Bridie Sinclair
Christchurch,Rangiora
Summary
A passionate and results-oriented Marketing, Social Media & Events Coordinator with experience crafting engaging content and experiences. Proven ability to manage social media platforms, execute marketing campaigns, and coordinate events that increase brand awareness and engagement.
Overview
12
12
years of professional experience
Work History
Marketing and Social Media Coordinator
Scenic Hotel Group
01.2020 - Current
- Created and managed social media campaigns to increase brand engagement.
- Managed paid advertising campaigns and reporting on Facebook, and Instagram
- Participated in team projects, demonstrating an ability to work collaboratively and effectively and meet deadlines.
- Contributed to the development of creative visual assets for use in both print and digital marketing materials.
- Worked with content creators to develop video and photo content for the brands social media, website, digital and print.
- Coordinated email marketing campaigns that drove customer retention and increased sales leads substantially.
- Managed workflow between staff, coordinating documents and creative material distribution.
Marketing Coordinator
Canterbury Employers’ Chamber Of Commerce
07.2017 - 12.2019
- Development and management of the full range of promotions, campaigns and collateral to support all areas of the organisation.
- Design and development of marketing collateral,including brochures, social media, emails and websites,across multiple brands and programmes of work.
- Management of marketing for key events (e.g. Champion Canterbury Business Awards) from brand development, to event execution.
- Maintaining and developing website content, including event and training content and imagery and booking system management.
- Editor of The Chambers Update Magazine, including full project management of issue, content identification (both paid and editorial) in addition to advert management.
- Sponsor acquisition and activation.
Claims Specialist
Southern Response
06.2014 - 03.2017
- Maintaining and progressing a portfolio of claims resulting from the Canterbury earthquakes, from first point of contact to resolution
- Relationship management, policy analysis and communication
- Resolving issues and escalating claims
- Conducted thorough analysis of complex data sets for accurate valuation of losses in order to settle claims fairly.
- Followed up with customers on unresolved issues.
Key Leader/Educator
Lululemon Athletica
07.2014 - 06.2015
- Leading the customer service, focussed on educating customers on store product by communication of special features, benefits, fabric properties, usage, and best care instructions
- Create and deliver customer communications – including product photography and content development.
- Coordinated fitness and wellness instructors for "Sunday Sweat Sesh" events.
- Social media campaign engagement with customer and community groups
- Full sales management from inventory to point of sale management
Marketing Assistant
AMI Insurance
11.2011 - 02.2013
- Implemented and activated AMI’s core sponsorship and events programmes
- Financial overview and reporting of the marketing budget
- Campaign management for the branch network, including merchandise and advertising
- Analysis, review and reporting of customer feedback
- Campaign engagement with key stakeholders
Education
Diploma in Radio Broadcasting - Radio Broadcasting
Ara Institute of Canterbury
Christchurch, NZ12.2008
Skills
- Event Management
- B2C Marketing
- Database Management
- Social Media Content & Campaigns
- Microsoft Office
- Event Budgeting
- Video Production
- Adobe Creative Suite
- Music Mixing
- Radio Broadcasting
Additional Information
DJ - Little Bird (solo) & Bad Birds (duo)
Event Coordinator (casual) - Winnie Bagoes Rangiora
Event & Marketing Coordinator - Solidarity Festival
Timeline
Marketing and Social Media Coordinator
Scenic Hotel Group
01.2020 - Current
Marketing Coordinator
Canterbury Employers’ Chamber Of Commerce
07.2017 - 12.2019
Key Leader/Educator
Lululemon Athletica
07.2014 - 06.2015
Claims Specialist
Southern Response
06.2014 - 03.2017
Marketing Assistant
AMI Insurance
11.2011 - 02.2013
Diploma in Radio Broadcasting - Radio Broadcasting
Ara Institute of Canterbury
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