Summary
Education
Summary
Professional Football Commercial Experience:
Notable Success in Relevant Roles
Management, Leadership and Additional Key Skills
Additional Work Experience
Referees
Timeline
Generic

Maxsyn Molloy-parker

95 Kiwi Rd, Point Chevalier, ,Auckland, New Zealand

Summary

I have always valued an active lifestyle and love getting outdoors. I enjoy playing (and following) football, snowboarding, rugby, tennis, surfing and paddle boarding. I love spending time with my friends and family and love to travel when I get the chance. I also value physical fitness and have set personal goals that I’m determined to achieve.

Education

Major: Sport Development & Management. Minors: Marketing, Physical Activity & Health -

Bachelor of Science (2018 - 2021)
University Of Otago

Western Springs College (2013-2017)
Auckland

Summary

I am a passionate individual who enjoys a high energy environment and connecting people through positive experiences. Following success in B2C sales, I spent the past two seasons working in professional football with Wellington Phoenix FC (A-League), playing a key role in the club’s commercial success. I have a proven track record in driving revenue growth, managing high-value partnerships, and executing large-scale commercial operations across the Club in elite sports.

Professional Football Commercial Experience:

· Partnership Management: Successfully serviced a diverse range of partners, ensuring all contractual rights were met through collaboration with internal and external teams.

· Responsible for all Commercial operations for the A-League Men’s, Women’s, and National League Academy, including Chairman’s Lounge, hospitality lounges, LED, virtual and static signage, and stadium dressing across eight+ areas.

· Business Development & Revenue Generation: Drove matchday partnership sales and lead generation, developing and executing successful cold approach strategies to increase revenue.

· Partnership Growth & Renewals: Proven track record in securing partnership renewals and uplifts, maximizing commercial opportunities. Experienced in creating proposals and pitching 6-figure deals.

· Operational Efficiency & Strategy: Initiated and developed internal systems such as the ‘Master Directory’ and ‘Master Partnership Deliverables’ to centralize data, streamline reporting, and improve commercial efficiency.

· Led and coordinated corporate events to enhance partner engagement, including: The Corporate Cup curtain raiser, Chairman’s Luncheon (2023 A-League Semi-Final), Porirua Park Corporate Hospitality – designed and executed a pitch-side experience from scratch.

Notable Success in Relevant Roles

Sports Marketing (200 Level) | Otago University

· Successfully retained over 15 partners across two seasons including multiple pitches and proposal development

· Responsible for GPS Technology Tender. Successfully transitioned the entire Club (x10 teams) to the world’s leading technology, achieving commercially beneficial outcomes

·  Created Hospitality from scratch working with contractors to create a corporate space

· Sold Matchday Partners and Player Partners when necessary to provide commercial revenue

· Restructured the club-wide Hospitality Offering

· AIDA: Ranked consistentlyamong the top 5 sales agents nationally.

· Les Mills: Sales leaderboard shows consistency among the top consultants in New Zealand.

Management, Leadership and Additional Key Skills

  • · Captain of the school’s top football team (2017).
  • · Manager (and player) of football team (2020 - 2021)
  • · School Sports Committee (2015 - 2017). Organising and setting up events in and out of school.
  • · These have all required clear communication, enthusiasm, reliability, and organisation.
  • · Through coaching and leadership positions in sport, I have gained strong people management, strategic thinking and team building skills.

Additional Work Experience

Sales Consultant | Les Mills Auckland City Gym (April 2022 – Present)

· Professionally communicated with prospects through consultations. Experienced in objection handling and closing sales.

· Successfully utilizing key relationships while networking to generate a strong database.

· Collectively working towards sales targets while consistently delivering an exceptional Les Mills experience.

· Key performance measures show I have a great work ethic with a fantastic ability to close sales.

· Effectively conduct sales administrative tasks through CRM, following essential processes.

· Sales leaderboard shows consistency among the top consultants in New Zealand.

Sales Promotion Rep | AIDA (November 2021 - January 2022)

· Generating memberships for not-for-profit organisations via door-to-door sales.

· Integrated myself quickly into the existing sales team displaying an optimistic, positive and driven attitude.

· Easily built rapport with individuals from diverse backgrounds, remaining calm, friendly and confident when facing objections.

· Succeeded in generating new memberships through a helpful yet energetic demeanor and a natural sense of urgency; ranked consistently among the top 5 sales agents nationally.

Warehouse Member in Production and Dispatch | Molly Woppy (2015 - 2020)

· Excellent communication skills and teamwork to ensure customer requirements and deliveries are all met on time.

· Required initiative and a strong work ethic to identify and resolve problems when orders go wrong.

Referees

· Tom Shaw (Head of Commercial, Wellington Phoenix): toms@wellingtonphoenix.com

· David Dome (General Manager, Wellington Phoenix): davidd@wellingtonphoenix.com

· Emma Rogers (Head of Brand and Marketing, Wellington Phoenix) emmar@wellingtonphoenix.com

· Cyrus Rad (Sales Manager at Les Mills, April 2022 - January 2023): +64 27 455 5022

Timeline

Major: Sport Development & Management. Minors: Marketing, Physical Activity & Health -

Bachelor of Science (2018 - 2021)

Western Springs College (2013-2017)
Maxsyn Molloy-parker