Summary
Overview
Work History
Education
Skills
Timeline
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Ronan Tyrrell

Auckland,AUK

Summary

Experienced Irish sales leader with over 15 years in various industries such as educational supplies, commercial laundry, media, and home exteriors. Known for building strong relationships, leading by example, and consistently surpassing targets. Skilled in guiding teams to success and creating effective sales strategies to boost growth and profits. Lead by example everyday

Overview

18
18
years of professional experience

Work History

National Sales Manager

Speed Queen Laundry Systems
08.2022 - Current
    • Exceeding targets by building, directing, and motivating our high-performing sales team.
    • Coaching our sales team in product specifications, sales incentives, and selling techniques.
    • Monitoring customer buying trends, market conditions, and competitor actions to adjust strategies and achieve sales goals. I.e Cost per cycle
    • Spearheading national sales efforts, positioning Speed Queen as a market leader in commercial and industrial laundry solutions.
    • Architecting and executing comprehensive sales strategies, significantly expanding the customer base and achieving substantial brand growth in areas we were lacking
    • Leading three verticals: Laundromats, On-Premises Laundry, and Small Chassis, managing these departments to effective growth.
    • Leveraging leadership and relationship building skills to drive exceptional sales growth, contributing to overall company success.
    • Key Achievements:

      • Delivered 135% of individual sales target and surpassing our wider company objectives by 20%.

Sales General Manager

Balustrade Systems (Maximo)
05.2020 - 05.2022
    • Revitalized a struggling residential business unit, achieving remarkable revenue growth and operational turnaround.
    • Led the sales division, estimation team, and had a dotted line to the CAD team, driving and motivating them on a daily basis.
    • Directed both commercial and residential departments, realizing a 30% year-on-year growth with projections of 50% growth.
    • Played a key role in keeping operations running smoothly and on track, ensuring effective team collaboration and project execution.
    • Key Achievements:

      • Engineered a strategic business transformation, doubling revenue within the first year.
      • Pioneered innovative sales initiatives, significantly enhancing market presence and brand equity.
      • Successfully managed and integrated a small, dynamic team, driving continuous improvement and productivity.

Sales Manager

Warner Fencing
06.2019 - 05.2020
    • Established and scaled the sales department for a new startup franchise, driving significant market penetration.
    • Enhanced Warner's branding presence and achieved over $1 million in revenue within the first year.
    • Managed business development, budgeting, branding, estimation, tendering, boardroom presentations, and process optimization.
    • Key Achievements:

      • Successfully launched and positioned Warner Fencing as a competitive player in the market.
      • Achieved rapid revenue growth through strategic sales and marketing initiatives.

National Events and Ticketing Sales Manager

NZME
09.2016 - 06.2019
    • Joined as a Business Development Manager to help operate and grow the GrabOne brand.
    • Quickly evolved into the Auckland Sales Manager, driving significant market expansion and revenue growth.
    • Ventured to begin the Events and Ticketing side of the business, establishing and leading the department.
    • Led national initiatives, consistently achieving year-on-year growth in a fluctuating media industry.
    • Planned and executed sales and marketing strategies, driving revenue growth and acquiring new business.
    • Key Achievements:

      • Developed and led a high-performing sales team, achieving a 25% increase in annual revenue.
      • Successfully managed national events and ticketing sales, enhancing NZME's market position.
      • Pioneered the Event and Ticketing platform with some of Australia's largest ticketing brands, offering the NZ audience unique offerings such as Guns N' Roses.

Sales and Marketing Director

Tyrrell's Educational Supplies
01.2007 - 12.2014
  • Directed sales and marketing efforts for a family-owned business specializing in educational supplies.
  • Developed and implemented innovative marketing strategies, expanded product offerings, and increased operational efficiency.
  • Managed performance metrics, targeted new markets, expanded the team, redesigned the website, and represented the industry.

Key Achievements:

  • Drove a 40% increase in sales through strategic market expansion and enhanced product offerings.
  • Improved operational efficiency, leading to a 20% reduction in costs and increased profitability.

Education

Diploma of Business -

University of Limerick
Limerick, Ireland
09.2010

Skills

    • Sales Hunter
    • Accountability
    • Goal Setting
    • Sales Strategies
    • Solution selling
    • Forecasting
    • KPI Tracking
    • New business acquisition
      • New Business Development
      • Key Account Management
      • Advanced Sales Management
      • Performance Improvements
      • Recruitment and selection
      • CRM implementation
      • Branding and Market Positioning
      • Logistics Coordination

Timeline

National Sales Manager

Speed Queen Laundry Systems
08.2022 - Current

Sales General Manager

Balustrade Systems (Maximo)
05.2020 - 05.2022

Sales Manager

Warner Fencing
06.2019 - 05.2020

National Events and Ticketing Sales Manager

NZME
09.2016 - 06.2019

Sales and Marketing Director

Tyrrell's Educational Supplies
01.2007 - 12.2014

Diploma of Business -

University of Limerick
Ronan Tyrrell