Shelby Sparks
Coordinator / Freelancer
Auckland
Summary
As a recent arts graduate with a background in media and experienced creativity, I am looking to enter the professional working environment with a readiness and sense of play. With strength in detail and long-form writing, as shown on my personal Substack, I am eager to develop new and expand upon old skills.
Overview
3
3
years of professional experience
Work History
Social Media Coordinator / Manager
Cafe 20/Omara Property Group
02.2025 - Current
- Analyse interactions, market trends and audience behaviors. Tracking performances and comparing interactions between different sites (Instagram, Facebook, Tik Tok) to ensure we are catering toward specifics for ultimate success
- Using said platforms individual features to an advantage
- Created customized marketing materials to increase brand awareness
- Strength in video creation and editing
- Strengthened and curated brand identity with consistent messaging, tone, and visual elements across all posts
- Enhanced online engagement with the creation of compelling content for various platforms
- Writing captions that are enticing, honest and use promotional tools like hashtags and location stamps to garner wider audience interaction
Set, Staging & Costume Design
Contractor/Freelance
01.2022 - Current
- Communicate effectively with director to ensure clarity in vision and shared understanding of individual ideas
- Restless sense of creativity and playfulness
- Long hours working on feet requiring a strong sense of personal responsibility and self motivation
- Ability to read between the lines of a script and take into account necessary external elements to help enhance the environment of a piece, play or film
- Storytelling through costume and set elements
- Keen eye for continuity
- Adaptability in an environment that is quick paced and ever changing
Education
Bachelor of Arts - Media Studies, Drama
The University of Auckland
04.2001 -
Skills
Brand Awareness
Content Creation
Good Communication
Effective Time Management
Multi-Tasker
Fast Learner
Creative & Artistic
Timeline
Social Media Coordinator / Manager
Cafe 20/Omara Property Group
02.2025 - Current
Set, Staging & Costume Design
Contractor/Freelance
01.2022 - Current
Bachelor of Arts - Media Studies, Drama
The University of Auckland
04.2001 -
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