Summary
Overview
Work History
Education
Skills
Applicant
Timeline
Generic

Judy Davies

Manly,AUK

Summary

Over 20 years of experience in Sales and Marketing within Building/Interiors, Fashion, and Gallery sectors. Demonstrated expertise in retail management, sales, procurement, and merchandising, emphasizing customer service and relationship building. Proficient in POS systems and inventory management, consistently driving productivity and efficiency. Specialized in market analysis and negotiation strategies, enhancing operational effectiveness and vendor collaboration.

Overview

45
45
years of professional experience

Work History

Buyer/Visual Merchandiser

Palmers
Albany
01.2021 - Current
  • Coordinated and delivered creative displays within stores to enhance visual merchandising.
  • Educated staff on new product features and benefits to improve customer engagement.
  • Managed stock levels, optimizing inventory and minimizing excess stock.
  • Conducted market research to identify trends and inform product selection for better alignment with customer preferences.

Sales/Visual Merchandiser

French Country Collections
Albany
01.2020 - 01.2021
  • Contributed to sales efforts and enhanced customer service in Albany store.
  • Unpacked and assembled furniture, ensuring optimal display quality.
  • Managed pricing and merchandising strategies to improve inventory presentation.
  • Greeted customers, assisting with product selection and inquiries.
  • Facilitated customer access to specific products through effective communication.
  • Created engaging displays to promote various products within the store.
  • Participated in staff meetings to discuss new products and policy updates.
  • Utilized point-of-sale systems to monitor inventory levels and restock effectively.
  • Opened and closed store regularly

Sales/Warehouse

Integ Ltd.
01.2015 - 01.2020
  • Managed production, dispatch, and marketing operations for children's wear brand.
  • Attended international trade shows to effectively promote and sell products.
  • Adapted sales strategies to mitigate impacts of cost increases on business sustainability.
  • Designed and produced unique children’s wear tailored for Northern Hemisphere market.
  • Processed customer orders with high accuracy, ensuring efficient fulfillment.
  • Cultivated strong customer relationships, resulting in repeat business and referrals.
  • Implemented quality control measures, reducing product returns and enhancing satisfaction.
  • Executed daily warehouse operations, including goods receipt and dispatch.

Manager/Buyer

Auckland Art Gallery Store
Auckland
01.2013 - 01.2014
  • Managed planning and setup for Auckland Art Gallery retail store prior to opening and first operational year.
  • Developed realistic budget and conducted stock planning for optimal inventory management.
  • Employed and trained staff, creating effective rosters to ensure smooth operations.
  • Maintained consultant relationship with AAG, assisting in merchandise organization for exhibitions.
  • Negotiated supplier terms to enhance profit margins while securing high-quality merchandise.
  • Created visually appealing layouts that optimized customer flow and highlighted featured products.
  • Educated staff on product features and merchandising techniques to boost customer engagement.
  • Attended trade shows to source new products and negotiate favorable terms with suppliers.

Design/Sales/Marketing/Warehouse

Scarlett (fashion brand)
01.2006 - 01.2013
  • Developed innovative product designs aligned with current fashion trends to boost brand appeal.
  • Coordinated marketing campaigns across social media platforms to engage targeted demographics.
  • Conducted thorough market research to identify emerging trends, guiding product development.
  • Managed inventory control processes, ensuring stock levels met demand while reducing waste.
  • Built strong client relationships, resulting in repeat business and increased customer loyalty.
  • Educated staff on product features, enhancing customer service and sales performance.
  • Analyzed sales data to track performance and refine strategies for better results.
  • Oversaw logistics of product distribution, ensuring timely delivery and high customer satisfaction.

Sales & Marketing

Source Mondial
Auckland
01.2003 - 01.2006
  • Represented Source Mondial to architects and interior designers for carpet and rug offerings.
  • Collaborated with design teams on project specifications, quotes, and tender submissions.
  • Facilitated client communication with design teams to ensure project alignment.
  • Identified new business opportunities through networking and industry events.
  • Maintained accurate records of sales activities and client interactions for reporting purposes.
  • Developed regional sales and marketing strategies to achieve revenue targets.
  • Educated clients on product features to improve customer satisfaction.
  • Implemented targeted lead generation strategies to expand client base.

