Tania Loveridge
Auckland,AUK
Summary
Experienced senior leader with a comprehensive background in strategic communications, public relations, engagement, and relationship management. Demonstrated success in delivering projects and programmes, well as achieving desired outcomes through effective advocacy. Possesses a keen understanding of the political landscape, adept at navigating complex environments to drive impactful results.
Overview
27
27
years of professional experience
Work History
HEAD OF ADVOCACY AND ENGAGEMENT
Heart of the City
01.2020 - Current
- Leading strategic communications, advocacy, publicity and engagement activity.
- Providing quality strategic advice to CEO, issues and media engagement.
- Effectively representing organisation on reference groups and advisory bodies, and leading specific development projects.
- Earned more than 400 pieces of media coverage in the last 12 months alone, with positive sentiment for projects and organisation.
- Successful representation and lobbying with desired outcomes achieved (E.g., $12M hardship fund for businesses impacted by CRL construction).
- Secured private and government funding for Street Guardian programme.
ADVOCACY AND ENGAGEMENT MANAGER
Heart of the City
01.2016 - 01.2020
- Led strategic communications, advocacy, publicity and media engagement.
- Led engagement programme, including a successful co-design to deliver change in High Street in collaboration with Auckland Council.
- Achieved positive publicity coverage across a broad range of issues, advancing organisation’s reputation.
- Delivered safety and city operation initiatives to support an improved city centre environment.
- Representation of business needs in public sector projects, with positive outcomes achieved.
- Initiated a work experience programme, Street Guardians, providing alternatives to people begging in the city centre.
CENTRE MANAGER
Heart of the City
01.2011 - 01.2016
- Managed strategic communications and membership programmes - growing membership numbers along with city ambassadors and safety contracts.
- Implemented pedestrian count system – a critical tool to measure city centre performance.
- Authored, in collaboration with Auckland Council, a city centre retail strategy; created and implemented strategic communications strategy.
CBD PROJECT LEADER
Auckland City Council
01.2006 - 01.2010
- Lead high profile Auckland city centre upgrade projects including development and implementation of engagement components. Projects included: Fort Street, stage one, to construction phase ($23M) and award-winning St Patrick’s Square ($9.3M).
- Delivered on time, on budget and to desired outcomes by navigating challenging and complex political environment, delivering successful engagement programmes, and developed excellent stakeholder and community relationships.
CBD PROGRAMME MANAGER
Auckland City Council
01.2003 - 01.2006
- Successfully managed multi-million-dollar implementation programme to ensure projects and policies met overall strategic direction.
- Responsible for programme reporting for political and governance bodies, and overall communication and engagement programme – translating vision for stakeholders and wider Auckland public.
- Instrumental in developing an integrated, collaborative portfolio management approach - achieving higher visibility in the public sector, gaining stakeholder buy in to the vision for the city centre and financial partnering in key projects.
PROJECTS COORDINATOR/AWARDS COORDINATOR
The Council for Museums, Archives and Libraries
01.2000 - 01.2002
ATTRACTIONS MANAGER/HOST
Te Papa, Museum of NZ
01.1998 - 01.2000
Education
IAP2 Certificate of Engagement
Certificate of Design - Accessories Design
London College of Fashion
London 2002
Bachelor of Arts - English and Media Communication
Massey University
Palmerston North 1997
Skills
- Leadership
- A big picture and strategic thinker
- Strategic communications and engagement
- Persuasive, successful communicator with confident and flexible style
- Publicity and media engagement
- Proven expertise in delivering successful advocacy
- Builds strong relationships to achieve desired outcomes
- Political and business acumen
- Demonstrated creative, imaginative thinking with application in problem solving
Timeline
HEAD OF ADVOCACY AND ENGAGEMENT
Heart of the City
01.2020 - Current
ADVOCACY AND ENGAGEMENT MANAGER
Heart of the City
01.2016 - 01.2020
CENTRE MANAGER
Heart of the City
01.2011 - 01.2016
CBD PROJECT LEADER
Auckland City Council
01.2006 - 01.2010
CBD PROGRAMME MANAGER
Auckland City Council
01.2003 - 01.2006
PROJECTS COORDINATOR/AWARDS COORDINATOR
The Council for Museums, Archives and Libraries
01.2000 - 01.2002
ATTRACTIONS MANAGER/HOST
Te Papa, Museum of NZ
01.1998 - 01.2000
IAP2 Certificate of Engagement
Certificate of Design - Accessories Design
London College of Fashion
Bachelor of Arts - English and Media Communication
Massey University
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