Summary
Overview
Work History
Education
Achievements
Interests
Timeline

Rashmi Hingorani

Summary

Healthcare Professional with 13 years of Sales & Marketing experience in Medical Device and Hospital industry. Recognized as a strategic leader with proven record of transforming business. An expert in PnL management and developing high performing teams.

Overview

6
6
years of post-secondary education
14
14
years of professional experience

Work History

Country Sales Manager

India Medtronic Pvt ltd
08.2018 - Current
  • Lead Patient Monitoring and Airway business and drive revenue growth.
  • Develop strategies for growth in current markets and penetration in new markets.
  • Optimize channel strategy & distribution network.
  • Lead healthcare professional messaging and business plan.
  • Lead financial and pricing activities to maximize company margins and market share.

Zonal Marketing Manager

Fortis Hospitals
New Delhi
06.2018 - 07.2018

General Manager

Sahyadri Hospitals Ltd, Pune
07.2016 - 05.2018
  • Led the marketing function for the group, created Annual sales plan & developed strategies to drive revenue goals.
  • Plan, conceptualize, build, execute marketing programs (Offline & Online), across all outbound marketing channels as well as each life cycle stage, making continuous improvements based on performance, trends, and insights.
  • Lead the Sales team of 45 and 7 Senior Marketing Managers- career planning, performance evaluation, feedback, coaching & guidance Operations.
  • Assist 8 hospitals in optimizing productivity through operational performance, customer satisfaction and Team engagement.
  • Develop and implement innovative programs, processes and procedures to optimize margins and achieve cost efficiencies to achieve EBIDTA growth of 16.

Operations Manager

Columbia Asia Hospitals
Gurgaon
06.2014 - 07.2016
  • Led business & operations of Major SBUs of Hospital- Laboratory, Pharmacy, Radiology, Physiotherapy & Operating Room.
  • 2nd in line to the head of the hospital for business and operations Pricing & Financial Analysis.
  • Engaged in creating and implementing the pricing strategy.
  • Budget planning Quality Management.
  • Conduct audits, Gap analysis, Preparation of policies ,SOPs , Quality Awareness & Risk Management Training.

Marketing Head

Columbia Asia Hospitals
Gurgaon
04.2012 - 08.2014
  • Led the marketing function for the hospital & developed integrated marketing plan.
  • Developed pricing strategy to help company to maximize profits and market share.
  • Managed all marketing aspects of business plan including forecasting, budgeting and ROI Coordinated and orchestrated cohesive and integrated marketing campaigns.
  • Set goals and metrics for successful execution of programs.

International Marketing Manager

Columbia Asia Hospitals Pvt ltd
Gurgaon
12.2010 - 04.2012
  • Promoted newer therapies in International Market.
  • Managed the entire range of activities including Operations, Strategic Alliances and Sales.
  • Advertising & Promotional activities in various countries for Brand building.
  • Generated Business from New Territories.

International Marketing Manager

Medanta- The Medicity, Gurgaon
03.2010 - 11.2010
  • Established International Business department.
  • Developed departmental SoP & work flow protocols.
  • Organized camps & CMEs in foreign territories.

Senior Executive

Fortis Hospitals (Former Wockhardt Hospitals)
Bangalore
06.2007 - 03.2010
  • Generated International business from North America & UK.
  • Maintained rapport with International media.
  • Managed the Group Website Academic Background Bulletproof Manager training.

Education

Master of Business Administration - undefined

Institute of Management Studies
01.2005 - 01.2007

Bachelor of Hospital Administration - undefined

Institute of Management Studies
01.2002 - 01.2005

Bulletproof Manager Training

Crestcom LLB , USA
06.2013 - 05.2014

Achievements

  • Business: Successfully led 50M USD business with Revenue growth 15% and EBIDTA growth of over 20% YOY for 2 consecutive years
  • Innovation: New Product idea got Global funding in Medtronic
  • Brand development efforts helped the Sahyadri Hospitals to be recognised as one of the Best healthcare brands in Asia
  • New Project: Successfully launched Tertiary care & independently handled designing & launch of new Lab. Strong financial focus led the project to achieve Breakeven in Year 1
  • Successfully handled numerous Quality audits - NABH & NABL
  • Established International Business for Medanta Hospital, Gurgaon

Interests

Basketball, Yoga, Marathon runner

Timeline

Country Sales Manager - India Medtronic Pvt ltd
08.2018 - Current
Zonal Marketing Manager - Fortis Hospitals
06.2018 - 07.2018
General Manager - Sahyadri Hospitals Ltd, Pune
07.2016 - 05.2018
Operations Manager - Columbia Asia Hospitals
06.2014 - 07.2016
Crestcom LLB - , Bulletproof Manager Training
06.2013 - 05.2014
Marketing Head - Columbia Asia Hospitals
04.2012 - 08.2014
International Marketing Manager - Columbia Asia Hospitals Pvt ltd
12.2010 - 04.2012
International Marketing Manager - Medanta- The Medicity, Gurgaon
03.2010 - 11.2010
Senior Executive - Fortis Hospitals (Former Wockhardt Hospitals)
06.2007 - 03.2010
Institute of Management Studies - Master of Business Administration,
01.2005 - 01.2007
Institute of Management Studies - Bachelor of Hospital Administration,
01.2002 - 01.2005

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Rashmi Hingorani