Neera Sumer
Summary
Results-driven marketing professional with more than 8 years of experience in developing and executing strategic marketing campaigns with a profound understanding of how business operates. Proven track record of driving brand awareness, increasing customer engagement, and delivering measurable results. Seeking a challenging marketing role where I can leverage my expertise to contribute to the growth and success of a dynamic organization.
Overview
13
13
years of professional experience
Work History
Marketing & Sales Specialist
Barfoot & Thompson
01.2020 - 06.2025
- Created a compelling suburban neighbourhood vision and lifestyle for an off-the-plan residential development of 6 terrace townhouse project named '42 Hillcrest' in Papatoetoe Auckland valued at $4.8 million
- Developed captivating interior and exterior renders with Architects and created branding and marketing collateral to bring this off-the-plan project to life, building buyer confidence and driving pre-sales to secure project funding and enable construction commencement
- Planned and executed marketing-led activations at local community cultural festivals to promote the Papatoetoe project brand through 3D visualisations, brochures, and virtual tours
- Conducted local market research within the Papatoetoe suburb to define brand strategy and identify a target audience of first home buyers and small families of up to 4
Contract Marketing Specialist & Graphic Designer
Macquarie Bank, SBS TV, Vodafone
01.2018 - 01.2020
- Managed marketing-led events namely conferences at the Opera House Sydney for various Macquarie group divisions. Designed marketing collateral for major SBS TV events Eurovision 2019 and Mardi Gras 2018. Led SBS’s online rebrand and roll out. Developed and executed Vodafone’s rebrand with creative direction and consistent brand messaging
Marketing Specialist & Graphic Designer
TPG Telecom
01.2016 - 01.2018
- Managed end-to-end execution of mobile and broadband marketing campaigns, from concept development to implementation and evaluation
- Created compelling content & design for various marketing channels, including websites, email newsletters, and social media platforms
- Developed and maintained relationships with keystakeholders, including vendors, media partners, and industry influencers
Contract Graphic Designer
Bauer Media
02.2015 - 08.2015
- Designed print and online advertorial design and layout across various publications
Contract Graphic Designer
The Brand Agency
02.2014 - 02.2015
- Developed Bunnings Warehouse creative design for print materials, brochures, banners, and in-store signs including online digital assets.
Contract Project Administration Assistant
Vincent Chrisp Architects
03.2013 - 09.2013
- Assisted in proposal creation process which led to securing new contracts and clients. Collaborated with internal departments to streamline processes and improve overall project workflow efficiencies
Graphic Designer Intern
Grey Aviary Agency
08.2012 - 08.2013
- Assisted in the creation of cohesive marketing collateral to strengthen brand identity across print and digital platforms. Managed multiple projects simultaneously while meeting strict deadlines under pressure without sacrificing quality or creativity.
Education
Certificate of Real Estate Salesperson Level 4 - Real Estate
Open Polytechnic
Auckland03-2021
Bachelor of Architectural Studies - Architecture
University of Auckland
01.2011
Skills
- Campaign management skills
- Stakeholder management
- Tracking performance to drive sales
- Digital Marketing (Social Media, Websites)
- Market research and analysis
- Content creation and copywriting
- Budget management
- Data analytics and reporting
- Negotiation (B2B) and deal closure
- Sales presentations
Timeline
Marketing & Sales Specialist
Barfoot & Thompson
01.2020 - 06.2025
Contract Marketing Specialist & Graphic Designer
Macquarie Bank, SBS TV, Vodafone
01.2018 - 01.2020
Marketing Specialist & Graphic Designer
TPG Telecom
01.2016 - 01.2018
Contract Graphic Designer
Bauer Media
02.2015 - 08.2015
Contract Graphic Designer
The Brand Agency
02.2014 - 02.2015
Contract Project Administration Assistant
Vincent Chrisp Architects
03.2013 - 09.2013
Graphic Designer Intern
Grey Aviary Agency
08.2012 - 08.2013
Certificate of Real Estate Salesperson Level 4 - Real Estate
Open Polytechnic
Bachelor of Architectural Studies - Architecture
University of Auckland
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