Ueligitone Sasagi
Wellington
Summary
Strategic and results-driven sales leader with over a decade of experience in field sales management, coaching, and business development within the FMCG and liquor industries. Proven ability to build and lead high-performing teams, drive sales strategy, and foster strong customer relationships. Passionate about developing talent, executing strategic initiatives, and optimizing sales operations to deliver sustainable growth.
Overview
9
9
years of professional experience
Work History
Field Sales Supervisor
PepsiCo
06.2022 - Current
- Oversee field sales operations, ensuring execution excellence across key accounts
- Coach and mentor sales teams to drive performance and achieve sales targets
- Lead strategic initiatives to improve distribution, visibility, and brand share
- Collaborate with key stakeholders to align sales execution with business objectives
Senior Regional Account Executive
Red Bull
01.2022 - 06.2022
- Managed key accounts and distribution partners, driving sales through JBPs and strategic negotiations
- Led sales execution strategies to optimize product visibility and category performance
- Analyzed sales data to identify growth opportunities and improve forecasting accuracy
Regional Field Sales Manager
Red Bull
11.2018 - 12.2021
- Led and developed a high-performing sales team, overseeing multiple regions
- Implemented sales strategies that increased market share and improved in-field execution
- Built strong relationships with key accounts, distributors, and industry stakeholders
- Developed and executed coaching programs, enhancing team capabilities and engagement
Territory Manager
DB Breweries & Red Bull
01.2016 - 01.2018
- Grew market share by strengthening relationships with key accounts and on-premise venues
- Delivered best-in-class field execution, securing premium visibility for brand portfolios
- Consistently achieved and exceeded sales targets through strategic account management
Education
New Zealand Diploma - Hospitality Management
Otago Polytechnic
Skills
- Sales Leadership & Team Development
- Strategic Sales Planning & Execution
- Customer & Key Account Management
- Business Development & Market Expansion
- Coaching & Performance Management
- Sales Data Analysis & Insights
- Stakeholder Engagement & Negotiation
Awards
- Charging Bull Award, Red Bull, Recognizing outstanding performance and impact
- Nominated for Wingman Award, Red Bull, Recognizing influence across the business
Key Skills And Expertise
- Sales Leadership & Team Development
- Strategic Sales Planning & Execution
- Customer & Key Account Management
- Business Development & Market Expansion
- Coaching & Performance Management
- Sales Data Analysis & Insights
- Stakeholder Engagement & Negotiation
Timeline
Field Sales Supervisor
PepsiCo
06.2022 - Current
Senior Regional Account Executive
Red Bull
01.2022 - 06.2022
Regional Field Sales Manager
Red Bull
11.2018 - 12.2021
Territory Manager
DB Breweries & Red Bull
01.2016 - 01.2018
New Zealand Diploma - Hospitality Management
Otago Polytechnic
Similar Profiles
Nick StrachanNick Strachan
Packaging Machine Operator at PepsiCoPackaging Machine Operator at PepsiCo
Wayne ReidWayne Reid
Field Sales Manager (6 Month Secondment) at PepsiCoField Sales Manager (6 Month Secondment) at PepsiCo
Jeffrey DivineJeffrey Divine
Delivery Driver at PepsiCoDelivery Driver at PepsiCo