Julie Bourke
Retailer
Tauranga,Omokoroa
Summary
Dynamic retail sales executive with a proven track record running her self made Fashion & Homewares Retail Business for 14 years, then running her own Food Truck as a Mobile Seafood Deli, excelling in customer engagement and repeat customers.
Achieved significant sales growth through effective merchandise display and team leadership, while fostering strong client relationships. Very creative.
Recognized for optimizing store or display layout and implementing successful promotional events, enhancing overall customer satisfaction.
Very much a "people person" and very adaptable.
A driven & passionate salesperson, well put together & focussed.
Overview
2026
2026
years of professional experience
Work History
Retail Sales Executive
Self-employeed
09.2008 - 07.2025
- Increased customer satisfaction by resolving issues promptly and professionally.
- Participated in regular trainings to stay updated on product knowledge, trends, and sales techniques.
- Provided insightful feedback to management regarding customer preferences and market trends, influencing future purchasing decisions.
- Utilized company CRM system to track customer interactions and follow up on leads, leading to increased repeat business.
- Performed regular competitor analysis to identify opportunities for enhancing our offerings or adjusting pricing strategies as needed.
- Managed inventory effectively to ensure optimal stock levels and prevent stockouts or overstock situations.
- Acted as a brand ambassador by representing the company positively in all customer interactions and upholding the highest standards of professionalism.
- Organized special events to attract new customers and drive store traffic, resulting in higher sales revenue.
- Assisted in the development of promotional materials for seasonal campaigns that successfully boosted sales during peak periods.
- Mentored junior staff members on best practices in retail sales, improving overall team performance.
- Boosted sales by implementing effective product displays and engaging customers in conversation.
- Strengthened store reputation by providing exceptional service, maintaining a clean environment, and addressing customer concerns quickly.
- Developed strong relationships with clients through attentive listening and personalized recommendations.
- Improved store layout for enhanced customer experience and ease of navigation.
- Led team meetings focused on setting goals, sharing best practices, and offering support for continuous improvement efforts within the store environment.
- Handled cash transactions accurately and efficiently while adhering to all company policies and procedures related to cash handling.
- Contributed to visual merchandising efforts by creating eye-catching displays that showcased new products effectively.
- Offered hands-on assistance to customers, assessing needs, and maintaining current knowledge of consumer preferences.
- Exceeded sales goals and accomplished business objectives by inspiring staff and promoting target products.
- Listened to customer needs and desires to identify and recommend optimal products.
- Built customer loyalty and retention by delivering excellent shopping experiences.
- Engaged in friendly conversation with customer to better uncover individual needs.
- Volunteered for extra shifts during holidays and other busy periods to alleviate staffing shortages.
- Developed strong rapport with customers and created positive impression of business.
- Provided exceptional services and pleasant shopping experiences to retail customers.
- Opened, shelved and merchandised new products in visually appealing and organized displays for optimal sales promotions.
- Managed efficient cash register operations.
- Delivered energetic responses to customers in-store and by telephone, going above and beyond to serve needs.
- Prioritized helping customers over completing other routine tasks in store.
- Conducted product demonstrations to highlight features and redirect objections to positive aspects.
- Created inviting environment for customers by maintaining store organization and cleanliness.
- Recommended complementary purchases to customers, increasing revenue.
- Greeted all customers cheerfully and asked open-ended questions to ascertain needs.
- Recruited, hired and trained associates to develop into productive team members with excellent product knowledge.
- Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
- Managed day-to-day staffing and handled scheduling for all store employees.
- Used in-store system to locate inventory and place special orders for customers.
Designer
Self-employeed
1999 - 2005
- Managed multiple design projects simultaneously, ensuring timely delivery within budget constraints.
- Developed innovative design concepts for improved brand recognition and customer engagement.
- Produced high-quality mockups for client approval during the iterative design process, saving time on revisions later down the line.
- Presented creative solutions to client challenges, resulting in high levels of client satisfaction and repeat business opportunities.
- Streamlined design processes, resulting in increased efficiency and faster project completion times.
- Designed eye-catching promotional materials, driving increased event attendance and participation rates.
- Collaborated with cross-functional teams to ensure cohesive branding across all marketing materials.
VIP Server
Multiple
1991 - 1997
- Utilized strong multitasking abilities to manage multiple tables simultaneously while maintaining excellent service levels.
- Recognized for consistently receiving top customer satisfaction ratings on feedback surveys, reflecting dedication to quality service.
- Promoted positive customer relationships by engaging with guests in a warm, welcoming manner, enhancing their experience at our venue.
- Developed rapport with regular patrons through friendly conversation and tailored service approaches, fostering loyalty among customers.
- Maintained a clean and inviting dining environment for VIP guests, ensuring their comfort and enjoyment.
- Handled guest complaints professionally and quickly resolved issues, maintaining a positive atmosphere for all diners.
- Increased venue revenue by upselling premium menu items and promoting special events.
- Completed accurate cash handling transactions by following established procedures, minimizing discrepancies in daily sales reports.
- Provided exceptional service to high-profile clientele, resulting in repeat business and positive word-of-mouth referrals.
- Enhanced customer satisfaction by providing efficient and attentive VIP server services.
- Assisted in planning and executing private events, contributing to successful functions that exceeded client expectations.
- Supported training initiatives for new hires by serving as an experienced mentor, sharing best practices and tips for success in the role.
- Cultivated warm relationships with regular customers.
- Resolved customer complaints promptly and professionally to maintain positive reputation.
- Used slow periods to restock supplies, ice, trays, and delivery bags.
Legal Secretary
Holland Beckett Maltby
08.1989 - 08.1991
- Maintained strict confidentiality of sensitive information to protect client privacy and uphold professional ethics.
- Facilitated communication between clients and attorneys, ensuring prompt responses to inquiries.
- Provided exceptional customer service when greeting clients and answering phone calls, fostering a welcoming environment.
- Managed multiple high-priority tasks simultaneously, meeting all deadlines while maintaining a high level of accuracy.
- Screened telephone calls and forwarded to appropriate departments.
- Reduced errors in legal documents by implementing thorough proofreading processes.
- Diligently edited legal correspondence for grammar and spelling.
Education
English Geograhpy Math Science Typing Art Sport
Katikati College
Katikati, NZ01-1991
Skills
- Cash handling proficiency
- Merchandise display
- Task delegation
- Store layout optimization
- Customer engagement
- Mobile payment processing
- Product knowledge expertise
- Promotional events
- Cross-selling strategies
- Sales target achievement
- Sales team leadership
- Inventory management
- Team supervision
- Decision-making
Languages
English
Spanish
Professional Working
Interests
I am very fitness & wellness focussed yet also very adaptable
I walk 5-8 kms almost every day
I Do pilates several times a week yet am also very adaptable
From bush walking to hunting & fishing or boating I never say no to action & adventure
Timeline
Retail Sales Executive
Self-employeed
09.2008 - 07.2025
Legal Secretary
Holland Beckett Maltby
08.1989 - 08.1991
Designer
Self-employeed
1999 - 2005
VIP Server
Multiple
1991 - 1997
English Geograhpy Math Science Typing Art Sport
Katikati College
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