Faizah Haroon
Auckland
Summary
I am a versatile Marketing Specialist with expertise in both traditional and digital marketing strategies. Skilled in applying diverse skills to all areas of marketing. No stranger to wearing different hats in many roles and learning a little of every role on the team. Highly charismatic and effective in large and small group settings. Detail-oriented and quick-thinking professional with a hospitable and welcoming presence.
Overview
5
5
years of professional experience
Work History
Product Marketing Specialist
FUJIFILM Business Innovation NZ Limited
Airport Oaks, Auckland
03.2022 - Current
- Conducted market research to identify customer needs and segmentation.
- Developed go-to-market strategies for new products.
- Oversaw the execution of multi-channel digital marketing campaigns.
- Developed product positioning and messaging for new products.
- Assisted in the development of pricing models for different markets and segments.
- Compiled targeted or exhaustive marketing data based on needs of specific research projects.
- Utilized expertise in Adobe InDesign, Photoshop, and Illustrator to create visually appealing promotional materials including email blasts, catalogs, posters.
- Organised logistics of events, including venues, catering, entertainment and transportation.
Front Desk Manager
Cityfitness
Multiple Locations, Auckland
09.2019 - 01.2022
- Assisted in the successful opening of a new branch and supported the foundation team in generating over 3000 sales through new member sign-ups within a 6-month period.
- Verified identity documents for new customers to ensure compliance with company policies.
- Resolved any customer complaints or issues in a timely fashion following established protocols.
- Managed administrative duties such as organizing paperwork and handling email correspondence.
- Onboarded new staff in reception roles, proper use of exercise equipment, and safety protocols.
Education
Bachelor of Business - Marketing, Advertising, Retail & Sales
Auckland University of Technology
Auckland09-2023
Skills
- Product Launches
- Sales Enablement
- Web Analytics
- Social Media Marketing
- Product marketing
- Customer Segmentation
- Go-to-market strategy development
- Campaign Management
- Graphic Design
- Event Marketing
- Booth Installation
- Guest Relations
- Food and beverage background
- First Aid Training
References
References available upon request.
Timeline
Product Marketing Specialist
FUJIFILM Business Innovation NZ Limited
03.2022 - Current
Front Desk Manager
Cityfitness
09.2019 - 01.2022
Bachelor of Business - Marketing, Advertising, Retail & Sales
Auckland University of Technology
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