Summary
Overview
Work History
Education
Skills
Languages
Timeline
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YITONG LU

Auckland

Summary

Hard-working and proactive marketing professional with experience in the international education industry, specializing in content creation, consultative sales, and client engagement. Skilled in managing social media platforms, producing promotional materials, and supporting student recruitment campaigns. Recognized for strong communication skills, attention to detail, and the ability to drive brand awareness and customer interest in overseas study programs.

Overview

10
10
years of professional experience

Work History

Senior Education Consultant Sales Representative

BORDERLESS INTERNATIONAL GROUP
03.2023 - Current
  • Established positive relationships with parents through regular communication, fostering collaboration in support of student success.
  • Collaborated with colleagues to devise innovative strategies for reaching untapped markets within the education sector.
  • Developed a deep understanding of customer needs and tailored presentations to highlight product features most relevant to their requirements.
  • Achieved sales targets by consistently identifying and pursuing new client opportunities within the education sector.
  • Collaborated with marketing team to develop effective promotional materials and strategies.
  • Managed company’s social media accounts to attract potential clients through content creation, including article writing, poster design, and video editing.

Sales Consultant

New Oriental company
03.2021 - 03.2022
  • Find potential customers from company-provided resources
  • Responsible for the preliminary study abroad consultation of the Canadian department, analyze the situation of students, and formulate study abroad plans
  • Responsible for the choice of schools and majors for customers and provide advice after signing the contract
  • Telephone or write letters to respond to correspondence from customers or to follow up initial sales contacts.

Supervisor

Gongcha Limited
08.2018 - 01.2020
  • Provide customer service by greeting and assisting customers, and responding to customer inquiries and complaints.
  • Direct and supervise employees engaged in sales, inventory-taking, reconciling cash receipts, or in performing services for customers.
  • Monitor sales activities to ensure that customers receive satisfactory service and quality goods.
  • Inventory stock and reorder when inventory drops to a specified level.
  • Instruct staff on how to handle difficult and complicated sales.

Food And Beverage Attendant

J's Tea
06.2016 - 07.2017
  • Check with customers to ensure that they are enjoying their meals and take action to correct any problems.
  • Collect payments from customers.
  • Write patrons’ food orders on order slips, memorize orders, or enter orders into computers for transmittal to kitchen staff.
  • Prepare checks that itemize and total meal costs and sales taxes.
  • Serve food or beverages to patrons, and prepare or serve specialty dishes at tables as required.

Barista

Cafe Fusion
01.2015 - 10.2015
  • Serve food, beverages, or desserts to customers in such settings as take-out counters of restaurants or lunchrooms, business or industrial establishments, hotel rooms, and cars.
  • Prepare bills for food, using cash registers, calculators, or adding machines, and accept payment or make change.
  • Cook food or prepare food items, such as sandwiches, salads, and ice cream dishes, using standard formulas or following directions.
  • Balance receipts and payments in cash registers.
  • Set up dining areas for meals and clear them following meals.

Education

Master In Applied Management -

EIT
Auckland, NZ
12.2022

Bachelor In Hospitality Management -

Auckland University of Technology
12.2018

Diploma In Hospitality Management -

NZMA
01.2017

Skills

  • E-learning design
  • Customer engagement
  • Critical thinking
  • Relationship management
  • Troubleshooting expertise
  • Experienced in utilizing software tools

Languages

English
Full Professional
Chinese (Mandarin)
Native or Bilingual

Timeline

Senior Education Consultant Sales Representative

BORDERLESS INTERNATIONAL GROUP
03.2023 - Current

Sales Consultant

New Oriental company
03.2021 - 03.2022

Supervisor

Gongcha Limited
08.2018 - 01.2020

Food And Beverage Attendant

J's Tea
06.2016 - 07.2017

Barista

Cafe Fusion
01.2015 - 10.2015

Master In Applied Management -

EIT

Bachelor In Hospitality Management -

Auckland University of Technology

Diploma In Hospitality Management -

NZMA

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