Netball
Senior A Representative Coaching and Umpiring
Rowing
Maadi Cup 2019
Mimi Edlund
Wellington,WGN
Summary
Having completed my Bachelor of Arts in Communications and Marketing in 2023, I wanted to challenge myself and experience life in another country with a very different culture to New Zealand. I decided on Hong Kong, and I have lived and worked here since the beginning of this year, gaining international marketing experience, leadership skills, and invaluable insights into different cultures. After arriving back in New Zealand recently, I'm now eager to gain work experience so I can continue learning and develop my career within a company.
Overview
6
6
years of professional experience
Work History
Sports Coach
Proactiv
05.2024 - 08.2024
- A sports education centre training up to competition level.
- Teaching children ages 3 to 15 a variety of sports including gymnastics, football, and netball.
- Responsible for ensuring clear communication with parents and staff, with an awareness of cultural differences,
- Constructing and implementing lesson plans for up to 30 children per class.
Marketing Developer and Facilitator
A-Team Edventures
02.2024 - 05.2024
- An outdoor education centre based in Hong Kong with facilities in mainland China.
- The company provides hands-on, experiential camps to both corporates and schools.
- All camps focus on leaving a zero footprint which is one of the main driving philosophies of the company.
- My time with A-Team coincided with a company drive to revisit their marketing strategy.
- Evaluate the current brand, values, and key messages through workshops looking at where the company could go.
- This included looking at potential new customers, how to approach, and messaging.
- Analysis of marketing methods mainly around social media.
- For example, how TikTok sits with Chinese audiences and media and cultural restrictions.
- Created promotional materials, including PowerPoint presentations, videos, and posters, tailored to different cultures and audiences, including corporates, school principals, teachers, and parents.
- Presented the CEO with a report and plan outlining my guidance of potential marketing opportunities to capture the new markets.
- Facilitated and led educational camps in Hong Kong and China with up to 60 children
- Communicated effectively across different age groups including students aged 5 to 15, teachers, school staff and parents.
Waitress and Kitchen Hand
Canape Company
10.2018 - 02.2024
- A bespoke catering company focused on private and corporate clients
- Organised and managed corporate, government and private client events accommodating up to 100 people
- Prepared food and drinks in both a commercial kitchen and a domestic setting
- Worked in demanding, fast-paced environments while maintaining high-quality customer service.
Food Service Worker
Mad Mex
11.2022 - 02.2023
- A Mexican restaurant.
- Greeted customers, made and served food, handled payments, managed customer complaints, and trained three new staff.
- Trusted to open the store in preparation for the team to start service.
- Ensured compliance with safety standards for proper food handling, sanitation, and cleanliness.
Assistant Preschool Teacher
Little School
12.2021 - 02.2022
- A private preschool.
- Supported lead teachers with daily classroom activities for children aged 2 to 3 years old.
- Communicated effectively with teachers and established positive relationships with parents regarding their children's development.
- Monitored children's behaviour, ensured rules were followed, and maintained safety.
Childcare Provider
British High Commission
02.2020 - 12.2020
- Nominated by my school to look after the British High Commissioner's three children, aged 5, 7 and 12 years old.
- Collected the children after school and ensured they had afternoon tea and dinner.
- Assisted the children with their homework and updated the parents on progress.
Education
Bachelor of Arts - Communications And Marketing
University of Otago
Dunedin, NZ11.2023
High School Diploma -
Samuel Marsden Collegiate School
Wellington, NZ12.2020
Skills
Microsoft Word, Excel & PowerPoint Proficiency
Graphic Design Proficiency in Canva
Strengths
- Excellent written and verbal communication skills
- Focused and able to juggle deadlines under pressure
- People and cultural awareness skills
- Practical and pragmatic approach to problem solving
- Adaptable and comfortable in both solo and team settings
Interests
Timeline
Sports Coach
Proactiv
05.2024 - 08.2024
Marketing Developer and Facilitator
A-Team Edventures
02.2024 - 05.2024
Food Service Worker
Mad Mex
11.2022 - 02.2023
Assistant Preschool Teacher
Little School
12.2021 - 02.2022
Childcare Provider
British High Commission
02.2020 - 12.2020
Waitress and Kitchen Hand
Canape Company
10.2018 - 02.2024
Bachelor of Arts - Communications And Marketing
University of Otago
High School Diploma -
Samuel Marsden Collegiate School
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