Dynamic sales professional with a proven track record of driving revenue growth and exceeding targets across diverse industries.
Skilled in identifying market opportunities, building strong customer relationships, and delivering exceptional results. Possessing a strong combination of strategic thinking, sales execution, and customer focus, I am adept at building and maintaining long-term partnerships.
Overview
14
14
years of professional experience
Work History
Senior Sales Manager in Retail and Corporate Sales
Kama Ayurveda
10.2020 - 05.2024
Sales and Business Growth: Drove 40% institutional sales growth at Kama Ayurveda. Steered a 120 Million INR (USD 150 K) business to achieve an 18% net profit increase through strategic initiatives.
Team Leadership: Built and led a high-performing team of 3, optimizing operations for maximum efficiency.
Customer Focus: Provided exceptional customer service, handling returns, refunds, and inquiries. Converted walk-in traffic into clients through product knowledge and relationship building.
Operational Excellence: Maintained store cleanliness, organization, and visual appeal. Efficiently managed inventory through unpacking, stocking, and display.
Strategic Planning: Developed and executed effective brand strategies, including budgeting, markdown management, and cross-functional collaboration.
Product Management: Optimized product assortment, inventory levels, and logistics. Promoted products to meet sales targets.
Senior Sales Manager
Radisson Blu Hotels & Resorts
05.2018 - 05.2019
Consistently exceeded team goals, contributing 35% of overall revenue generation
Designed team budgets aligned with company objectives, ensuring efficient resource allocation
Provided proactive coaching and performance monitoring, leading to significant individual and team improvements
Effectively managed a team of five managers and interns, fostering collaboration and growth
Secured strategic partnership with USA High Commission, driving new business for Radisson
Revived the Samsung account through a MICE-focused approach, generating consistent monthly revenue of 12 lacs
Successfully opened a new territory, boosting hotel share by 3%.
Luxury Sales Manager
ANAROCK Real Estate Consultants Pvt. Ltd
12.2017 - 05.2018
Crafted bespoke real estate solutions for discerning high-net-worth individuals, exceeding their expectations within the luxury segment
Successfully closed multiple lease and sale transactions, exceeding individual targets and earning the trust of affluent clientele
Cultivated and maintained long-term relationships with key clients, securing repeat and referral business through exceptional service and strategic guidance
Provided unparalleled strategic advice to private clients, mapping their needs to current trends, market potential, and future expectations, proactively mitigating risks
Presented compelling asset investment proposals to business associates and corporate clients, leveraging my understanding of the luxury real estate landscape.
Client Manager
The Grassik Search Pvt. Ltd
03.2016 - 04.2017
Managing the entire recruitment cycle from Recruiting, sourcing, screening, short listing, head hunting, referencing, job portal handling and sourcing the best talent from diverse sources from middle management to corporate level
Close monitoring & maintaining regular follow up for the offers, joining and closures
Coordinating with HR recruiters for sourcing and screening profiles from various sourcing pockets like social networking sites, job portals and business references
Conducted weekly meetings with Hiring Managers to ensure better service
Acquisition and business development for new accounts
Steered efforts for closing 07 middle and senior level positions in just six months
After six months on job completion, started handling team of three associates.
National Sales Manager
The Lalit New Delhi
08.2015 - 02.2016
Responsible for Ministries Embassy High Commission (MEH) Vertical, UN Bodies, Defense Company as a potential territory
Assisting and coaching the corporate sales team on handling RFP Companies based in Noida and Gurgaon
To assist the National Head of Sales & Marketing in the execution of all Policies & Procedures specific to rooms & Catering Sales
To develop, implement, maximize, monitor and evaluate objectives, strategies and activities for the Department, to secure new and repeat business for the hotel, thereby achieving and exceeding forecasted revenue figures for the department.
Sales Manager
Radisson Blu Kaushambi Delhi NCR
09.2011 - 07.2015
Part of Pre - Opening team
Marketing & development contribution in social media channels and hotel website
Budgeting and Sales & Marketing action plans
Promoted from Assistant Sales Manager to Sales Manager in June 2013
Handling Top MNCs and RFP accounts of Noida, Gurgaon, and Central Delhi
Achieve financial objectives by establishing and enforcing sales team goals while controlling costs and working within budget constraints
Managed team of 2 Asst Managers, 3 Executives & 1 Coordinator
Steller performer in achieving overall team targets.
Assistant Manager Sales
Imperial Luxury Group
07.2010 - 09.2011
Business development - Delhi NCR Based Corporates
Retention & development of new accounts
Customer Relationship management.
