RASNEET CHAWLA

Direct-to-consumer brand focused on the New Zealand market

• Built and scaled the business to $1.8M/year in revenue with 3,000+ orders
• Led a team of 11 across marketing, fulfillment, and customer support
• Ran high-converting Meta and Google ad campaigns tailored to the New Zealand audience
• Managed local supply chain operations, ensuring fast and reliable delivery
• Optimized the entire growth funnel — from acquisition to repeat purchases — through data-driven strategy and automation

Mobility transport service offering everyday and wheelchair-accessible rides in Auckland

• Built VanTaxi from the ground up, establishing it as a trusted transport option in Auckland
• Acquired customers through Google Ads, Facebook Ads, local SEO, and cold outreach
• Automated the entire booking, dispatch, and CRM system using n8n, saving time and reducing manual effort
• Created a lean marketing funnel that consistently drives bookings while keeping acquisition costs low
• Applied AI tools and automation to streamline operations and run a high-efficiency business with minimal team size

Wind energy company raising capital through Catalist, a licensed public market for private investments

• Led investor marketing efforts to drive wholesale investors to Ventus Energy’s listing on the Catalist platform
• Ran targeted Google Ads and LinkedIn campaigns aimed at high-net-worth individuals and investor networks
• Executed cold outreach strategies to generate direct inquiries from qualified wholesale investors
• Created ad copy, landing pages, and follow-up funnels designed to increase engagement and investment interest
• Helped support capital-raising goals by delivering a steady pipeline of investor leads through digital channels

Marketing Consultant, Roll HQ (New Zealand)
SaaS platform for project management and business operations, built for service-based businesses

• Designed and implemented cold outreach systems to generate qualified SaaS leads
• Built full-funnel architecture including retargeting workflows and email sequences to nurture prospects
• Ran performance marketing campaigns across Google and Facebook to drive traffic and signups
• Integrated ad campaigns with landing pages and CRM tools to streamline lead conversion
• Helped optimize customer acquisition strategies to align with Roll HQ’s growth goals and sales process

One of New Zealand’s largest digital marketing agencies, focused on helping small and medium businesses grow online

• Worked with 110+ businesses to improve their Google Ads, websites, and lead conversion
• Helped clients get more results from their ad spend by fixing what wasn’t working and doubling down on what was
• Gave clear, practical advice to make websites easier to use and more likely to turn visitors into customers
• Set up and refined ad campaigns to bring in better-quality leads at lower cost
• Collaborated with internal teams and clients to drive consistent performance improvements across campaigns

Cloud-based platform enabling real-time access to telecom and IT labs for hands-on learning

• Built a lab-based Learning Management System (LMS) that gave students remote access to telecom and IT lab equipment through the cloud
• Recognized in the Top 20 out of 130 startups by the Icehouse Incubator during the shortlisting process
• Partnered with Finnish universities to integrate remote practical learning into engineering programs
• Designed to make technical education more accessible by removing the need for physical lab presence
• Helped bridge the gap between theory and hands-on skill development in engineering education

• Led marketing, training and strategy consulting for e-learning division across Africa, Europe, and Southeast Asia.
• 6,000+ professionals trained.
• LMS platform designed.
• Major clients: Huawei, Airtel, American Tower Corp, Alcatel-Lucent.

• Partnered with Nokia (Finland HQ) for lab rollouts and academic collaborations.

• Managed mobile network ops serving 1.5M customer across Agra region.

• RF surveys and planning for Shangri-La, Marriott, Inorbit Mall, Sonipat Prison, and major hospitals.

• Rolled out mobile coverage across 200+ towns and villages (~6M people).