Boxfit
Hiking
DIY
Richard Kellow
Rotorua
Summary
Experienced sales and business development professional with a strong background in account management, customer relationships and revenue growth. I successfully built and expanded Kellow Hypnotherapy into a national business, showing my ability to grow a market, attract customers and retain them. My experience in sales, client engagement and identifying new opportunities has helped businesses increase revenue and market presence. Now looking to bring my sales skills, strategic thinking and relationship management experience to DB Breweries to help grow brand presence and sales in the hospitality sector.
Overview
17
17
years of professional experience
Work History
Business Manager
Kellow Hypnotherapy
10.2015 - Current
- Grew a client base nationally, achieving 20% YoY revenue growth through targeted sales strategies.
- Developed and executed B2B and B2C marketing campaigns, generating multiple high-quality leads per campaign with a 40% conversion rate.
- Built strategic referral partnerships with wellness networks, community groups and professional associations, increasing market share.
- Leveraged CRM tools and data analytics to identify customer trends, optimise services and improve customer retention to 90%.
- Transitioned to an online business model during Covid-19, increasing accessibility by 15% and customer satisfaction (4.9 stars, 50+ Google reviews).
Retention Account Manager
Youi Insurance NZ
09.2014 - 10.2015
- Retained 80% of customers by developing tailored insurance solutions and optimising engagement strategies.
- Ranked in the top 10% of the department for upselling additional services and policy renewals.
- Used CRM tools to track customer interactions, forecast performance and identify sales growth opportunities
Sales and Marketing Manager
Fat Prophets Stock Market Research
03.2012 - 09.2014
- Managed a high-value client portfolio, increasing revenue by 20% through strategic sales planning and consultative selling.
- Exceeded annual sales targets by 15%, contributing to market expansion and new customer acquisition.
- Strengthened relationships with key accounts, leading to a 25% improvement in client retention.
- Led and mentored a team of five, improving sales efficiency and pipeline conversion rates by 25%
Account Manager
Fat Prophets Stock Market Research
07.2008 - 12.2011
- Managed high-value client accounts, driving engagement and customer satisfaction.
- Developed and implemented client acquisition strategies, resulting in increased market share.
Skills
- Strategic Account Management & Sales Growth
- Customer Relationship Management & Retention
- Territory Expansion
- Data-Driven Insights & CRM
- B2B Sales, Negotiation & Contract Management
- Market Share Growth & Competitive Analysis
Interests
Timeline
Business Manager
Kellow Hypnotherapy
10.2015 - Current
Retention Account Manager
Youi Insurance NZ
09.2014 - 10.2015
Sales and Marketing Manager
Fat Prophets Stock Market Research
03.2012 - 09.2014
Account Manager
Fat Prophets Stock Market Research
07.2008 - 12.2011
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