Stephanie Everitt
Onehunga,Auckland
Summary
Highly capable and strategic marketing professional with over 10 years experience delivering marketing campaigns, projects and initiatives to a high standard. Results-oriented and collaborative, bringing expertise in best practice data-driven marketing, as well as a passion for delivering an outstanding customer experience.
Overview
4
4
years of professional experience
1
1
Certification
Work History
Centralised Marketing Campaign Manager
ASB Bank
01.2022 - Current
- Managed complex, multi-channel marketing campaigns, such as the Unclaimed Money project, which delivered the desired business outcome, to contact impacted customers, meet legal obligations and minimise campaign expenses through best-use of data and automation.
- Collaborated with an extensive list of teams, stakeholders and external agencies to deliver successful marketing initiatives such as ASB email template redesign to enhance customer experience, improve business outcomes and to align with best practice and accessibility requirements.
- Responsible for managing and optimising the centralised library of approximately 15 automated conversations.
- Provided training, support and guideline resources to marketing teams to ensure consistency and best practice communications were delivered across the marketing practice.
Business Marketing Campaign Manager
ASB Bank
01.2020 - 02.2023
- Translated business objectives into meaningful leads which supported relationship managers to have effective conversations with their customers.
- Ongoing analysis and optimisation of leads to improve performance, business outcome impact and customer experience.
- Developed strong interpersonal relationships to organise meetings and facilitate timelines, in order to drive business campaigns and projects to completion.
Education
Masters in Marketing -
Victoria University of Wellington
Wellington, WGN2012
Skills
- Project Management
- Campaign Development, Delivery and Optimisation
- Communication and Presentation
- Relationship Building
- Strategic Thinker
- Training and Coaching
- Calm and Composed Attitude
- Resilient
- Teamwork and Collaboration
- Flexible and Adaptable
- Record-keeping and Process-oriented
- Creative and Artistic
Certification
- Certificate in Breakthrough and Abundance Life Coaching - February 2024
- NZSL New Zealand Sign Language Level 2 Certificate - December 2018
Timeline
Centralised Marketing Campaign Manager
ASB Bank
01.2022 - Current
Business Marketing Campaign Manager
ASB Bank
01.2020 - 02.2023
Masters in Marketing -
Victoria University of Wellington
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