Ryan Barends
Auckland
Summary
An Innovative, ambitious and result-driven individual specialising in roles emphasising customer service, sales, promotion and market-related opportunities. Combining practicality, with an entrepreneurial mindset, I have identified a keen passion for marketing & sales while driving business growth and achieving longevity within a fast-paced environment. Experienced with driving sales growth in diverse territories. Utilizes strategic planning and negotiation to identify and capitalize on business opportunities. Knowledge of building strong client relationships and meeting sales targets with collaborative approach.
This has allowed me to excel across all facets of my career, and I am eager to harness the knowledge and expertise gained as I embark on the next challenge in my career journey.
Overview
5
5
years of professional experience
Work History
Territory Sales Manager
Tip Top Ice Cream
Auckland
10.2024 - 11.2025
- Customer relationship building & management
- Focused on Grocery (Woolworths, New World, Pak N Save, Four Square) & Route Accounts throughout Auckland.
- Activated promotional activity and marketing materials & displays in store
- Set New Business Targets & growth opportunities
- Negotiation with businesses, customers & owners regarding share of space on shelf, market share, display opportunities
- Merchandising freezers with products, creating displays, & cleaning equipment.
- Excel spreadsheet & word processing for sales & data reports.
- Organized trade shows and events within the territory to showcase company products, generating leads and increasing brand exposure.
- Established successful account relationships by building rapport and maintaining consistent communication.
- Set target sales visits per week, keeping record of sales call & updating store/customer data via online portal
- Identify & approach Cold call sales opportunities for Route customers
Territory Sales Representative
Tip Top Ice Cream
Auckland
10.2023 - 09.2024
- Customer relationship building & management
- Focused solely on Countdown/Woolworths stores throughout Auckland
- Activated promotional activity and marketing materials & displays in store
- Merchandising freezers with products, creating displays, cleaning equipment.
- Administration activities after sale call visits; updated notes & store photos
- Set annual KPI & sales growth targets
- Delivered product presentations and demonstrations to prospective clients, enhancing engagement.
- Implemented innovative sales techniques that led to increased revenue generation from existing accounts.
- Enhanced client retention by resolving issues swiftly and effectively, maintaining high level of trust and satisfaction.
Recovery Assistant
ACC
08.2022 - 09.2023
- Client Engagement – Showcase exemplary communication skills while engaging with clients, gain an understanding of their individual requirements and analyse their claims to identify and ensure their needs are being met in the best way possible.
- Administration – Proactively streamline administrative services to better manage a vast case load, prioritise daily tasks, maintain detailed notes to support clients and fellow team members and critically assess individual claims to pre-empt and identify possible risks.
- KPI Management – Consistently meet & exceed individual and team KPIs, maintain an above average productivity rate and continually go above and beyond to ensure a positive customer experience and maintaining relationships.
- Leadership, Training & Mentoring – Harness innate leadership skills while encouraging collaboration and idea-sharing within the team, lead team meetings and daily check-ins to improve communication channels and mentor new team members as needed.
Campaign Co-ordinator
Infuse Media
04.2022 - 06.2022
- As a Campaign Coordinator with Infuse Media, I played a key role driving the success of marketing campaigns while liaising with geographically dispersed clientele.
- Digital Marketing – Showcased a sound understanding of digital marketing methodologies while assisting in the management and coordination of marketing campaigns, coordinated the design of emails and updated content according to client requirements.
- Strategic Planning – Worked closely with internal team members to understand client objectives, offered personal insights as needed and remained resilient in my approach to all aspects of marketing and campaign management.
- Database Management – Managed and maintained a diverse client database, reviewed the existing data collection and management process and incorporated new fields to better collect and utilise customer data.
- Campaign Design – Using existing company templates - combined with natural creativity and an expansive technical skillset to create eye-catching visual marketing material. Entry-level HTML coding for website design.
- Relationship Management – Cultivated and fostered relationships with internal and external stakeholders and demonstrated exceptional interpersonal skills while managing various interactions.
- Reporting – Contributed towards a culture of transparency, innovation and idea-sharing while generating up-to-date reports, set up reporting dashboards, reviewed target demographics and critically assess key metrics to enable informed decision-making.
Sales Assistant
Sportsman's Warehouse
03.2021 - 10.2021
- As a Sales Assistant, I have showcased a commitment to service excellence while diversifying my skillset into all aspects of retail sales and marketing.
- Customer Services – Established and maintain customer relationships, built a loyal customer base and effectively managed and resolved customer complaints thereby maintaining brand loyalty.
- Sales – Processed customer sales using the POS System, demonstrated expertise in up-selling and cross-selling methodologies and consistently achieved daily, weekly and monthly sales targets.
- Sales Analysis – Showcased a sound commercial acumen while monitoring sales targets, identifying trends in marketing and sales activity and developing in-house plans to achieve and exceed sales targets.
- Product Knowledge & Promotional Campaigns – Successfully developed and applied an in-depth product knowledge to drive sales during peak and off-peak periods, contributed towards merchandising tasks and created eye-catching product and store displays during promotional campaigns.
Promotional Representative
Atooh!
05.2021 - 07.2021
- As a Promotional Representative, I was tasked with driving product and brand awareness for Discovery Insurance – South Africa’s leading insurance provider while engaging with prospective, new and existing clients.
- Client Services – Engaged with prospective clientele to determine whether they were existing Discovery Insurance clients, showcased superb communication skills while building relationships with clients and identified future sales opportunities.
- Market & Customer Analysis – Leveraged skills gained through my tertiary studies to understand customer profiles, identified the most successful sales periods and adapted my sales strategies using insights into consumer buying behaviours.
- Target Management – Engaged with more than 40 prospective clients per day and showcased an expansive knowledge of Discovery services and current promotions.
Education
Applied Marketing
Southern Institute of Technology
Invercargill, NZ2021
Skills
- Teamwork & Collaboration
- Problem-Solving
- Innovative & Forward-Focused
- Analytical & Practicality
- Administrative abilities
- Customer Service and satisfaction
- Sales Opportunities
- Strategic Planning
- Stakeholder Engagement
- Communicative abilities
Languages
English
Native or Bilingual
Timeline
Territory Sales Manager
Tip Top Ice Cream
10.2024 - 11.2025
Territory Sales Representative
Tip Top Ice Cream
10.2023 - 09.2024
Recovery Assistant
ACC
08.2022 - 09.2023
Campaign Co-ordinator
Infuse Media
04.2022 - 06.2022
Promotional Representative
Atooh!
05.2021 - 07.2021
Sales Assistant
Sportsman's Warehouse
03.2021 - 10.2021
Applied Marketing
Southern Institute of Technology
PRIOR WORK HISTORY
- Warehouse Stock Controller & Picker Mighty Ape / 2020
- Delivery Driver & In-Store Assistant Hell Pizza / 2019
- Front Desk Receptionist