Norma Gomez

• Developed the WordPress website using the Themify theme to enhance user experience.
• Developed responsive web applications using HTML, CSS, and JavaScript to enhance user experience.
• Collaborated with cross-functional teams to define project requirements and deliver innovative solutions.
• Implemented best practices for code quality and performance optimization in web development projects.

• Utilised WordPress platform to develop and manage organisation's online presence, enhancing brand visibility and user engagement.
• Produced engaging videos and high-quality photographs to support visual storytelling and promotional efforts, increasing audience connection.
• Integrated multimedia elements to enhance the site's content. Ensured mobile responsiveness for accessibility across all devices and established a clear navigation structure to improve user interaction.
• Updated content regularly to ensure relevance and accuracy, contributing to improved user trust and satisfaction.
• Regularly updated content to maintain its relevance and accuracy.
• Produced engaging videos that showcased various aspects of the organisation. High-quality photographs to facilitate effective visual storytelling and promotional efforts.

• Designed, built, and maintained, a WordPress platform delivering clear, accessible information about tuberculosis to Spanish-speaking communities. I managed the entire lifecycle of the site, including visual design, content creation, technical implementation, optimisation, and ongoing updates. Ensured platform reliability and user-friendliness, supporting public health awareness initiatives.

• Created original visual assets aligned with thematic direction of Esoteric Minds NFT project, producing over 12,000 images and videos using Adobe Creative Suite tools. Managed social media presence for project on Instagram and Twitter, maintaining consistent branding, engaging audience, and updating content timely. Utilized Instagram account as portfolio reference for creative work developed, despite website no longer being active.
• Designed branding materials, including logos and business cards, enhancing visual identity.
• Collaborated with cross-functional teams to develop cohesive marketing campaigns and promotional assets.
• Led design projects from concept to completion, ensuring alignment with client vision and objectives.

Created high-quality catalogues for marketing distribution across North America, supporting increased visibility and sales. Incorporated website-sized images, significantly increasing profits and enabling online sales. Enhanced over 10,000 images through background changes, cleaning, and retouching, elevating visual appeal and consistency. Gained proficiency in Photoshop and other Adobe products through extensive image editing. Translated website content into Spanish, improving accessibility for diverse audiences and expanding reach.

• In my role within the Audit Department at Procolor, I was responsible for developing and managing the company’s payroll system in Microsoft Excel, ensuring accuracy and efficiency across all calculations and reporting. I also oversaw inventory control for international supplies, maintaining detailed records and ensuring compliance with internal auditing standards. This position required strong analytical skills, attention to detail, and extensive use of Microsoft tools to streamline processes and support operational decision-making.