Education
Bachelor of Science - Hotel, Motel, And Restaurant Management
<ul><li>Company Overview: Group Company of PUIG, Spain</li><li>Team Leadership & Process Excellence: Organised the transformation of the Finance & Accounts function, establishing performance-driven goals, and embedding a culture of accountability and continuous improvement. Drove operational efficiency through process redesigns, SOP implementation and optimal resource deployment, leading to measurable improvements in turnaround time and accuracy.</li><li>Strategic Partnering with CXOs: Acted as a key advisor to the CEO, CFO, and other CXOs on business planning, pricing strategies, and business model pivots to support scale-up and profitability. Contributed to investor communications with data-backed insights to enhance stakeholder confidence and secure strategic funding.</li><li>Cross-Functional & Global Stakeholder Management: Functioned as the strategic finance business partner to cross-functional heads and the PUIG global finance team, aligning local execution with global financial strategies and compliance requirements.</li><li>ERP Transformation & System Automation: Led end-to-end ERP reimplementation to address system gaps, enforce role-based controls, and automate core finance processes—resulting in enhanced data accuracy, faster reporting and improved internal controls.</li><li>Costing, Inventory & Profitability Optimization: Designed and implemented plant-level costing models to ensure accurate COGS determination. Improved inventory management across pricing, consumption tracking, and aging analysis—enabling better working capital control and cost efficiency.</li><li>Manufacturing Finance & Statutory Compliance: Supervised end-to-end accounting for manufacturing operations and ensured full statutory compliance.</li><li>Financial Reporting, MIS & Profitability Analytics: Delivered accurate and timely monthly MIS reports, including P&L, Balance Sheet and KPI dashboards with deep-dive variance analysis across stores, business verticals, and geographies. Supported board-level decision-making through insightful presentations on financial health and business performance.</li><li>Budgeting, Forecasting & Business Planning: Led the Annual Operating Plan (AOP) and rolling forecasts, ensuring alignment with strategic objectives and market dynamics. Monitored key financial metrics to enable business decisions and proactive cost management.</li><li>Statutory, Internal & Tax Audit Management: Finalized standalone and consolidated financials under Ind AS and IFRS, ensured timely group reporting and compliance with international standards. Delivered clean and timely closures of statutory, tax, and internal audits in coordination with Big 4 auditors. Strengthened audit readiness through pre-audit diagnostics and rectification of recurring control gaps.</li><li>Regulatory Compliance & Risk Management: Ensured end-to-end compliance which includes ROC, RBI, FEMA, Income Tax, GST, Transfer Pricing, DTAA, and Customs. Reviewed cross-border contracts and transactions to ensure arm’s length pricing, accurate TDS application, and proper documentation under Transfer Pricing regulations.</li><li>Commercial Negotiation & Contract Governance: Led commercial negotiations and structured deals with vendors and franchisees. Reviewed key business contracts to ensure financial viability, risk protection, and compliance with regulatory standards.</li><li>Treasury & External Commercial Borrowing (ECB): Managed fund planning and liquidity management including ECB drawdowns, bank negotiations, and interest optimization. Improved working capital cycles through proactive cash flow forecasting and receivables control.</li><li>Internal Controls & Governance Framework: Led organization-wide reviews of internal control systems, identified process gaps, and redesigned or implemented over 40 SOPs and IFCs. Established a governance structure for financial discipline, risk mitigation, and policy compliance across departments.</li></ul> at Kama Ayurveda Pvt. Ltd. & PUIG India Pvt. Ltd.<ul><li>Company Overview: Group Company of PUIG, Spain</li><li>Team Leadership & Process Excellence: Organised the transformation of the Finance & Accounts function, establishing performance-driven goals, and embedding a culture of accountability and continuous improvement. Drove operational efficiency through process redesigns, SOP implementation and optimal resource deployment, leading to measurable improvements in turnaround time and accuracy.</li><li>Strategic Partnering with CXOs: Acted as a key advisor to the CEO, CFO, and other CXOs on business planning, pricing strategies, and business model pivots to support scale-up and profitability. Contributed to investor communications with data-backed insights to enhance stakeholder confidence and secure strategic funding.</li><li>Cross-Functional & Global Stakeholder Management: Functioned as the strategic finance business partner to cross-functional heads and the PUIG global finance team, aligning local execution with global financial strategies and compliance requirements.</li><li>ERP Transformation & System Automation: Led end-to-end ERP reimplementation to address system gaps, enforce role-based controls, and automate core finance processes—resulting in enhanced data accuracy, faster reporting and improved internal controls.</li><li>Costing, Inventory & Profitability Optimization: Designed and implemented plant-level costing models to ensure accurate COGS determination. Improved inventory management across pricing, consumption tracking, and aging analysis—enabling better working capital control and cost efficiency.</li><li>Manufacturing Finance & Statutory Compliance: Supervised end-to-end accounting for manufacturing operations and ensured full statutory compliance.</li><li>Financial Reporting, MIS & Profitability Analytics: Delivered accurate and timely monthly MIS reports, including P&L, Balance Sheet and KPI dashboards with deep-dive variance analysis across stores, business verticals, and geographies. Supported board-level decision-making through insightful presentations on financial health and business performance.</li><li>Budgeting, Forecasting & Business Planning: Led the Annual Operating Plan (AOP) and rolling forecasts, ensuring alignment with strategic objectives and market dynamics. Monitored key financial metrics to enable business decisions and proactive cost management.</li><li>Statutory, Internal & Tax Audit Management: Finalized standalone and consolidated financials under Ind AS and IFRS, ensured timely group reporting and compliance with international standards. Delivered clean and timely closures of statutory, tax, and internal audits in coordination with Big 4 auditors. Strengthened audit readiness through pre-audit diagnostics and rectification of recurring control gaps.</li><li>Regulatory Compliance & Risk Management: Ensured end-to-end compliance which includes ROC, RBI, FEMA, Income Tax, GST, Transfer Pricing, DTAA, and Customs. Reviewed cross-border contracts and transactions to ensure arm’s length pricing, accurate TDS application, and proper documentation under Transfer Pricing regulations.</li><li>Commercial Negotiation & Contract Governance: Led commercial negotiations and structured deals with vendors and franchisees. Reviewed key business contracts to ensure financial viability, risk protection, and compliance with regulatory standards.</li><li>Treasury & External Commercial Borrowing (ECB): Managed fund planning and liquidity management including ECB drawdowns, bank negotiations, and interest optimization. Improved working capital cycles through proactive cash flow forecasting and receivables control.</li><li>Internal Controls & Governance Framework: Led organization-wide reviews of internal control systems, identified process gaps, and redesigned or implemented over 40 SOPs and IFCs. Established a governance structure for financial discipline, risk mitigation, and policy compliance across departments.</li></ul> at Kama Ayurveda Pvt. Ltd. & PUIG India Pvt. Ltd.