Creative and detail-oriented communications and digital marketing professional with experience in social media management, content creation, customer engagement, and web development. Skilled in creating engaging digital content, managing online communications, and supporting brand growth across multiple platforms. Experienced in developing a company website, coordinating marketing campaigns, and working in fast-paced customer-focused environments in New Zealand and internationally. Strong communication, organisational, and interpersonal skills with a passion for storytelling, digital engagement, and collaborative teamwork.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Marketing Specialist
Ak Pro Anti-Ageing Clinic
New Zealand
08.2024 - 03.2026
Planned and managed marketing campaigns and social media content.
Created digital content and supported customer engagement activities.
Designed and developed the company website to improve online presence and accessibility.
Coordinated online communications and marketing materials.
Online Assistant (Part-time)
Pak'nSave
New Zealand
01.2022 - 01.2024
Handled customer enquiries and online order support.
Provided customer service in a fast-paced retail environment.
Marketing Specialist
China Construction First Building Group
China
01.2021 - 01.2022
Conducted market research and supported digital marketing initiatives.
Managed social media content and marketing materials.
Analysed campaign performance and customer trends.
Education
Master of Applied Computing - undefined
Lincoln University
New Zealand
01-2023
Master of Business in Global Management and Marketing - undefined
Lincoln University
New Zealand
01-2020
Bachelor of Science in Food Science - undefined
Shenyang Agricultural University
China
01-2016
Skills
Social Media Management & Content Creation
Digital Marketing & Campaign Coordination
Website Development (HTML, JavaScript, MySQL)
Python & Web Application Development
Customer Engagement & Communication
ArcGIS Pro, Figma & Microsoft Office Suite
Project Coordination & Data Analysis
Certification
Licence Controller Qualification – Service Skills Institute
Barista Skills Intermediate – Specialty Coffee Association
Interests
Photography, Skiing
Timeline
Marketing Specialist
Ak Pro Anti-Ageing Clinic
08.2024 - 03.2026
Online Assistant (Part-time)
Pak'nSave
01.2022 - 01.2024
Marketing Specialist
China Construction First Building Group
01.2021 - 01.2022
Master of Applied Computing - undefined
Lincoln University
Master of Business in Global Management and Marketing - undefined
Director of Marketing & Recruitment at Kappa Delta Sorority, Samford UniversityDirector of Marketing & Recruitment at Kappa Delta Sorority, Samford University