Summary
Overview
Work History
Education
Skills
Interests
Timeline
References
Receptionist
Naze Namo

Naze Namo

Papakura,AUK

Summary

Innovative National Visual Merchandising Manager working in the Just Group. With over ten years of experience across the Marketing, Advertising, Retail and Sales sectors. Most recently, honing my skills in creating and executing aesthetically pleasing merchandising displays and floor plans for Dotti NZ. Meticulous and creative with drive for increasing sales and brand awareness through skillful product promotion and placement. Currently responsible for the visual merchandising of eighteen stores nationwide, working closely with the store teams, while liaising with the Australian headquarters to streamline brief changes, promotional activity and inventory management in the New Zealand market. Diligent coordination of details across displays for professional appearance and optimal sales. Creative, analytical, and well-organised approach for handling any promotional need to maximise sales growth. With great people skills, leading and motivating the layers beneath to collaborate for success.

Overview

13
13
years of professional experience

Work History

National Visual Merchandising Manager

Dotti
Auckland
09.2022 - Current
  • Developed and implemented visual merchandising strategies to optimise customer experience and improve sales.
  • Maintained inventory levels by monitoring stock levels at each location throughout the day.
  • Conducted regular audits of stores to ensure proper implementation of visual standards across all locations.
  • Prepared detailed reports on seasonal promotions highlighting successes and areas needing improvement.
  • Documented daily activities including progress updates on projects being worked on by team members.
  • Created cohesive displays that highlighted products, maximised space, and reinforced brand identity.
  • Used strong business acumen to increase top-line sales by merchandising top sellers and writing orders to support stock levels.
  • Changed and adjusted displays for new product launches, seasonal changes and different themes.
  • Analysed market trends to identify potential opportunities for growth.
  • Promoted seasonal products and trends to move stock and prepare for incoming inventory.
  • Presented store update suggestions and layouts to management and stakeholders.
  • Conducted customer research to gain insights into consumer behaviour.
  • Managed social media accounts and communications.
  • Monitored competitors' activities to keep up with industry trends.
  • Generated ideas to increase sales through creative promotions.
  • Supervised store managers and layers beneath in executing various projects.
  • Tracked, analysed and reported on category performance and sales results.
  • Provided guidance on best practices for visual merchandising techniques, such as color blocking, layering, and asymmetry.
  • Trained new staff members on visual merchandising principles and processes.
  • Educated staff about coordinating clothing racks and related displays to boost the effectiveness of promotions.
  • Ensured compliance with safety regulations when setting up merchandise displays.

Regional Visual Merchandiser

Jay Jays
Auckland
08.2020 - 08.2022
  • Monitored 20 stores and replenished display inventory, and restructured according to available stock.
  • Coordinated with store managers to ensure proper implementation of visual merchandising plans.
  • Developed and implemented visual merchandising strategies to increase sales in a region.
  • Created detailed reports summarising regional performance metrics related to visual merchandising initiatives.
  • Managed aesthetically pleasing displays to showcase company products and increase sales.
  • Enhanced overall store appearance by applying careful consideration to product and display locations.
  • Created interior displays to promote products in alignment with corporate sales objectives.
  • Promoted seasonal products and trends to move stock and prepare for incoming inventory.
  • Developed a merchandising strategy to efficiently move overstock.
  • Educated staff about coordinating clothing racks and related displays to boost the effectiveness of promotions.
  • Created visual marketing and styled window displays.
  • Sourced props and other creative elements needed for effective window displays.
  • Organised store merchandise racks by size, style, and colour.

Media Executive

PHD Media
Auckland
03.2019 - 04.2020
  • Coordinated launch of media campaigns with marketing, communications, and sales departments.
  • Collected information about kinds of audiences targeted by different media and approximate size of each group.
  • Discussed marketing goals with clients to identify needs and articulate details to the marketing team.
  • Determined optimal combination of media outlets for promotional campaigns and allocated resources according to consumer data analysis.
  • Handled external communications with media and public relations professionals.
  • Built and maintained positive business relationships with clients while advocating for the company in negotiations.
  • Bought and planned advertising space in outdoor, television, radio, newspapers, and magazines.
  • Negotiated rates with media sales companies to obtain the most competitive prices.
  • Developed and implemented effective media strategies to maximise brand awareness.
  • Prepared detailed reports on campaign performance metrics such as reach, impressions, click-through rates.
  • Managed budgets for all media activities ensuring cost effectiveness of campaigns.
  • Collaborated with creative teams to ensure that all messaging adhered to brand standards.
  • Negotiated contracts with vendors and suppliers to secure competitive pricing for media services.
  • Conducted market research studies to understand consumer preferences in order to target specific demographics more effectively.
  • Coordinated with cross-functional teams such as sales, operations, finance., to ensure successful execution of projects.
  • Ensured compliance with relevant laws and regulations governing advertising activities.

