Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Weigang Jing

Weigang Jing

Auckland

Summary

Dynamic business leader with a proven track record at Qinfeng Chinese Burger, driving brand growth through strategic marketing and exceptional customer service. Skilled in team leadership, sales growth, and partnership development, optimizing procurement and enhancing customer loyalty. Passionate about driving and swimming, highly energetic, patient, and compassionate.


Overview

16
16
years of professional experience

Work History

Manager of Business Development

Qinfeng Chinese Burger
07.2022 - 08.2024

Founder & Owner | Qinfeng Chinese Burger

  • Evaluated the effectiveness of online and offline marketing channels by adjusting promotional budgets on delivery platforms, optimizing social media content, and introducing a membership rewards program to increase brand visibility and customer conversion rates.
  • Established long-term partnerships with local ingredient suppliers to ensure consistent quality while reducing procurement costs, and collaborated with delivery platforms and local communities to expand market reach and boost sales.
  • Personally trained new employees in food preparation and customer service, providing comprehensive guidance to ensure smooth operations while fostering team growth, improving retention, and enhancing overall service quality.
  • Continuously refined the menu based on customer feedback, introducing customized meal sets and limited-time specials, such as kid-friendly options and seasonal flavors, successfully increasing repeat purchases and customer loyalty.

Founder & Project Manager

Xingteng Construction & Installation Co., Ltd.
04.2019 - 05.2021

Founder & Project Manager | Xingteng Construction & Installation Co., Ltd.

  • Led the successful execution of multiple landscaping projects for industrial and residential parks, overseeing design implementation, resource allocation, and quality control to ensure timely completion.
  • Managed and secured construction contracts, including commercial and residential building projects, by negotiating with clients, coordinating with subcontractors, and ensuring compliance with safety and regulatory standards.
  • Supervised project planning and on-site operations, optimizing workflows and material procurement to enhance efficiency while maintaining high construction quality.
  • Built and maintained strong relationships with suppliers, government agencies, and clients, facilitating smooth project approvals and long-term business growth.

Regional Sales Manager

Baiqian Finance Co., Ltd.
10.2012 - 03.2021

Regional Sales Manager | Baiqian Finance Co., Ltd.

  • Led and managed a regional team, providing comprehensive training and ongoing support to enhance employee performance and ensure efficient execution of installment payment services.
  • Developed and maintained strong relationships with partner stores, negotiating agreements and implementing strategic collaboration plans to expand market reach and drive sales growth.
  • Oversaw customer acquisition and retention for installment payment services, analyzing customer needs, optimizing service offerings, and ensuring a seamless financing experience.
  • Monitored market trends and competitor activities, adjusting sales strategies and operational plans to maintain a competitive edge and maximize business growth.

Sales Representative

Zhongxunda Mobile Distributor
09.2008 - 09.2012


  • Managed wholesale distribution of mobile phones, acting as a key link between the manufacturer and retail stores, ensuring efficient supply chain operations and sales growth.
  • Identified and developed new retail partners, negotiating contracts and establishing long-term business relationships to expand market coverage.
  • Maintained strong relationships with existing retail clients, providing continuous support, product training, and marketing assistance to maximize sales performance.
  • Oversaw after-sales service coordination, ensuring timely resolution of retail partners’ issues, handling warranty claims, and improving overall customer satisfaction.

Education

Bachelor of Science - Logistics Management

Open University of China
Qingdao, China
06-2024

Bachelor of Science - Business Administration

Shandong Aviation Institute
Binzhou,China
07-2008

Skills

  • Innovation management
  • Customer service
  • Client consultations
  • Team leadership
  • Sales and marketing
  • Team collaboration
  • Excellent Driving
  • Swimming
  • Basic English

Languages

English
Elementary
Chinese
Native or Bilingual

Timeline

Manager of Business Development

Qinfeng Chinese Burger
07.2022 - 08.2024

Founder & Project Manager

Xingteng Construction & Installation Co., Ltd.
04.2019 - 05.2021

Regional Sales Manager

Baiqian Finance Co., Ltd.
10.2012 - 03.2021

Sales Representative

Zhongxunda Mobile Distributor
09.2008 - 09.2012

Bachelor of Science - Logistics Management

Open University of China

Bachelor of Science - Business Administration

Shandong Aviation Institute
Weigang Jing