suite and Final Cut Pro.
- Optimized SEO strategies to improve website visibility for target keywords.
- Partnered with graphic designers to develop ad campaigns and promotional materials.
Video Editor
Smoke
07.2022 - 12.2022
- Edited multi-camera footage, adding titles, graphics, and special effects to meet client expectations.
- Delivered projects on tight deadlines while ensuring top-quality output.
Campaign Manager
Creed Media
02.2020 - 04.2020
- Managed weekly music campaigns, collaborating with social media influencers to produce high-quality content.
- Developed video content for major music labels and ensured timely release.
Education
Bachelor of Fine Arts - Photo Media
Whitecliffe College of Art And Design
Auckland, New Zealand11.2019
Diploma in Sport and Recreation -
Auckland University of Technology
Auckland08.2013
Skills
Photography
Videography
Photo & Vide Editing Software
Marketing Campaign Development
Content Strategy
Critical thinking
Drone videography/photography
Brand Development
SEO Optimization
Creative Problem-Solving
Team Collaboration
Communication
Languages
German
English
Timeline
Head of Content
ASD Motorsports
10.2023 - 10.2024
Video Editor
Smoke
07.2022 - 12.2022
Content Creator
Whitecliffe College/Skill New Zealand
11.2020 - 12.2022
Campaign Manager
Creed Media
02.2020 - 04.2020
Freelance Business Owner
Focal Photographic/Jonathan Kraettli Weddings
11.2017 - Current
Bachelor of Fine Arts - Photo Media
Whitecliffe College of Art And Design
Diploma in Sport and Recreation -
Auckland University of Technology
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