MARIA TUNAI

I am eager to apply for the Digital Performance Marketing Specialist – Loyalty role at Air New Zealand because of my strong passion for customer engagement and data-driven marketing. With a Bachelor of Commerce in Marketing and Management from the University of Auckland, I have developed a solid foundation in digital marketing strategies and customer relationship management.

My experience as a Marketing Assistant at IFM Electronic allowed me to collaborate with teams to analyse customer data, optimise marketing campaigns, and contribute to strategic decision-making. In addition, my background in retail at Rebel Sports provided me with first-hand experience in understanding customer behaviours and enhancing the shopping experience — key skills that align with the loyalty-focused nature of this role.

I am proficient in digital tools such as Microsoft Office, Salesforce CRM, and Adobe Creative Suite, and I have experience managing online inquiries and processing orders efficiently. My ability to work in fast-paced environments, coupled with my strong communication, teamwork, and problem-solving skills, positions me well to contribute to Air New Zealand's mission of delivering exceptional digital experiences to its Airpoints members.

I am excited about the opportunity to leverage my skills in customer engagement, digital marketing, and campaign execution to support Air New Zealand’s digital transformation goals and drive loyalty program success.

References available upon request.

• Lion Foundation YES Award: Excellence in Market Validation (2020).
• Lion Foundation YES Award: Excellence in Marketing (2019).