Virginia Harper-Duff
Auckland,New Zealand
Summary
Dynamic Internal Communications and Marketing professional with a track record of crafting compelling content and executing high-impact campaigns. Expertise in fostering stakeholder relationships and driving engagement strategies, complemented by proven success in leading large-scale events with budgets exceeding $1M and attendance of over 500 participants.
Overview
11
11
years of professional experience
Work History
Senior Internal Communications & Culture Advisor
Deloitte
Auckland
03.2019 - 12.2021
- Brought Deloitte’s purpose and brand to life through dynamic internal communication programs, and captivating news stories.
- Spearheaded Deloitte's purpose and values engagement initiatives targeting internal audiences.
- Crafted internal brand communications to strengthen identity and purpose.
- Planned, sourced, wrote, and edited engaging internal articles and stories.
- Conducted maintenance and enhancement of the firm's intranet, WiredNZ.
- Executed internal engagement campaigns supporting key external marketing activities.
- Assisted in organising monthly webcasts and quarterly online conferences for Deloitte Private account managers.
Marketing Communications Executive
JLL
London
12.2017 - 10.2018
- Supported EMEA Marketing Communications Director on all internal communications, campaigns, brand management, social media, content creation, and events.
- Editor and creator of a monthly internal newsletter, sharing key PR highlights.
- Manager of the intranet, including content creation and editing.
- Internal campaign management, including communications planning, and project management.
- Social media campaign management.
- Event management for one of the biggest real estate events: MIPIM.
Event Manager
JLL
London
04.2017 - 11.2017
- Managed Global International Directors Conference in Vienna, attended by 400 senior leaders. This is JLL's premier global event, and its largest budget.
- Collaborated with external partners to ensure successful hospitality, venues, catering, and setup for the event.
- Budget overview and management.
- Project managed international film projects across eight countries and two U.S. states.
- Managed logistics for four showcase rooms, covering concept development and presentation materials.
- Developed an event app to achieve engagement levels exceeding 93%.
Internal Communications Executive
JLL
London
02.2016 - 02.2017
- Support for the EMEA communications team across varying internal projects, including events.
- Editor and campaign manager for internal social media (Yammer).
- Curated, created, and edited content for the internal e-magazine.
- Communications lead for the UK charity committee.
- Manager of EMEA Intranet, including site development, content creation, and editing.
- Support for the global brand refresh campaign.
- Coordinated and managed EMEA conferences in Barcelona, Venice, and Warsaw.
- Project managed new marketing content and videos.
- Project managed the creation and build of the technology zone/expo.
- Arranged hospitality and catering logistics.
Learning & Development Event Coordinator / Internal Communications Assistant
Ashurst Law
London
03.2015 - 07.2015
- Organised internal training, managed 'learning and development' client events, and provided general administration and filming studio support.
Personal Banker
ANZ Bank
Wellington, New Zealand
06.2011 - 12.2014
- Top in the team for call quality scores, head of the call quality initiative, step-up manager, new employee trainer, and top 20% in sales for the final quarter of 2014.
Education
Bachelor of Commerce - Marketing
University of Otago
01.2011
Bachelor of Arts - Psychology
University of Otago
01.2011
Skills
- Internal Communications and Marketing
- Writing & editing
- Project Management
- Event Management
- Social media
- Relationship Management
- Digital marketing
References
Available on request
Timeline
Senior Internal Communications & Culture Advisor
Deloitte
03.2019 - 12.2021
Marketing Communications Executive
JLL
12.2017 - 10.2018
Event Manager
JLL
04.2017 - 11.2017
Internal Communications Executive
JLL
02.2016 - 02.2017
Learning & Development Event Coordinator / Internal Communications Assistant
Ashurst Law
03.2015 - 07.2015
Personal Banker
ANZ Bank
06.2011 - 12.2014
Bachelor of Commerce - Marketing
University of Otago
Bachelor of Arts - Psychology
University of Otago
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