Account Executive

MediaWorks NZ
Auckland
04.2017 - 10.2018
  • Built and strengthened relationships with new and existing accounts to drive revenue growth.
  • Strengthened customer relationships with a proactive and collaborative approach to managing needs.
  • Identified sales growth opportunities by networking and building relationships with potential advertisers.
  • Identified client business needs by gaining an understanding of goals, objectives, and processes.
  • Negotiated sales deals between customers and agency, resulting in mutually beneficial agreements and cultivated relationships.
  • Communicated between internal and external stakeholders, clients, and vendors.
  • Recorded and maintained sales prospect and sales data within the customer relationship management system.
  • Stayed up-to-date on changing industry and product standards and trends related to accounts.
  • Negotiated contracts with clients to ensure profitable outcomes for the company.
  • Created marketing materials, including brochures and presentations, to showcase products and services.
  • Maintained accurate records of all sales activities using CRM software systems.
  • Generated weekly reports on sales performance against targets for upper management review.
  • Researched market conditions in local, regional, or national areas to determine potential sales of a product or service.
  • Attended networking events to build relationships with potential customers.
  • Participated in training sessions on topics related to sales techniques or industry regulations.
  • Produced sales documents, finalised deals and filed records.

Sales Coordinator

MediaWorks NZ
Auckland
10.2015 - 04.2017
  • Provided administrative support to the sales team including scheduling meetings, preparing presentations and managing email correspondence.
  • Liaised with customers, management, and sales team to better understand customer needs and recommend appropriate solutions.
  • Compiled client profiles and entered information into the operating system.
  • Kept detailed records of sales and customer information in CRM software, updating the database regularly to maintain top-notch service.
  • Handled customer inquiries by staying up-to-date on market and industry trends, and finding unique solutions to issues.
  • Set up appointments with potential and current customers to promote new products and services.
  • Prepared pricing strategies for current customers to enhance sales and increase profitability.
  • Prepared monthly reports on sales activities, revenue, expenses, and other key metrics.
  • Researched industry trends to inform strategic planning decisions related to marketing initiatives.
  • Monitored competitors' activities to stay ahead of the competition.
  • Coordinated and finalised sales proposals to complete purchases.
  • Developed key customer relationships to increase sales.

Part-Time Sales Assistant/Key Holder

Jay Jays
Auckland
09.2011 - 10.2015
  • Trained team members in successful strategies to meet operational and sales targets.
  • Implemented daily operating procedures to keep store clean, adequately stocked, and well-organised.
  • Walked through department multiple times each shift to evaluate and correct issues, such as cleaning and stock replenishment needs.
  • Maintained focus during busy times and delegated tasks to employees to keep business running smoothly.
  • Effectively allocated tasks during high-traffic times to keep operations running smoothly and employees focused.
  • Marked-down clearance items and relocated merchandise to proper store areas.
  • Organised stockroom shelves, racks, and bins according to store layout and product categories.
  • Replenished merchandise on shelves as needed throughout the day.
  • Ensured that all promotional materials were properly displayed in their designated areas.
  • Greeted customers and provided assistance with product selection.
  • Informed customers about current promotions and discounts.
  • Assisted customers with returns, exchanges and refunds.
  • Provided customer service by answering questions, resolving problems, and responding to complaints in a timely manner.
  • Completed daily reports on sales performance metrics such as units sold per hour, day, week, month.

Education

Bachelor of Business, Marketing and Management -

Auckland University of Technology
12.2015

High School Diploma -

Alfriston College
11.2011

Skills

  • Data Analysis
  • Data Entry
  • Competitor Analysis
  • Visual Merchandising
  • Merchandising plan development
  • Inventory Management
  • Overstock Strategy
  • Sales Forecasting
  • Strategic Planning
  • Employee Coaching
  • Customer Relationship Management (CRM)
  • Market Research
  • Consumer Behavior
  • Customer Experience
  • Marketing Analytics
  • Standards Development
  • Account Management
  • Media Panning
  • Media Buying
  • Campaign Management
  • Communications
  • Leadership
  • Time Management
  • Sales Expertise
  • Microsoft Proficient
  • Customer Service
  • Attention to detail
  • Campaign Management

Interests

Yoga

Pillates

Fitness

Hiking

Dancing

Fashion

Timeline

National Visual Merchandising Manager

Dotti
09.2022 - Current

Regional Visual Merchandiser

Jay Jays
08.2020 - 08.2022

Media Executive

PHD Media
03.2019 - 04.2020

Account Executive

MediaWorks NZ
04.2017 - 10.2018

Sales Coordinator

MediaWorks NZ
10.2015 - 04.2017

Part-Time Sales Assistant/Key Holder

Jay Jays
09.2011 - 10.2015

Bachelor of Business, Marketing and Management -

Auckland University of Technology

High School Diploma -

Alfriston College

References

References available upon request.

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