Summary
Overview
Work History
Education
Skills
Personal Information
Languages
Websites
Reference
Timeline
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Thutchaya Chaijiratikul

Thutchaya Chaijiratikul

Golflands, Auckland,New Zealand

Summary

Commercially driven Business Development and Account Management professional with over 10 years' experience in healthcare and international markets (SEA & ANZ). Skilled in managing key accounts, launching new products, and driving cross-functional collaboration to support sustainable growth. Recognised for strong stakeholder engagement, strategic thinking, and the ability to navigate complex market environments.

Overview

19
19
years of professional experience

Work History

Business Development Manager - Thailand Market

Alpha Laboratories (NZ) Ltd.
12.2021 - Current

• Drive revenue growth across Thailand, Australia, New Zealand, and Singapore markets through strategic account management and new business development.
• Manage and grow a portfolio of key clients, strengthening long-term partnerships and increasing repeat business.
• Identify and develop new market opportunities for innovative laboratory and healthcare products.
• Lead cross-functional collaboration with product development, regulatory, and operations teams to successfully launch new products on time and within budget.
• Conduct market analysis and competitor research to inform pricing, positioning, and go-to-market strategies.
• Negotiate pricing, contracts, and credit terms to maximise profitability while maintaining strong client relationships.
• Ensure DIFOT targets and customer satisfaction metrics are consistently achieved.
• Represent the company at trade shows and industry events to expand brand presence and generate new leads.

Technical Marketing and Sales Coordinator

Alpha Laboratories (NZ) Ltd.
07.2018 - 12.2021

• Supported full sales cycle across SEA and ANZ markets, contributing to annual revenue and margin targets.
• Conducted market research and identified opportunities for new product development and market expansion.
• Coordinated product launches from concept to commercialisation, ensuring regulatory and market readiness.
• Assisted in achieving annual sales budgets while optimising marketing spend.
• Managed client communication, sales reporting, and performance tracking.

Medical Representative

Zuellig Pharma (Thailand)
01.2018 - 04.2018

Pfizer (Primary care) – Ramathibadi Hospital Area
• Promoted pharmaceutical products to hospital specialists and general practitioners within assigned territory.
• Built strong relationships with healthcare professionals to drive prescription growth.
• Achieved and managed territory sales targets.

Earlier Career Experience

์New Zealand
10.2016 - 11.2017

Store Assistant – Tank Juice Bar, Auckland
(Oct 2016 – Nov 2017)
Passenger Service Ambassador – Menzies Aviation (New Zealand) Ltd.
(Jun 2017 – Jul 2017)

Medical Representative

Pacific Healthcare (Thailand) Co.,Ltd
09.2012 - 04.2016

Neuropham Team – Ramathibadi Hospital Area
• Managed assigned hospital territory, promoting neurological and specialty pharmaceutical products to multi-disciplinary healthcare professionals.
• Successfully introduced and secured new product listings within Ramathibadi Hospital through stakeholder engagement and formulary discussions.
• Built and maintained strong relationships with specialists, pharmacists, and key hospital decision-makers to support prescription growth.
• Developed territory plans and executed targeted engagement strategies to achieve assigned sales objectives.
• Monitored competitor activity and market trends to adapt sales approach and strengthen product positioning.

Sales Representative

Zuellig Pharma Ltd. (Thailand)
05.2012 - 08.2012

Abbott Nutrition
• Promoted OTC and nutrition products within the North Bangkok territory, building strong relationships with pharmacies and retail partners.
• Managed assigned sales targets and supported territory growth through consistent client engagement and product education.
• Conducted regular store visits to monitor product placement, stock levels, and competitor activity.
• Provided customer service support and addressed client inquiries to maintain satisfaction and repeat business.

Earlier Career Experience

Thailand
07.2007 - 05.2012

Saint-Gobain Weber (Thailand)
• Purchasing Officer (Oct 2011 – May 2012)
• Customer Service Officer (Jul 2010 – Sep 2011)
• Receptionist (Apr 2009 – Jun 2010)
Eve Home Centre Co., Ltd. (Thailand)
• Accounting Intern (Jun 2007 – Jul 2007)

Education

MBA - Logistics Management

Ramkhamhaeng University
Thailand
01-2011

BBA - International Business

Ramkhamhaeng University
Thailand
01-2008

Skills

  • Strategic Account Management
  • Client Retention & Relationship Development
  • Cross-Border Market Expansion (SEA & ANZ)
  • Product Commercialisation
  • Market & Competitor Analysis
  • Contract Negotiation
  • Stakeholder Engagement
  • Regulatory Compliance (GMP / RMP)
  • CRM & ERP Systems (SAP)

Personal Information

  • Citizenship: New Zealand Citizen
  • Nationality: Thai
  • Driving License: Full NZ driver license

Languages

English
Full Professional
Thai
Native/ Bilingual

Reference

References available upon request

Timeline

Business Development Manager - Thailand Market

Alpha Laboratories (NZ) Ltd.
12.2021 - Current

Technical Marketing and Sales Coordinator

Alpha Laboratories (NZ) Ltd.
07.2018 - 12.2021

Medical Representative

Zuellig Pharma (Thailand)
01.2018 - 04.2018

Earlier Career Experience

์New Zealand
10.2016 - 11.2017

Medical Representative

Pacific Healthcare (Thailand) Co.,Ltd
09.2012 - 04.2016

Sales Representative

Zuellig Pharma Ltd. (Thailand)
05.2012 - 08.2012

Earlier Career Experience

Thailand
07.2007 - 05.2012

MBA - Logistics Management

Ramkhamhaeng University

BBA - International Business

Ramkhamhaeng University
Thutchaya Chaijiratikul