Sales & Marketing

Floor Front
Auckland
01.2000 - 01.2003
  • Educated clients on product features, improving overall customer satisfaction.
  • Conducted market research to identify customer preferences and industry trends.
  • Maintained accurate records of sales activities and client interactions for reporting purposes.
  • Represented Floor Front to architects, interior designers, and end users effectively.
  • Facilitated discussions resulting in mutual decision to discontinue investment due to product unsuitability.

Stay At Home Mum & Visual Merchandiser

Wells Apparel
01.1993 - 01.2000
  • Created innovative visual displays that enhanced customer engagement and boosted sales.
  • Trained staff on visual merchandising techniques to elevate store presentation.
  • Ensured brand consistency by maintaining visual standards across all locations.
  • Planned seasonal layout changes with decorations, props, and engaging visuals.

Sales & Marketing

Feltex Carpets
Auckland
01.1990 - 01.1992
  • Represented Feltex Carpets to architects, interior designers, retailers, and end users.
  • Managed relationships with key clients including Dominion Breweries and Auckland City Council.
  • Assisted Interior designers and Architects in setting specifications for commercial projects.
  • Formulated sales strategies that enhanced revenue and expanded market share.
  • Prepared quotes and tenders to support project bidding processes in Auckland and Bay of Plenty regions.
  • Established and maintained strong customer relationships to ensure repeat business.
  • Educated clients on product features, enhancing overall customer satisfaction.
  • Monitored competitor activities and market conditions to inform strategic planning.

Store Manager

Thornton Hall
Hamilton
01.1988 - 01.1990
  • Managed day-to-day operations of Hamilton Store with a focus on sales and merchandising.
  • Implemented visual merchandising techniques to enhance store appeal and increase sales.

  • Conducted team meetings to develop sales strategies and boost staff performance.
  • Established positive store culture through teamwork and open communication practices.
  • Reported regularly to head office, ensuring alignment with corporate goals.
  • Oversaw staff recruitment and training to build a high-performing team.
  • Transitioned to Auckland after successful tenure at Hamilton Store.

2IC

Kinetics
Hamilton
01.1982 - 01.1985
  • Employed in sales, merchandising, and buying at Kinetics, an upscale retail store.
  • Promoted to second-in-charge (2IC) due to performance excellence.
  • Provided detailed product information to enhance customer decision-making.
  • Identified customer needs and offered tailored solutions to drive sales.
  • Processed payments through cash, credit cards, or checks efficiently.
  • Managed returns and exchanges following established procedures.
  • Executed floor moves, maintained displays, and ensured sales areas remained organized.
  • Recommended merchandise selections based on customer preferences and desires.

Shop Assistant

Boots the Chemist
Hamilton
01.1981 - 01.1982
  • Trained in makeup, skincare, and over-the-counter medicine as pharmacy assistant at Boots.
  • Facilitated sales and executed basic merchandising tasks to enhance store performance.
  • Guided customers in locating products, addressing inquiries, and providing product recommendations.
  • Communicated current promotions and discounts to maximize customer engagement.
  • Processed cash, check, and credit card transactions efficiently.
  • Monitored stock levels to ensure timely restocking and shelf replenishment.
  • Assisted in creating promotional displays to highlight products effectively.
  • Educated customers on proper use of cosmetics, fragrances, and other beauty items.

Education

High School Diploma -

Palmerston North Girls High
Palmerston North, NZ
12-1981

Skills

  • Visual merchandising
  • Market analysis
  • Inventory control
  • Supplier negotiation
  • Product training
  • Customer relationship management

