UNNATI PAI

• Content creation for Marketing Collaterals: Crafting compelling and engaging written and visual material to represent the brand across various marketing platforms.
• Designing Marketing Strategies: Developing comprehensive plans and tactics to reach target audiences, promote brand awareness, and drive business growth.
• Media & Association Relations: Establishing and maintaining positive relationships with media outlets and industry associations to enhance brand visibility and reputation.
• Public Relations with Clients: Managing communication channels and interactions with clients to ensure their needs are met and satisfaction is maintained.
• Curating and Designing the Website for ICE EXPO 2023: Developing, managing, and designing the online platform for ICE EXPO 2023, ensuring a user-friendly experience and showcasing event highlights.
• Coordination with Architects & Interior Designers: Facilitating seamless collaboration and communication between the marketing team and professionals in architecture and interior design for cohesive project execution.

• Content creation for new projects: Developing innovative and engaging written and visual materials tailored to the specific requirements and goals of upcoming projects.
• Creating captions, web banner content, and creatives for social media posts: Crafting catchy, concise, and visually appealing content to enhance brand presence and engagement on various social media platforms.
• Curating content for Clients' website: Selecting and organizing compelling and relevant information to create an informative and engaging online presence for clients, optimizing user experience and brand messaging.

Glimpse of some works

• Attended workshops and conferences centered around increasing customer service skills: Participated in professional development opportunities aimed at honing customer service expertise, ensuring the delivery of exceptional client experiences.
• Accurately verify information and update information databases as necessary: Diligently cross-checked and maintained data integrity within information systems, contributing to reliable and up-to-date databases for efficient operations.

Achievements/Tasks:

• Client & Candidate Care - Assist clients in creating safer workplaces for their employees, customers, and communities as they build strong cultures and trusted names for their organizations: Guided clients in fostering secure environments, empowering them to cultivate resilient company cultures and reputable brands within their communities.
• Addressing the Client's and applicant's issues with the pre-employment background check process: Resolved concerns and provided solutions for both clients and applicants during the pre-employment background check phase, ensuring a smooth and transparent process.

• Study organization's objectives, promotional policies, or needs to develop public relations strategies that influence public opinion or promote ideas, products, or services: Conduct comprehensive analysis of organizational goals and promotional requirements to craft strategic public relations campaigns that shape public perception and drive awareness for products, services, or concepts.
• Coordinate with media to disseminate advertising: Collaborate closely with media outlets to efficiently distribute advertising materials and messages, maximizing reach and impact.

Clients & Projects:

• Entertainment Industry:
• - In-house PR for Carnival Cinemas and PVR, managing pre-release promotional activities: Orchestrated comprehensive public relations campaigns for Carnival Cinemas and PVR, overseeing all aspects of pre-release promotions to generate buzz and anticipation.
• - PR Partners for 'Phullu', Indian Drama Film- 2017: Served as strategic PR partner for Indian drama film 'Phullu' in 2017, executing targeted publicity efforts to enhance its visibility and audience engagement.
• - Digital PR for 'Daddy', Political Crime Drama- 2017: Spearheaded digital public relations initiatives for political crime drama film 'Daddy' in 2017, leveraging online platforms to amplify its presence and engage audiences.
• - 'Sparsh', Short Film-2019: Directed public relations efforts for short film 'Sparsh' in 2019, strategically positioning it to garner attention and acclaim within film industry.
• Real Estate Sector :
• - In-house PR Agency for Sanghvi Realty Projects- Nisarg, Valley & Eco-City: Led the in-house public relations agency for Sanghvi Realty's projects, including Nisarg, Valley, and Eco-City, orchestrating strategic communications to enhance brand visibility and market positioning.
• - Seminars on Public-Private Partnership (PPP) model, initiative for affordable housing: Organized and conducted informative seminars on Public-Private Partnership (PPP) model, aimed at promoting affordable housing solutions and fostering collaborations between public and private sectors.
• - Sessions in association with 'The Real Estate Kings' (TREK) on implementation of RERA: Collaborated with 'The Real Estate Kings' (TREK) to conduct educational sessions on effective implementation of Real Estate (Regulation and Development) Act (RERA), providing valuable insights and guidance to industry stakeholders.