Summary
Education
Overview
Work History
Skills
Accomplishments
Affiliations
References
Letter of Reccomendation - Amanda Gould, Marketing Manager – Highlanders Rugby Club
Education and Training
Websites
Timeline
Generic
William Palmer

William Palmer

Wellington,New Zealand

Summary

I am a young, working professional determined to create and develop meaningful work. Highly motivated, with a background in retail sales, entry-level digital marketing, website design, and skilled in customer service. Demonstrated ability to achieve sales targets through effective communication and understanding of customer needs. Results-oriented individual with a passion for continuous learning and innovation. Known for leveraging analytical thinking and creativity to solve problems and deliver high-impact solutions in fast-paced environments.

Education

Bachelor of Commerce - Marketing

University of Otago
12-2024

High School Diploma -

Wellington College
Wellington
02.2017 - 12.2021

Overview

3
3
years of professional experience
5
5
years of post-secondary education

Work History

H&S Committee Representative

Les Mills Hutt City
04.2025 - Current
  • Increased customer satisfaction by addressing and resolving complaints and hazards in a timely manner.
  • Met quarterly to go through the current state of the club and ensure it is maintained to a standard that is safe and adequate to Les Mills expectations
  • Learned and followed all organizational policies and procedures to maintain safe and professional working environments.
  • Improved team efficiency by implementing new case management system for tracking constituent issues and concerns.

Membership Consultant & Social Media Lead

Les Mills
Lower Hutt, Wellington
12.2024 - Current
  • Promoted club services through distribution of flyers and brochures at local businesses.
  • Developed and marketed the company's corporate identity through engaging videos, using social media.
  • Maintained accurate records for all membership transactions, including renewals, cancellations, and upgrades.
  • Created monthly social media posts highlighting upcoming events, promotions, and discounts for members.
  • Fostered professional relationships by identifying client needs to drive sales growth.
  • Designed targeted ads that addressed marketing needs of customers and promoted advertisers' goods and services.

Legacy Coaching Marketing & Website Design

Josh Pike
Remote, Wellington
10.2024 - 11.2025
  • Updated and maintained databases with current information.
  • Defined and conducted design processes at all stages, including research, conceptualization, testing and implementation.
  • Analysed user feedback to make improvements in the overall design of the website.
  • Designed visual and graphic images to use on multiple platforms.

Sales Associate

Torpedo7
Dunedin, Otago
03.2023 - 11.2024
  • Attended weekly team meetings to review performance goals and objectives.
  • Maintained knowledge of sales and promotions, return policies and security practices.
  • Greeted customers to determine wants or needs.
  • Developed promotional strategies to increase sales volume.
  • Built and maintained relationships with peers and upper management to drive team success.

Skills

  • Market research
  • Digital marketing
  • Content creation
  • Data analysis
  • Customer service
  • Project management
  • Relationship building
  • Verbal and written communication
  • Branding
  • Sales expertise
  • Customer relations
  • Marketing

Accomplishments

Rowed for Wellington College (WC) from 2017-2021

Rowed for Star Boating Club from 2017-2021

WC U80 Rugby Team 2020 and 2021

Otago University Leaders of Tomorrow Scholarship (2023)

Various Sporting Awards

- Most promising star boat club novice in 2018

- Top U17 Rower WC 2020

- Top U18 Rower WC 2021

- Nominated for Sportsperson of the year 2021

- Awarded two Rowing Cap’s in 2020 & 2021

- Awarded Rowing honours in 2020 & 2021

- WC Rugby Club Team of the year 2020

Affiliations

  • I am currently preparing for a bodybuilding competition later this year in September which has been a life goal of mine and I aspire to coach and compete competitively. Alongside my passion for fitness, I have also developed a hobby for vlogging and social media skills as I run a fitness account on Instagram to showcase progress and am beginning to develop online vlogging skills of my workouts which I hope to develop into applicable marketing skills through my creative marketing communications paper.

References

Ben De Wever

Ex Sales/Reception Manager - Les Mills Hutt City

ben.dewever@raywhite.com

021 911 225

Kirsten Robertson

Head of Marketing – Otago University

Kirsten.robertson@otago.ac.nz

Stefhan Brown

ASM Torpedo7 Dunedin

Stefhan.brown@torpedo7.com

021 145 9965

Lewis Shirer

Security & Infrastructure Engineer

022 603 4455

Letter of Reccomendation - Amanda Gould, Marketing Manager – Highlanders Rugby Club

RE: UNIVERSITY OF OTAGO MART207 MARKETING REPORT – HIGHLANDERS  TOPIC

Congratulations on your standout Sports Marketing assessment. Your student group  was selected to present your Marketing report to the Highlanders Marketing team after  receiving top marks for your group project.

Thank you very much for your group presentation last week and for submitting a copy  of your report for us to review. We were very impressed with the quality of your  presentation and report and are delighted to provide a brief summary of our feedback.  We felt you clearly and accurately identified the challenges in the current Highlanders  landscape and provided well-researched recommendations that showed a high level  of understanding of our business. #WeTheFans as a student engagement tool was  well thought out and backed up by evidence and solid rationale and the other two  proposed solutions also provided some food for thought.

Once again thank you again for your outstanding contribution. I wish you all the best  with your future studies and career path.

Warm regards,

Amanda Gould 

Marketing Manager

Highlanders Rugby Club

Education and Training

other

Timeline

H&S Committee Representative

Les Mills Hutt City
04.2025 - Current

Membership Consultant & Social Media Lead

Les Mills
12.2024 - Current

Legacy Coaching Marketing & Website Design

Josh Pike
10.2024 - 11.2025

Sales Associate

Torpedo7
03.2023 - 11.2024

High School Diploma -

Wellington College
02.2017 - 12.2021

Bachelor of Commerce - Marketing

University of Otago

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