Marketing graduate with practical experience in social media management, visual content creation, and customer engagement strategies. Strong interest in generative AI and its application in enhancing marketing effectiveness. Recognized for adaptability and collaboration in fast-paced environments, contributing to team success and innovation.
Hi, I’m
Santiago Blanco
Auckland,New Zealand
Summary
Overview
7
years of professional experience
4
Certifications
Work History
The Tuesday ClubAuckland, NZ
Social Media Manager
11.2024 - Current
Job overview
- Refreshed Instagram presence with a stronger visual identity.
- Created photo and video content to align with the café and agency brand.
- Contributed to campaign planning and community engagement.
Ten Past TomorrowAuckland
AI Integration Intern
11.2024 - 01.2025
Job overview
- Company Overview: (Consulting Internship)
- Assisted with AI literacy workshops for businesses.
- Researched and tested generative tools for practical use.
- Supported development of client-facing learning materials.
- (Consulting Internship)
Darkberry Marketing & PRAuckland, NZ
Marketing Intern
05.2024 - 07.2024
Job overview
- Supporting brand initiatives, website development, and campaign content creation.
Food Truck CollectiveAuckland, NZ
Bartender
03.2023 - 05.2024
Job overview
- Delivered quality customer service during large-scale food events.
- Supported event logistics and team coordination.
DLI MexicoMexico
Summer Assistant
12.2023 - 02.2024
Job overview
- Assisted in campaign development, admin, logistics, and contracts.
- Supported advertising and social media coordination.
New MeridaMexico
Real Estate Agent
10.2022 - 01.2023
Job overview
- Conducted property tours and managed client interactions.
- Maintained real estate databases and documentation.
Airush Merida & Private LessonsMexico
Kitesurfing Instructor
11.2020 - 01.2023
Job overview
- Taught kitesurfing to individuals and small groups (IKO Certified).
- Promoted safety, technique, and confidence in learners.
InfocommMexico
Sales Representative
10.2019 - 03.2020
Job overview
- Provided customer service and guided clients to the right solutions.
- Worked in a high-volume call center environment.
Searock GrillSydney, Australia
Waiter
10.2018 - 06.2019
Job overview
- Delivered attentive table service and ensured guest satisfaction.
- Maintained speed and quality in a fast-paced setting.
Education
Auckland University of TechnologyAuckland, NZ
Bachelor of Business from Marketing Major, Supply Chain Minor
05.2025
University Overview
Australian Pacific CollegeSydney
Certificate II in Business
01.2019
University Overview
Skills
- Social Media Strategy
- Hands-on use of generative AI tools and applied experimentation
- Content Creation (Photo and Video)
- Customer Engagement and Communication
- Social media management
- Adaptability and Critical Thinking
- FPV Drone Videography
- Team collaboration
- Positive attitude
- Market research
Certification
- Piloting AI for Marketers, Marketing AI Institute, Completed
- AI For Everyone, Andrew Ng, Coursera, Completed
- Prompt Engineering for ChatGPT, Vanderbilt University, Coursera, Completed
- Introduction to Cloud Computing, IBM, Coursera, Completed
Hobbies and Interests
Hobbies and Interests
- FPV Drones
- Free diving
- Jiu Jitsu
- Kickboxing
- AI Tools
- Travel
- Kitesurfing
Languages
Languages
- English
- Spanish
Languages
Spanish
Native/ Bilingual
English
Full Professional
Timeline
Social Media Manager
The Tuesday Club
11.2024 - Current
AI Integration Intern
Ten Past Tomorrow
11.2024 - 01.2025
Marketing Intern
Darkberry Marketing & PR
05.2024 - 07.2024
Summer Assistant
DLI Mexico
12.2023 - 02.2024
Bartender
Food Truck Collective
03.2023 - 05.2024
Real Estate Agent
New Merida
10.2022 - 01.2023
Kitesurfing Instructor
Airush Merida & Private Lessons
11.2020 - 01.2023
Sales Representative
Infocomm
10.2019 - 03.2020
Waiter
Searock Grill
10.2018 - 06.2019
Auckland University of Technology
Bachelor of Business from Marketing Major, Supply Chain Minor
Australian Pacific College
Certificate II in Business
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