Applicant

Judy Davies, 30A Laurence St, Manly, Auckland, 0930, 021420837, jude@integ.co.nz, Anne Knight, 0272550189, Manager, French Country, Albany, Prue Smith, 0212712105, Manager, MM Akld Art Gallery, 20+ years of experience in sales and marketing within the building, interiors, fashion, and gallery industries, experience includes retail management, sales, procurement, merchandising, interior design, and design consultation Possess excellent customer service skills Confident at developing strong ongoing client/supplier relationships. Good working knowledge of POS, pricing structures, inventory management, stock purchasing, stock control, and operating to a budget A huge passion for merchandising, and overall customer experience., Buyer/Visual Merchandiser, Palmers, Albany/Remuera, 01/2021, Current, VM and Buyer for Palmers, Albany and Remuera non-plant product. My current position is 4-5 days per week as required. I keep the stores fresh by updating/buying stock, handling credits and visual merchandising. I educate staff on new product and look after customers within the store., Sales/Visual Merchandiser, French Country Collections, Albany, 01/2020, 12/2021, Employed as part time sales and merchandiser for the Albany store. I worked 4-5 days per week, both full time and part time as required. My job involved sales and service, unpacking and assembling furniture, pricing, and merchandising. After Covid, it was decided by management to close the North Shore store., Sales/Warehouse, Integ Ltd., 01/2015, 12/2020, Our own business. Designed and produced our own Kids wear brand for the Northern Hemisphere. Involved in all aspects of production, dispatch and marketing. Attended and sold at International Trade shows. Cost increases led to a downturn in Sales and the business could no longer sustain us both, I looked for another role., Manager/Buyer, Auckland Art Gallery Store, Auckland, 01/2013, 12/2014, My role was managing, planning and set up for the new Auckland Art Gallery retail store prior to opening and during the first year of operation. My focus was putting together a realistic budget, stock planning, initial layout, employing & training staff, rosters and procuring merchandise. I left this position after completing my 1year contract. I maintained my relationship with the AAG in a consultant role, where I assisted in organising merchandise for around exhibitions., Design/Sales/Marketing/Warehouse, Scarlett (fashion brand), 01/2006, 12/2013, Sales & Marketing, Source Mondial, Auckland, 01/2003, 12/2006, Employed as a Sales and Marketing representative for their range of International & Domestic Carpets and Rugs. My role was to represent Source Mondial to Architects, Interior Designers and end users. Much of my work was with Designers and Architects, working on projects, helping with design, specification, quotes and tenders., Sales & Marketing, Floor Front, Auckland, 01/2000, 12/2003, Lovich Flooring created a new arm to their business aimed at importing flooring products. They had secured an agency and wanted to grow their market within New Zealand. My role was to represent Floor Front to Architects, Interior Designers and end users. The product proved to be unsuitable to New Zealand conditions and therefore a mutual decision was made to abandon any further investment., Stay At Home Mum & Visual Merchandiser, Wells Apparel, 01/1993, 12/2000, Sales & Marketing, Feltex Carpets, Auckland, 01/1990, 12/1992, Employed as a Commercial Sales Representative. My role was to represent Feltex Carpets to Architects, Interior Designers, Retailers and end users. I looked after Auckland and the Bay of Plenty regions. My key clients were the Dominion Breweries and Auckland Council. I also worked with Interior Designers and Architects assisting with setting specifications, quotes, tenders and design for commercial projects., Store Manager, Thornton Hall, Hamilton, 01/1988, 12/1990, Thornton Hall employed me on my return from Overseas as manager of their Hamilton Store. My role was sales and merchandising, employing staff, reporting to head office, and day to day running of the store. I enjoyed the merchandising and was often called upon to help merchandise other stores. I left this role to move to Auckland., OE, 01/1985, 12/1988, 2IC, Kinetics, Hamilton, 01/1982, 12/1985, Kinetics was an upmarket Women's and Menswear concept store for Hallensteins Bros. I was employed in sales, merchandising and buying. Later I was promoted to 2IC. I left this position as the store was closing, to travel overseas., Shop Assistant, Boots the Chemist, Hamilton, 01/1981, 12/1982, Boots the Chemist employed me out of school as a Pharmacy assistant. There I was trained in makeup and skincare and over the counter medicine. My main role was sales and some basic merchandising.

Timeline

Buyer/Visual Merchandiser

Palmers
01.2021 - Current

Sales/Visual Merchandiser

French Country Collections
01.2020 - 01.2021

Sales/Warehouse

Integ Ltd.
01.2015 - 01.2020

Manager/Buyer

Auckland Art Gallery Store
01.2013 - 01.2014

Design/Sales/Marketing/Warehouse

Scarlett (fashion brand)
01.2006 - 01.2013

Sales & Marketing

Source Mondial
01.2003 - 01.2006

Sales & Marketing

Floor Front
01.2000 - 01.2003

Stay At Home Mum & Visual Merchandiser

Wells Apparel
01.1993 - 01.2000

Sales & Marketing

Feltex Carpets
01.1990 - 01.1992

Store Manager

Thornton Hall
01.1988 - 01.1990

2IC

Kinetics
01.1982 - 01.1985

Shop Assistant

Boots the Chemist
01.1981 - 01.1982

High School Diploma -

Palmerston North Girls High
Judy Davies