Joscelyn Siemens
Narrow Neck,Auckland
Summary
Innovative visual merchandiser with several years of superior merchandising performance. Develop visual displays in alignment with brand image and corporate objectives. Demonstrated success in showcasing products to increase sales and brand awareness.
Overview
7
7
years of professional experience
Work History
Visual Merchandiser
Mountain Equipment Company
North Vancouver, BC, Canada
04.2021 - 08.2024
- Multitask and prioritize projects to utilize time efficiently
- I excel in dynamic and high pressure situation environments
- Designed and executed innovative window displays to increase customer engagement and drive foot traffic.
- Trained retail staff on visual merchandising standards and practices to ensure store-wide consistency.
- Provided training sessions for staff members on proper display techniques for different types of merchandise.
- Proficient at creating store signage
- Warmly greet customers daily to help assist and educate them on products
- Conducted research on trends in retail design, color schemes, lighting, display techniques.
- Assessed inventory levels and restocked items as needed to maintain attractive displays.
- Coordinated with marketing team to create promotional materials for campaigns.
- Planned commercial displays to entice and appeal to customers.
- Organized store layout, fixtures and visual merchandising standards.
- Placed prices and descriptive signage to enhance displays and promote items.
- Oversaw the creation of in-store signage and promotional materials to complement visual merchandising efforts.
- Constructed and installed signs and sale banners for special events and clearances.
- Led seasonal changeovers, ensuring timely updates to displays to maintain fresh and engaging customer experiences.
- Taught sales staff to properly coordinate clothing racks and counter displays to maximize promotional effectiveness.
- Developed creative visual displays to showcase products and attract customers.
Advisor
Mountain Equipment Company
North Vancouver, BC, Canada
09.2018 - 03.2021
- Assessed customer product needs and interests in order to best recommend suitable items.
- Processed returns, exchanges, refunds, layaways, special orders, gift cards.
- Assisted customers by asking open-ended questions to understand needs and suggest suitable merchandise.
- Opened and closed cash registers by counting money, separating charge slips and balancing drawers.
- Participated in staff meetings and training sessions to improve product knowledge and sales techniques.
Supervisor
Ocean Ambassadors Canada
09.2017 - 12.2018
- Provide experiential learning to grade two to eight how plastic impacts the ocean, marine wildlife, and people
- Instruct the classes how to paddle board on the ocean
- Facilitate training and support for staff
- Develop programming for new lessons
- Oversaw a team of five
- Fostered a positive work environment by consistently treating all employees and customers with respect and consideration
Education
Outdoor Recreation Management Diploma -
Capilano University
North Vancouver, British Columbia, Canada05.2012
Skills
- OFA Industrial First Aid, Level 1
- Wilderness First Aid 40hr
- Detail oriented
- Ability to work independently and with team
- In-store and seasonal event promotion
- Display building
- In-store event display management
- Retail sales campaigns
- Merchandising plan creation
- Interior retail displays
- Brand alignment
- Visual storytelling
- Mannequin styling
- Customer experience
- Creative vision
- Window displays
- Merchandise flow
- Workload planning
- Color theory
- Lighting techniques
- Product knowledge
- Customer service
- Employee coaching
- Sales strategy
Hobbies and Interests
- Snowshoeing and skiing
- Kayaking and paddle boarding
- Trail running and hiking
- Painting
- Travelling
References
- References upon request
Timeline
Visual Merchandiser
Mountain Equipment Company
04.2021 - 08.2024
Advisor
Mountain Equipment Company
09.2018 - 03.2021
Supervisor
Ocean Ambassadors Canada
09.2017 - 12.2018
Outdoor Recreation Management Diploma -
Capilano University