Jotishna Reddy

Business Development Advisor with a strong record at Num Num Cakes NZ Ltd, specializing in corporate proposals and strategic planning. Demonstrated expertise in stakeholder engagement and market analysis, resulting in the design of effective marketing strategies that drove substantial business growth. Proven ability to lead teams towards achieving exceptional results.

• Volunteer Programs Conference
• Gender and social inclusion workshop
• Data collection supervision and data analysis training
• Theory of Change Workshop
• Professional writing Skills Training
• International Conference
• Managerial Planning & Finance
• Quality Circles

• Ms. Sandhya Sanjna, Managing Director/Owner, Num Num Cakes NZ Ltd, numnumcakesnz@gmai.com, +64223060071
• Ms. Salote Waivalu, Principal Tourism Officer, Ministry of Tourism and Civil Aviation, swaiwalu.motfiji@gmail.com, +679 838 8015
• Ms. Lulu Tasianna, Child Protection Manager, Save the Children Fiji, Tasianna.Lulu@savethechildren.org, 9976263

• Business Development Advisor, Num Num Cakes NZ Ltd, 01/01/25, Present, Developing and executing business growth and marketing strategies, Formulating corporate proposals for monthly and quarterly subscription plans, Designing flyers and pricing templates for client outreach and business visit
• Principal Tourism Officer, Ministry of Tourism and Civil Aviation, 03/01/20, 12/31/24, Contributed to ministry operations, including strategic planning, budgeting, and human resource activities., Drafted key documents such as MOUs, Terms of Reference, Job Descriptions, and Agreements., Led, motivated, and trained a team within the Tourism Unit., Prepared and submitted the annual Tourism Department budget to the Ministry of Finance., Served as an interview panel member for the Department of Tourism recruitment processes., Oversaw the development and implementation of the National Sustainable Tourism Framework., Moderated nine Public-Private Sector Dialogues/Webinars for the framework’s development., Led 10+ industry stakeholder consultations to inform policy decisions., Implemented and monitored strategies under the Fijian Tourism 2021 Development Plan., Coordinated community awareness programs through engagement initiatives., Identified and analyzed emerging tourism trends to support policy formulation., Assessed event proposals and provided recommendations on major events, including Super Rugby, Spartan, National Rugby League, and the World Wave Project., Evaluated quarterly reports from Tourism Fiji, the ministry’s marketing arm., Served as Board Secretariat for the Tourism Fiji Board, supporting governance and decision-making., Collaborated with cross-functional teams to develop research-backed briefs and reports aligned with stakeholder needs.
• Volunteer Program Manager, Habitat for Humanity Fiji, 05/01/15, 12/31/20, Supervised over 75 volunteer teams which includes facilitation for more than 1000 International volunteers, including logistical arrangements and coordination of all aspects of the program., Secured over $400,000 funding under the volunteer program., Capacity development training provided to over 6-member teams., Conducted International and national stakeholder relations through partnerships for all CSO programs., Provided over 5 marketing strategies over the 5 years., Was part of the strategic planning team for budgetary input over 5 years.
• Marketing Officer, Courts Fiji Ltd, 11/01/12, 06/30/14, Product marketing, Competitor Analysis, Data collation and analysis, Media and Public Relations for promotional marketing, Cost Forecasting and budget preparations
• Night Duty Manager, Tanoa International Hotel, 01/01/10, 10/31/12, Managed 8 staffed unit., Preparations detailed reports for Management usage and decision making., Conflict resolution – dealt with difficult customers, financial stakeholders, and staffs., Preparation of financial documentations.

• Civil Service Week Public Lecture on the Ministry of Tourism and Civil Aviation's commitment to promoting economic growth, and enriching the visitor experience in Fiji
• Lead role in hosting the Fiji Tourism Convention in 2024 and 2025
• Lead role in the launch of the Sustainable Tourism Framework for the Ministry of Tourism, Fiji - 20 June 2024
• Panel speaker at the Tourism Super Week 2024 on the topic of "Exploring sustainable tourism in Fiji and the South Pacific: opportunities, challenges, and pathways for growth".
• Speaker at the University of Fiji, "Policy Coherence for Sustainable Development Workshop," 2023
• Panel Speaker on the Topic "Rethinking Tourism in Fiji" at the Conference on "Productivity Enhancement in the Hospitality Industry" 7 June 2023 Thailand.