Kitrina Jeffs
Auckland,Herne Bay
Summary
Talented Administrator highly successful at motivating teams and streamlining operations. Analytical problem solver and persuasive communicator with talent for thinking outside box for creative solutions. Reliable business professional with experience in project management, process improvement and financial analysis. Proven track record of successfully streamlining business operations and reducing costs. Adept at analyzing data to identify trends and developing strategies to improve efficiency. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.
Overview
19
19
years of professional experience
Work History
Sales / Office Administrator
Harcourts Cooper And Co
04.2021 - 04.2023
- Screened and transferred incoming calls, took down messages, and transmitted information and documents to internal personnel.
- Maintained personnel records and updated internal databases to support document management.
- Collected, validated, and distributed information to employees.
- Computerized office activities, maintained customer communications, and tracked records through delivery.
- Completed weekly payroll for 12 employees
Marketing / Sales / Marketing Manager
Dreamboats Auckland
06.2004 - 09.2018
- Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Researched developing trends to stay updated with new ideas and marketing practices.
- Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
- Maintained documentation, detailing assignments, in-progress work and completed project milestones.
- Worked with graphic designers and writers to establish theme and tone for content.
- Used data analytics to track lead generation campaigns and improve quality.
- Performed market segmentations, targeting and positioning for each product line.
- Managed workflow between staff, coordinating documents, planning, and creative material distribution.
- Executed search engine marketing, advertising and public relations campaigns to generate demand and sales leads.
- Managed workflow between staff, coordinating documents and creative material distribution.
- Recruited and hired capable team members to add value and diverse skills set to marketing department.
- Managed marketing budget and associated P&L to develop and execute marketing strategies, budgets and sales plans for business segments.
- Identified and evaluated new technologies and add-on applications to improve and optimize marketing team efforts.
- Created and managed social media campaigns to increase brand engagement.
- Conducted market research to identify new opportunities and target markets.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
- Continually maintained and improved company's reputation and positive image in markets served.
- Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
- Devised content strategy to effectively engage target audiences.
- Coordinated with design and media teams to develop high-quality creative assets.
- Launched successful digital marketing campaigns that achieved goals for increased website traffic.
- Executed comprehensive marketing plans that consistently achieved targets for increased revenue.
- Captured new customers by optimizing business strategies and launching products to diversify offerings.
- Managed budget allocation and resource utilization to maximize marketing ROI.
- Optimized email campaigns to increase open and click-through rates.
- Led team of marketing professionals, offering mentoring and coaching to build knowledge and skills.
- Improved website visibility through development and implementation of SEO strategies.
- Developed creative presentations, trend reports, kitted assets, and product data sheets.
- Generated sponsorships with related and partnering entities to enhance marketing objectives.
- Secured long-term accounts by recommending strategies to promote brand effectiveness and highlight product benefits.
- Wrote and distributed press releases to increase brand visibility.
- Created and expanded sales presentations to new and existing customers increasing net sales revenue by 30% in sales
- Instructed sales staff on cross-selling and up-selling techniques resulting in increased net sales revenue by 30% in sales
- Analyzed sales and marketing data for improved strategies
- Implemented, executed and strategically expanded business channel partnerships and program initiatives
- Managed sales promotions and marketing strategies on major social media sites
- Forecasted sales and established processes to achieve sales objectives and related metrics
- Cultivated and maintained strategic alliances with key partners and vendors
- Directed sales support staff in administrative tasks to help sales reps close deals
- Gave benefit-oriented, polished presentations driving dramatic revenue growth across multiple sales channels
- Evaluated costs against expected market price points and set structures to achieve profit targets
Education
New Zealand Diploma (Level 6) - Legal Executive
Toi Ohomai Institute of Technology
Tauranga12.2022
Real Estate (Branch Manager) Level 5 - Real Estate
Open Polytechnic of New Zealand
Te Pukenga, NZ06.2022
Skills
- Staff Management
- Employee Supervision
- Financial Oversight
- Technical Documentation
- Project Coordination
- Policy Writing
- Office Administration
- Information Management
- Presentation Creation
- New Hire Onboarding
- Timesheet Processing
- Customer Service
- Expense Monitoring
- Events Coordination
- Documentation and Reporting
- Equipment Usage Tracking
- Bookkeeping
- Deadline Adherence
- Flexible Schedule
- Cross-Functional Collaboration
- Business Development
- Team Building and Leadership
- Record Preparation
- Operations Oversight
- Budget Development
- Budget Management
- Decision-Making
- Relationship Development
- Program Management
- Administrative Support
- MS Office
- Office Management
- Document Control
- Recordkeeping and File Management
- Contract Administration
- Strategic Planning
- Work Planning and Prioritization
- Operations Management
- Financial Leadership
- Attention to Detail
- Stakeholder Relations
- Business Administration
- Travel Arrangements
- Performance Improvement
- Program Leadership
- Job Costing
- Project Management
- Continuous Improvement
- Expense Reporting
- Data Confidentiality
- Proposal Evaluation
- Multi-Line Phone Systems
Timeline
Sales / Office Administrator
Harcourts Cooper And Co
04.2021 - 04.2023
Marketing / Sales / Marketing Manager
Dreamboats Auckland
06.2004 - 09.2018
New Zealand Diploma (Level 6) - Legal Executive
Toi Ohomai Institute of Technology
Real Estate (Branch Manager) Level 5 - Real Estate
Open Polytechnic of New Zealand
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